Fundraising Fox

Reins

Founded 2024 · 17 employees on LinkedIn · 2 known investors

Reins provides software to create and manage employee incentive programs — including phantom stock, profit sharing, and performance bonuses — for small and mid-sized private service businesses in the US. The platform drafts attorney-built legal contracts, tracks awards, and offers an employee portal to help owners retain staff, grow valuation, and plan business succession.

FintechHR TechSaaS

Founders & leadership

Reins was founded in 2024 by Chris Buttenham.

CBChris Buttenham
Chris ButtenhamFounder

Investors · 2

Better Tomorrow VenturesSan Francisco · $500K – $4M
Torch CapitalNew York · $750K – $1.5M

In the news

Reins to Recovery equine therapy nonprofit to hold fundraiser - The Republic Newstherepublic.com · Aug 2026Reins to Recovery plans Aug. 22 fundraising event - Seymour Tribunetribtown.com · Aug 2026Reins of Hope Charity Raises More Than $50,000 - BloodHorsebloodhorse.com · Jul 2026Reins of Hope raises funds for therapeutic riding programkplctv.com · Nov 2023

Frequently asked questions

What does Reins do?
Reins provides software to create and manage employee incentive programs — including phantom stock, profit sharing, and performance bonuses — for small and mid-sized private service businesses in the US. The platform drafts attorney-built legal contracts, tracks awards, and offers an employee portal to help owners retain staff, grow valuation, and plan business succession.
Who founded Reins?
Reins was founded by Chris Buttenham in 2024.
Who are Reins's investors?
Reins's investors include Better Tomorrow Ventures, Torch Capital.