/Companies

Sense360

acquired by Medallia

Culver City, US · Founded 2014 · Delaware corporation · 6 known investors

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Acquired by Medallia September 2020 · $44M (approximately $44 million in cash) · source ↗

Sense360 provided consumer behavior and market intelligence analytics, using survey and mobile sensor data to give restaurants and consumer brands insights into customer visits and purchasing behavior. Acquired by Medallia in 2020.

Founders & leadership

Sense360 was founded in 2014 by Eli Portnoy.

EPEli Portnoy
Eli PortnoyCEO / Co-Founder (acquired by Medallia)2014–2020Eli Portnoy founded and exited two B2B software companies: Sense360, which was acquired by Medallia, and Thinknear, acquired by Telenav. He is currently building BackEngine, an AI platform that integrates with enterprise tools to provide business context for AI systems.
MT
Matthias TurckNamed on SEC filing

Investors · 6

Funding

SEC filings, press & company announcements

$10.5M disclosed across 2 of 4 rounds · 2017–2018

▶$3.5MraisedApr 2018 · 4 investors · Business Services
Rule 506(b)
Officers, directors & promoters on the filing
  • Eli PortnoyExecutive Officer, Director
  • Matthias TurckDirector
Offering amount
$3.5M
Amount sold
$3.5M
Minimum investment
$100K
First sale
Apr 2018
Incorporated
Corporation, Delaware, 2014
Federal exemptions
06b
Full filing on SEC EDGAR ↗

Source: SEC EDGAR Form D. Amounts as filed; amended filings shown once at their latest values.

Founder mafia

3 people who came through Sense360 went on to found or lead other companies.

In the news

Frequently asked questions

What does Sense360 do?
Sense360 provided consumer behavior and market intelligence analytics, using survey and mobile sensor data to give restaurants and consumer brands insights into customer visits and purchasing behavior. Acquired by Medallia in 2020.
Who founded Sense360?
Sense360 was founded by Eli Portnoy in 2014.
Who are Sense360's investors?
Sense360's investors include Bonfire Ventures, BoxGroup, Counterpart Ventures, FirstMark Capital, Qualcomm Ventures, Upfront Ventures.
How much funding has Sense360 raised?
Sense360 has disclosed $10.5M raised across 2 of its 4 known rounds.
Who acquired Sense360?
Sense360 was acquired by Medallia.
Where is Sense360 headquartered?
Sense360 is headquartered in Culver City, US.