ShopBack

ShopBack operates a cashback reward program that lets online shoppers receive a percentage of their purchase value back as cash when they shop via its website, mobile app or browser extension. Alongside cashback, the platform offers coupons and voucher codes, product comparison, QR code payment and, more recently, buy-now-pay-later. Shoppers browse partner brands on ShopBack, click through to the merchant's own site, complete the purchase as usual, and the tracked cashback accrues in a ShopBack account that can be withdrawn to a bank account or PayPal rather than redeemed as points or credits.

Merchant coverage spans travel (Klook, Booking.com, Agoda, Trip.com, Expedia, Traveloka, Skyscanner, Qatar Airways, Emirates), marketplaces (Shopee, Lazada, Amazon SG, Taobao, Tmall, TikTok Shop), fashion (Uniqlo, SHEIN, Nike, Adidas, ZALORA, Love Bonito, FARFETCH), electronics, beauty, health, food delivery, digital subscriptions and financial products. The Singapore site also lists paid survey partners such as Prime Survey and CPX Surveys as additional earning routes. The company reports cashback confirming in members' accounts within about 72 hours of a qualifying transaction.

The corporate arm markets two commercial propositions to brands: listing on the ShopBack network online or in-store on a pay-per-completed-sale basis with optional paid placements around events such as 11.11 and 12.12, and a Rewards-as-a-Service offering that embeds white-labelled cash-based shopping rewards inside the apps of banks, telcos, airlines and other point-economy operators, with ShopBack running the underlying network and payouts. The company also describes AI features including a natural-language shopping assistant, photo-based product search, personalised recommendations and price-drop alerts.