Reachdesk
New York, US · Founded 2020 · 116 employees on LinkedIn · 4 known investors
Reachdesk provides an end-to-end platform for corporate gifting and swag that enables go-to-market and people teams to source, store, ship, and track personalized gifts and promotional items globally. The platform measures gifting ROI and engagement across 180+ countries to strengthen customer and employee relationships.
Also known as Reachdesk
Founders & leadership
Investors · 4
Reported raises · per SEC filings
Form D private placements$48.7M disclosed across 2 rounds · 2020–2021
▶$42.8MraisedOct 2021 · 5 investors · Other TechnologyRule 506(b)
- Stephanie SchneiderDirector
- Harold Themistocles Mancusi-UngaroExecutive Officer, Director
- Laurence GarrettDirector
- Jay RadiaDirector
- Meelan RadiaDirector
- Offering amount
- $42.8M
- Amount sold
- $42.8M
- First sale
- Sep 2021
- Incorporated
- Corporation, Delaware, 2020
- Federal exemptions
- 06b
▶$5.9MraisedAug 2020 · 33 investors · Other TechnologyRule 506(b)
- Meelan RadiaExecutive Officer, Director
- Jay RadiaDirector
- Stepahnie SchneiderDirector
- Marc ChabotExecutive Officer, Director
- Offering amount
- $5.9M
- Amount sold
- $5.9M
- First sale
- Aug 2020
- Incorporated
- Corporation, Delaware, 2020
- Federal exemptions
- 06b
Source: SEC EDGAR Form D. Amounts as filed; amended filings shown once at their latest values.
Company profile
researched Aug 2026Reachdesk operates a software platform for corporate gifting and branded swag aimed at business-to-business go-to-market and people teams. The platform covers the full workflow: sourcing and designing gifts and merchandise through a vendor marketplace of more than 8,000 items and an in-app merchandise builder; storing inventory in a warehousing network spanning the US, EU, Canada and APAC; shipping to recipients in over 180 countries with automated address confirmation; and tracking delivery and campaign performance through analytics dashboards.
Product capabilities include personalized physical gifts, eGift cards issued in local currencies, virtual experiences, charitable donation options, branded storefronts and portals for swag distribution and sale, event storage and on-site fulfillment, and wallet/budget management with compliance tracking. AI-assisted personalization is applied to gift notes and accompanying email messaging. The company also offers creative and strategy services in which its team designs and executes bespoke gifting campaigns alongside customers.
The platform is designed to sit inside existing sales and marketing stacks, with integrations to CRM and marketing automation tools such as Salesforce, HubSpot and Marketo, a Chrome extension for one-click sending, and HRIS integrations including HiBob, Workday and BambooHR for employee-facing use cases.
Founding story
According to a secondary account of the company's history, Reachdesk was founded in London in 2018 by Meelan Radia, with Alex Olley, Jay Radia and Alex Correia-Santos joining in 2019. The founding premise was that digital B2B outreach channels were becoming saturated and less effective, and that direct mail and corporate gifting could restore a personalized, human touchpoint while remaining measurable through a SaaS platform integrated with existing sales and marketing tools.
Business model
Reachdesk sells a SaaS gifting and swag management platform to businesses, combined with fulfillment services covering sourcing, global warehousing, shipping and event logistics, plus creative campaign services. The company positions itself as a single vendor replacing multiple gifting and merchandise suppliers, states that it charges no middleman or hidden fees on swag pricing, and offers a rebate program for additional savings.
Revenue is generated from business customers who use the platform and its associated sourcing, warehousing, fulfillment and creative services; the company markets pricing without middlemen or hidden fees and offers a rebate program.
Traction
The company reported 736,037 total gifts sent across the platform in 2024, including 85,788 sends during the December 2024 peak season (approximately 2,767 per day), with delivery to more than 180 countries. It cites gift engagement rates of 85% open, 58% click-through and 56% conversion compared with email benchmarks. Earlier reporting described revenue quadrupling and headcount doubling since March 2020, recognition among the five fastest-growing software products globally on G2 Crowd, and customers including ZoomInfo, Hootsuite, Sendbird and Zscaler. Customer case studies cite outcomes such as a 38.7x ROI increase, $1.4M of MRR attributed to gifting-driven relationships, and 60x ROI.
