Season Health

Season Health is a food-as-medicine company that combines virtual clinical nutrition care with a food marketplace. Patients complete a short online assessment about their health goals and are matched with a board-certified registered dietitian who conducts a video visit, builds a personalized care plan, and follows up in subsequent virtual sessions. The company states its dietitians are in-network with insurers and that 95% of its patients meet with a dietitian at no cost. It says it serves more than 100 conditions, including diabetes, pre-diabetes, chronic kidney disease, celiac disease, heart disease and heart failure, high blood pressure, high cholesterol, pregnancy nutrition, weight management and women's health [0][1].

After the clinical visit, patients can order from an in-app food marketplace containing chef-designed recipes and pre-made meals that are filtered against the patient's nutrition plan. The company describes a culinary team producing thousands of recipes spanning 14 cuisine types with varying skill levels and prep times, and a menu of vendor-supplied prepared meals reviewed by its dietitians, with built-in delivery and pick-up [4]. Earlier coverage described the product as a "digital food pharmacy" through which clinicians write evidence-based food prescriptions and patients fulfill them via a consumer-grade app layered on existing food retail and delivery channels such as Instacart, Uber Eats and grocery curbside pickup [5][6].

Season Health also operates a network model for clinicians, recruiting registered dietitians to deliver virtual care while the company handles scheduling, licensing, credentialing and billing, and offers flexible scheduling, licensure and CEU reimbursement, grocery credits and supplement discounts [3].

Founding story

Josh Hix co-founded Season Health after building Plated, a direct-to-consumer meal kit business acquired by Albertsons in 2017. Hix has said the idea originated when a Blues insurance plan reported that Plated customers were unintentionally becoming healthier through the product. He co-founded Season with Mustafa, previously founding CTO at a large mental health care business, and worked closely with adviser Dr. Andrea Feinberg, who built Geisinger's Fresh Food Farmacy food-as-medicine program [6].

Business model

Season Health sits between payers/providers and patients: it equips health systems and insurers with tools to run food-based benefit programs, provides access to registered dietitians and evidence-based food prescriptions, and fulfills food orders through partnerships with grocery and food delivery companies [5]. On the consumer side, dietitian visits are billed to insurance as in-network care, and patients purchase recipes and prepared meals through the company's food marketplace with delivery or pick-up [0][1][4].

Reimbursement from insurance for in-network registered dietitian visits, alongside payer and provider program contracts and sales of food (recipes, prepared meals, grocery fulfillment) through its marketplace [0][1][4][5].

Traction

Season Health reported anchor partnerships with Geisinger, CommonSpirit Health and Cricket Health and a clinical trial with CommonSpirit as of February 2022, and availability in Arizona, California, Colorado, Michigan, Pennsylvania, Texas and Virginia as of April 2022 [5]. Its website cites a 1.6 reduction in HbA1c, more than 100 conditions served, and that 95% of patients pay nothing for dietitian visits [0][1].

Latest developments

OpenLoop Health, a telehealth infrastructure provider that supplies credentialing, licensing and staffing to third-party virtual care companies, acquired Season Health in a deal confirmed April 2, 2026. Terms were undisclosed; the reporting analysis suggested the structure could indicate an acqui-hire or all-stock transaction and framed the deal as OpenLoop moving from horizontal platform infrastructure into vertical care delivery with reimbursable nutrition interventions [7].