Sense360
acquired by MedalliaCulver City, US · Founded 2014 · Delaware corporation · 6 known investors
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Acquired by Medallia September 2020 · $44M (approximately $44 million in cash) · source ↗
Sense360 provided consumer behavior and market intelligence analytics, using survey and mobile sensor data to give restaurants and consumer brands insights into customer visits and purchasing behavior. Acquired by Medallia in 2020.
Founders & leadership
Sense360 was founded in 2014 by Eli Portnoy.

Investors · 6
How we know: Bonfire Ventures's portfolio page · Not right? Tell us
How we know: open dataset · 5k.vc investor directory · Not right? Tell us
How we know: FirstMark Capital's portfolio page · board seat on SEC Form D · funding news · Not right? Tell us
How we know: funding news · Not right? Tell us
Funding
SEC filings, press & company announcements$10.5M disclosed across 2 of 4 rounds · 2017–2018
- Undisclosed amountSeedApr 2017Source ↗
- Undisclosed amountSeries AApr 2017Source ↗
- $7MraisedApr 2017 · 2 sourcesSource ↗
▶$3.5MraisedApr 2018 · 4 investors · Business ServicesRule 506(b)
- Eli PortnoyExecutive Officer, Director
- Matthias TurckDirector
- Offering amount
- $3.5M
- Amount sold
- $3.5M
- Minimum investment
- $100K
- First sale
- Apr 2018
- Incorporated
- Corporation, Delaware, 2014
- Federal exemptions
- 06b
Source: SEC EDGAR Form D. Amounts as filed; amended filings shown once at their latest values.
Founder mafia
3 people who came through Sense360 went on to found or lead other companies.
In the news
Frequently asked questions
- What does Sense360 do?
- Sense360 provided consumer behavior and market intelligence analytics, using survey and mobile sensor data to give restaurants and consumer brands insights into customer visits and purchasing behavior. Acquired by Medallia in 2020.
- Who founded Sense360?
- Sense360 was founded by Eli Portnoy in 2014.
- Who are Sense360's investors?
- Sense360's investors include Bonfire Ventures, BoxGroup, Counterpart Ventures, FirstMark Capital, Qualcomm Ventures, Upfront Ventures.
- How much funding has Sense360 raised?
- Sense360 has disclosed $10.5M raised across 2 of its 4 known rounds.
- Who acquired Sense360?
- Sense360 was acquired by Medallia.
- Where is Sense360 headquartered?
- Sense360 is headquartered in Culver City, US.





