Scripbox, Homepage
Founded 2012 · 264 employees on LinkedIn · 9 known investors
Scripbox is an online personal finance and investment management platform that helps individuals invest in mutual funds and plan their finances. It serves retail investors in India.
Also known as Scripbox
Investors · 9
Company profile
researched Aug 2026Scripbox operates an online mutual fund investment and financial planning platform for retail investors in India. The service combines curated fund recommendations with goal-based planning tools, allowing users to set family financial goals, receive personalised investment recommendations, track progress and make corrective adjustments over time. Fund selection is presented as being shaped by both expert advisors and data-backed algorithms, with ongoing monitoring and periodic portfolio rebalancing handled on behalf of clients.
The platform gives investors a choice between regular and direct mutual fund plans, and publishes curated lists of funds across categories including equity, large cap, mid cap, multi cap, corporate bond, liquid and ELSS tax-saver funds, together with three-year CAGR figures. Alongside transactions, Scripbox provides research content, market insights via a newsletter and social channels, and customer support by phone, email and chat from 8am to 8pm. The company states it has been operating since 2012 with a stated mission of helping families achieve financial freedom.
Business model
Scripbox provides mutual fund investment services and advisory to individual investors, with a published pricing structure and a choice of regular or direct mutual fund plans; regular plans are typically distributor-commission based while direct plans are offered under Scripbox's own fee options as presented on its pricing page.
The site presents fee and pricing options tied to its mutual fund offerings, including both regular and direct plan choices.
Traction
Scripbox reports serving about 1 lakh (100,000) families across 2,500 cities in India, with roughly Rs 20,000 crore of wealth on the platform.
▸Full profile — market position, technology, go-to-market, geography, history
Market position
Positions itself as a mutual fund investment platform offering both regular and direct plans with advisory-led, science-based portfolio construction and extended-hours customer support.
Differentiators cited include goal-aligned "scientific" investing with risk management, end-to-end service covering fund selection, monitoring and rebalancing, the option of either regular or direct plans, and 8am-to-8pm support across phone, email and chat.
Technology
The platform pairs advisor-led fund research with data-backed algorithms for fund selection, plus digital tools for goal planning, portfolio tracking, monitoring and periodic rebalancing, delivered through a website and mobile app.
Go-to-market
Direct-to-consumer digital acquisition through its website and app, supported by research and educational content, curated "best mutual funds" listings, customer testimonials, a newsletter and social channels including Twitter, YouTube, LinkedIn and Spotify.
Individual retail investors and families in India seeking managed, goal-linked mutual fund investing, including long-term wealth accumulation and tax-saving investments.
Geography
India; the company reports serving customers across 2,500 cities.
History
The company has been operating since 2012, according to its own site, focused on helping families achieve financial freedom through mutual fund investing.
Compiled by commissioned research from 1 cited public sources — announcements, filings, and press listed under research sources below.
Key figures
latest reportedCompany-reported or press-reported figures, each dated to when it was claimed — not independently audited.
Competitors · 7
by search overlap
Companies competing with Scripbox, Homepage for the same Google search keywords, organic and paid, via search-intersection analysis.
▸Research sources · 1
primary sources listed
- Scripbox, Homepagescripbox.com · web
1 public sources were cited for this profile; the first-party ones are listed here.
Frequently asked questions
- What does Scripbox, Homepage do?
- Scripbox is an Indian online mutual fund investment platform offering goal-based financial planning and advisory.
- Who are Scripbox, Homepage's investors?
- Scripbox, Homepage's investors include Accel, Omidyar Network, DMI AIF Sparkle Fund, Flucas Ventures, Kube VC, LVX Ventures, NuVentures, Transpose Platform Management and 1 more.