Who are Scentbird's investors?

Scentbird's investors include 500 Global, Entrepreneurs Roundtable Accelerator (ERA), FundersClub, Kube VC, Ludlow Ventures, Rainfall Ventures, Remarkable Ventures, Scrum Ventures and 9 more.

How much funding has Scentbird raised?

Scentbird has disclosed $24.6M raised across 1 round.

Where is Scentbird headquartered?

Scentbird is headquartered in New York City, US.

Scentbird

YC S15YC Top Company

New York City, US · Founded 2013 · Delaware corporation · 165 employees · 17 known investors

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Scentbird offers a monthly subscription service allowing customers to select from a large catalog of designer fragrances, with new choices available each month starting at $14.95.

Consumer Direct to ConsumerUnited States of AmericaAmerica / CanadaFully Remote

Founders & leadership· Y Combinator alumni (S15)

Scentbird was founded in 2013 by Mariya Nurislamova, Rachel ten Brink, Sergei Gusev, and Bennet Theimann.

Mariya Nurislamova CEO/ Co-founderShe has prior experience in the beauty industry and e-commerce.

Rachel ten Brink Co-Founder and CMO2013–2019General Partner and CEO at Red Bike Capital

Sergei GusevFounder

Bennet Theimann Co-founder · PresidentHe brings over 20 years of experience in executive roles at startups and established companies, with expertise in growth, M&A, fundraising, and operational strategy across multiple industries.

Marat Zhanabekov Growth & Analytics Group Head2018–2020Founder at ngrow.ai

Board

Eric KimBoard director

Andrei Rebrov CTO / Co-founder2013–2025Investor at Entrepreneurs Roundtable Accelerator (ERA)

Investors · 17

500 Globallisted by 500 GlobalPalo Alto · $150K

How we know: open dataset · 500 Global portfolio 2026-08 · Y Combinator's founder network · Not right? Tell us

Entrepreneurs Roundtable Accelerator (ERA)listed by Entrepreneurs Roundtable Accelerator (ERA)New York · $100K – $2M

How we know: a partner's Signal profile · the VCSheet dataset · open dataset · 5k.vc investor directory · Not right? Tell us

FundersClublisted by FundersClubSan Francisco · $290K

How we know: FundersClub's portfolio page · Y Combinator's founder network · Not right? Tell us

Kube VClisted by Kube VC

How we know: Kube VC's portfolio page · Not right? Tell us

Ludlow Ventureslisted by Ludlow VenturesOak Park · $50K – $1M

How we know: Y Combinator's founder network · Not right? Tell us

Rainfall Ventureslisted by Rainfall VenturesSan Francisco · $100K – $1M

How we know: Rainfall Ventures's portfolio page · the VCSheet dataset · Y Combinator's founder network · Not right? Tell us

Remarkable Ventureslisted by Remarkable VenturesNew York

How we know: Remarkable Ventures's portfolio page · Not right? Tell us

Scrum Ventureslisted by Scrum VenturesSan Francisco

How we know: Scrum Ventures's portfolio page · a partner's Signal profile · Y Combinator's founder network · Not right? Tell us

SGH Capitallisted by SGH CapitalParis

How we know: SGH Capital's portfolio page · Y Combinator's founder network · Not right? Tell us

Soma Capitallisted by Soma CapitalSacramento · $100K – $300K

How we know: Y Combinator's founder network · somacap.com · open dataset · 5k.vc investor directory · Not right? Tell us

Y Combinatorlisted by Y CombinatorSan Francisco · $500K

How we know: the Y Combinator directory · open dataset · 5k.vc investor directory · Not right? Tell us

Crystal Towers CapitalreportedMountain View

How we know: Y Combinator's founder network · Not right? Tell us

DST GlobalreportedGeorge Town, Grand Cayman

How we know: Y Combinator's founder network · Not right? Tell us

Entrepreneurs ExpansionreportedNew York

How we know: Y Combinator's founder network · Not right? Tell us

Goodwater CapitalreportedBurlingame · $5M – $50M

How we know: Y Combinator's founder network · Not right? Tell us

S2 CapitalreportedSan Francisco

How we know: Y Combinator's founder network · Not right? Tell us

TMT Investmentsreported

How we know: Y Combinator's founder network · open dataset · 5k.vc investor directory · Not right? Tell us

Reported raises · per SEC filings

Form D private placements

$24.6M disclosed across 1 round · 2018

▶$24.6MraisedMay 2018 · 54 investors · Other

Rule 506(b)

Officers, directors & promoters on the filing

Mariya NurislamovaExecutive Officer, Director, Promoter
Andrei RebrovExecutive Officer, Promoter
Rachel ten BrinkExecutive Officer, Promoter
Eric KimDirector
Sergei GusevExecutive Officer, Director, Promoter

Offering amount: $26M
Amount sold: $24.6M
First sale: May 2018
Incorporated: Corporation, Delaware, 2014
Federal exemptions: 06b

Full filing on SEC EDGAR ↗

Source: SEC EDGAR Form D. Amounts as filed; amended filings shown once at their latest values.

Related companies · 6

Ulta Salon Cosmetics FragranceUlta Beauty is an international specialty beauty retailer offering cosmetics, fragrance, skin care, wellness, hair care products, and salon services from over 600 brands across more than 1,500 locations primarily in the U.S., with additional operations in the U.K., Ireland, Mexico, and the Middle East.

Le ToteLe Tote offers a subscription service that allows women to rent clothing and accessories on demand, using algorithms and customer data to personalize recommendations. The company operates across the United States and China, with its own logistics and fulfillment infrastructure.

Dillard'SDillard's is a department store retailer offering clothing, accessories, beauty, and home goods across the United States.

Tech in AsiaTech in Asia operates a digital technology news and media platform covering the Asian startup and tech sector, serving entrepreneurs, investors, and industry professionals in the region.

VINEBOX (Usual Beverage Co.)Vinebox delivers curated wine tasting experiences through monthly subscription boxes containing six sommelier-selected wines in 100 ml glass tubes, accompanied by virtual tasting videos and pairing guides.

TovalaTovala provides prepared meals delivered weekly that are cooked in a proprietary WiFi-connected smart oven, requiring minimal preparation and cooking time.

Companies working in the same space as Scentbird.

Legal entities · 1

corporate structure

Scentbird Inc

Frequently asked questions

What does Scentbird do?: Scentbird offers a monthly subscription service allowing customers to select from a large catalog of designer fragrances, with new choices available each month starting at $14.95.
Who founded Scentbird?: Scentbird was founded by Mariya Nurislamova, Rachel ten Brink, Sergei Gusev, Bennet Theimann in 2013.
Who are Scentbird's investors?: Scentbird's investors include 500 Global, Entrepreneurs Roundtable Accelerator (ERA), FundersClub, Kube VC, Ludlow Ventures, Rainfall Ventures, Remarkable Ventures, Scrum Ventures and 9 more.
How much funding has Scentbird raised?: Scentbird has disclosed $24.6M raised across 1 round.
Where is Scentbird headquartered?: Scentbird is headquartered in New York City, US.