Latest developments
Recent company output includes swag sourcing, global warehousing, events fulfillment, employee engagement and creative services lines alongside core gifting, plus AI-assisted personalization. Published 2024 platform figures cover gift volume, peak-season sends and channel engagement rates, and the blog carries content dated to 2025 and 2026 on ABM, B2B marketing strategy and swag management platforms.
▸Full profile — market position, technology, go-to-market, geography, history
Market position
Reachdesk positions itself as an end-to-end gifting and swag solution for B2B enterprise, spanning both gifting software and physical fulfillment. It has been described as competing with corporate gifting platforms such as Alyce and Snappy, and was reported as one of the five fastest-growing software products globally on G2 Crowd during its early growth period.
The company differentiates on combining gifting software with owned end-to-end fulfillment — sourcing, global warehousing, shipping and event logistics — rather than software alone, and on ROI measurement of each send through analytics and CRM integrations. Additional stated differentiators are direct swag sourcing without third-party middlemen, address confirmation and privacy-first data handling, and a full-service creative team for campaign design.
Technology
The platform combines a gifting and swag management application with AI-powered personalization for gift notes and messaging, automated address confirmation, automated gift tracking, analytics (Reachdesk Insights), a merchandise builder, branded storefronts, budget wallets, compliance tracking, a Chrome extension, and integrations with CRM, marketing automation and HRIS platforms including Salesforce, HubSpot, Marketo, HiBob, Workday and BambooHR.
Go-to-market
The company markets directly to go-to-market leaders through demo bookings on its website, customer case studies, and content marketing via its blog. Distribution is reinforced by integrations with widely used CRM, marketing automation and HR systems, and by named customer references across sales, marketing and field marketing roles.
B2B enterprises, specifically marketing, sales, customer success and HR/people teams. Named customers and testimonial sources include Contentsquare, CoachHub, Lacework, Salesloft, Screenloop, Agillic and BILL Spend & Expense; earlier reported clients include ZoomInfo, Hootsuite, Sendbird and Zscaler.
Geography
Headquartered with offices in New York (1216 Broadway), London (Mindspace Shoreditch) and Lisbon (IDEA Spaces), with employees working from the US, UK and Portugal. Warehousing spans the US, EU, Canada and APAC, and deliveries are made to more than 180 countries. Operations were expanded into Australia and New Zealand in August 2021.
History
The initial product enabled sales and marketing teams to run and measure direct mail and gifting campaigns by connecting offline channels to their technology stacks. A $6 million Series A led by Five Elms Capital was reported in August 2020, followed by a $43 million Series B led by Highland Europe in September 2021. During the COVID-19 pandemic the company launched 'Reachdesk Remote', and in 2021 it expanded its curated vendor marketplace and global warehouse partnerships, opened offices in New York and Lisbon alongside its London base, and extended operations to Australia and New Zealand. Subsequent years focused on deeper CRM and marketing automation integrations and on AI-powered insights, with the offering broadening from direct mail automation to a combined gifting and swag platform.
Compiled by commissioned research from 8 cited public sources — announcements, filings, and press listed under research sources below.
Key figures
latest reportedCompany-reported or press-reported figures, each dated to when it was claimed — not independently audited.
Timeline · 5
launches, deals, and filingsSeries B round of $43 million led by Highland Europe, announced on the company blog.
$43M source ↗
Company announced expansion of operations into Australia and New Zealand, supported by local warehouses and partnerships.
Expanded the vendor marketplace with curated vendors and added global warehouse partnerships.
Series A round reported at $6 million with Five Elms Capital as lead investor.
$6M source ↗
Reachdesk launched 'Reachdesk Remote' in response to the shift to remote work during the COVID-19 pandemic.
Dated company events from announcements, filings, and press; legal rows summarize public dockets and regulator releases.
In the news
▸Research sources · 8
primary sources listed
- Reachdeskreachdesk.com · web
8 public sources were cited for this profile; the first-party ones are listed here.
Frequently asked questions
- What does Reachdesk do?
- Reachdesk is a B2B corporate gifting and swag platform for sourcing, storing, shipping and measuring gifts globally.
- Who are Reachdesk's investors?
- Reachdesk's investors include Five Elms Capital, HubSpot Ventures, SPWOne, Highland Europe.
- How much funding has Reachdesk raised?
- Reachdesk has disclosed $48.7M raised across 2 rounds.
- Where is Reachdesk headquartered?
- Reachdesk is headquartered in New York, US.