Privy
500 GlobalFounded 2012 · 75 employees on LinkedIn · 6 known investors
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Privy is an email, SMS, and list-growth marketing platform for ecommerce businesses, combining tools like popups, drag-and-drop campaign builders, automated flows, and reporting with dedicated expert strategy and coaching. It is designed for direct-to-consumer and Shopify merchants looking to grow their contact lists and drive sales.
Founders & leadership
Privy was founded in 2012 by Asta Li and Ben Jabbawy.

Investors · 6
How we know: techcrunch.com · open dataset · 500 Global portfolio 2026-08 · Not right? Tell us
How we know: funding news · fortune.com · Not right? Tell us
Funding
SEC filings, press & company announcements$15M disclosed across 1 of 4 rounds · 2023–2025
- $15MraisedMar 2025 · 2 sources
Ribbit Capital (lead), Coinbase, Paradigm, Sequoia Capital
Source ↗ - Undisclosed amountSeries ANov 2023Source ↗
- Undisclosed amountseed fundingJul 2013
500 Startups, Atlas Ventures
Source ↗
Source: company announcements and press reports — follow each round's link for the claim.
In the news
Frequently asked questions
- What does Privy do?
- Privy is an email, SMS, and list-growth marketing platform for ecommerce businesses, combining tools like popups, drag-and-drop campaign builders, automated flows, and reporting with dedicated expert strategy and coaching. It is designed for direct-to-consumer and Shopify merchants looking to grow their contact lists and drive sales.
- Who founded Privy?
- Privy was founded by Asta Li, Ben Jabbawy in 2012.
- Who are Privy's investors?
- Privy's investors include 3Spoke Capital, 500 Global, Coinbase Ventures, Paradigm, Ribbit Capital, Sequoia Capital.
- How much funding has Privy raised?
- Privy has disclosed $15M raised across 1 of its 4 known rounds.




