Siro was founded by Jake Cronin in 2020.

Who are Siro's investors?

Siro's investors include SignalFire, 01 Advisors, CRV (Charles River Ventures), Fika, Index Ventures, Soma Capital, The MBA Fund.

How much funding has Siro raised?

Siro has disclosed $50M raised across 1 round.

Siro

Founded 2020 · 125 employees on LinkedIn · 7 known investors

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Siro provides conversation intelligence for field sales teams, converting customer interactions into scalable insights to improve coaching, learning, and performance in in-person sales roles.

AI & Machine Learning Enterprise Software SaaS Sales Tech

Founders & leadership

Siro was founded in 2020 by Jake Cronin.

Jake Cronin FounderFounder and CEO of Siro, which provides conversation intelligence for in-person sales teams by capturing and analyzing real-world customer conversations to support coaching, ramp-up, and performance decisions across field-driven industries.

Cameron PowellFounder

Investors · 7

SignalFire✓ confirmed by SiroSan Francisco · $250K – $15M

How we know: the company's own site · funding news · the VCSheet dataset · open dataset · 5k.vc investor directory · Not right? Tell us

01 Advisorslisted by 01 AdvisorsSan Francisco · $1M – $10M

How we know: the VCSheet dataset · open dataset · 5k.vc investor directory · Not right? Tell us

CRV (Charles River Ventures)listed by CRV (Charles River Ventures)Bay Area · $250K – $5M

How we know: CRV (Charles River Ventures)'s portfolio page · a partner's Signal profile · Not right? Tell us

Fikalisted by FikaCulver City · $1M – $10M

How we know: Fika's portfolio page · a partner's Signal profile · the VCSheet dataset · Not right? Tell us

Index Ventureslisted by Index VenturesSan Francisco · $540K – $10.8M

How we know: Index Ventures's portfolio page · a partner's Signal profile · open dataset · 5k.vc investor directory · Not right? Tell us

Soma Capitallisted by Soma CapitalSacramento · $100K – $300K

How we know: somacap.com · open dataset · 5k.vc investor directory · Not right? Tell us

The MBA Fundlisted by The MBA Fund

Funding

SEC filings, press & company announcements

$50M disclosed across 1 round · 2025

$50MSeries BMay 2025 · 4 sources
Source ↗

Source: company announcements and press reports — follow each round's link for the claim.

Related companies · 3

Sales RabbitSalesRabbit is a field sales management platform for door-to-door and canvassing teams in industries such as solar, telecom, security, roofing, and pest control. It provides territory mapping, lead tracking, scheduling, digital contracts, gamification, and AI-driven lead prioritization for reps and managers.

Spiro TechnologiesSpiro is an AI-powered CRM platform built specifically for manufacturers, combining ERP integration and automation to reduce manual data entry and help sales teams work more efficiently. The platform is designed to address the pain points of traditional CRM solutions in the manufacturing sector.

SierraSierra builds AI agents that handle customer service for large companies — answering questions and completing transactions in a brand's own voice across chat, voice, email and messaging, in 59 languages. It was founded in 2023 by Bret Taylor, former co-CEO of Salesforce and chair of OpenAI's board, and Clay Bavor, who spent 18 years at Google running Labs and its AR/VR effort. Sierra passed $150 million in annual recurring revenue within eight quarters and raised $950 million in May 2026 at a $15.8 billion valuation.

Companies working in the same space as Siro.

In the news

Siro Raises $50M in Series B Fundingfinsmes.com · May 2025

Siro Raises $50M Series B to Bring AI to In-Person Salesprnewswire.com · May 2025

Frequently asked questions

What does Siro do?: Siro provides conversation intelligence for field sales teams, converting customer interactions into scalable insights to improve coaching, learning, and performance in in-person sales roles.
Who founded Siro?: Siro was founded by Jake Cronin in 2020.
Who are Siro's investors?: Siro's investors include SignalFire, 01 Advisors, CRV (Charles River Ventures), Fika, Index Ventures, Soma Capital, The MBA Fund.
How much funding has Siro raised?: Siro has disclosed $50M raised across 1 round.