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Predictiveindex

Westwood, US · Founded 2014 · 2 known investors

Predictive Index provides a platform that translates behavioral and cognitive data into actionable insights for organizations managing the employee lifecycle, from hiring through leadership development. The company applies psychometric assessments and behavioral science to help align people with roles and teams.

Also known as PI · The Predictive Index

Founders & leadership

Predictiveindex was founded in 2014 by Arnold Daniels.

ADArnold Daniels
Arnold Daniels
MZ
Mike ZaniExecutive
DM
Daniel MuzquizExecutive
DM
David MilletNamed on SEC filing
KA
Kirk ArnoldNamed on SEC filing

Board

HM
Holly MaloneyBoard director

Investors · 2

Reported raises · per SEC filings

Form D private placements

$71M disclosed across 3 rounds · 2014–2020

$6MraisedAug 2020 · 27 investors · Business Services
Rule 506(b)
Officers, directors & promoters on the filing
  • David MilletDirector
  • Mike ZaniDirector
  • Kirk ArnoldDirector
  • Daniel MuzquizExecutive Officer, Director
  • Holly MaloneyDirector
Offering amount
$6M
Amount sold
$6M
First sale
Aug 2020
Incorporated
Limited Liability Company, Delaware
Federal exemptions
06b
Full filing on SEC EDGAR ↗
$50MraisedJan 2019 · 3 investors · Business Services
Rule 506(b)
Officers, directors & promoters on the filing
  • Holly MaloneyDirector
  • Mike ZaniDirector
  • David MilletDirector
  • Daniel MuzquizExecutive Officer, Director
  • Kirk ArnoldDirector
Offering amount
$50M
Amount sold
$50M
First sale
Jan 2019
Incorporated
Limited Liability Company, Delaware, 2014
Federal exemptions
06b
Full filing on SEC EDGAR ↗
$15MraisedNov 2014 · 23 investors · Business Services
Rule 506(b)
Officers, directors & promoters on the filing
  • Mike ZaniExecutive Officer, Director
  • Daniel MuzquizExecutive Officer, Director
  • David MilletDirector
Offering amount
$15M
Amount sold
$15M
First sale
Nov 2014
Incorporated
Limited Liability Company, Delaware, 2014
Federal exemptions
06b
Full filing on SEC EDGAR ↗

Source: SEC EDGAR Form D. Amounts as filed; amended filings shown once at their latest values.

Company profile

researched Aug 2026

The Predictive Index (PI) provides a talent optimization platform built around validated psychometric assessments, principally the PI Behavioral Assessment and the PI Cognitive Assessment, together with reference profiles derived from assessment results. The company positions these two assessment types as indicators of job performance and processes the resulting data to produce individualized profiles that managers and HR teams can use to interpret how employees work, communicate and lead.

The platform spans the employee lifecycle rather than pre-hire screening alone. Modules cover candidate job-fit prediction, structured interviewing and onboarding, team composition and team-strength analysis, personalized leadership and manager development, career pathing and internal mobility, employee engagement measurement through validated pulse surveys with predictive analytics and AI-generated recommended actions, and performance management. PI describes the assessment data as a single source of truth carried across each stage, and reports 97 or more integrations with HRIS, applicant tracking and collaboration tools.

The company states that behavioral science has been part of its work for over half a century, that it originated as a pre-hire assessment tool and has since broadened into talent optimization, and that it is supported by 70 years of science, 37.5 million or more assessments administered and 383 completed validity studies.

Business model

PI sells access to a software platform combining behavioral and cognitive assessments with people-management applications, delivered to HR teams and managers and integrated into customers' existing HR technology stacks.

Traction

The website reports more than 10,000 organizations using the platform, over 37.5 million assessments administered, 383 validity studies completed and 97+ integrations. Customer case studies cite outcomes including 12% EBITDA growth, $180K in annual attrition savings, $2 million saved in hiring and training, $2.2 million saved in year-over-year employee turnover costs, and attrition declines of up to 20% in some departments.

Full profile — market position, technology, go-to-market, geography, history

Market position

Positions itself as a leader in talent optimization and as a science-backed, personalized HR platform, and cites a #1 ranking for talent assessment software on G2.

Technology

Validated behavioral and cognitive psychometric assessments described as valid, reliable and fair, combined with instant data processing that generates per-employee behavioral profiles, plus predictive analytics and AI-powered recommended actions on engagement pulse survey data, and 97+ integrations with HRIS, ATS and collaboration systems.

Go-to-market

Direct sale of the software platform supplemented by a global network of certified partners; the company cites G2 reviews and ranking as the top talent assessment software as social proof.

HR leaders, managers and executives at organizations of all sizes; the company reports more than 10,000 organizations across nearly every job type and industry.

Geography

Operates with a global network of certified partners.

History

The company describes more than half a century of work in behavioral science, beginning as a pre-hire assessment tool and later expanding into a broader talent optimization platform covering the full employee lifecycle.

Compiled by commissioned research from 1 cited public sources — announcements, filings, and press listed under research sources below.

Key figures

latest reported
Assessments administeredJan 202537,500,000 assessments
Integrations availableJan 202597 integrations
Organizations using the platformJan 202510,000 organizations
Validity studies completedJan 2025383 studies
Years of scienceJan 202570 years

Company-reported or press-reported figures, each dated to when it was claimed — not independently audited.

Research sources · 1

primary sources listed

1 public sources were cited for this profile; the first-party ones are listed here.

Frequently asked questions

What does Predictiveindex do?
The Predictive Index is a behavioral-science-based HR platform for hiring, team building, management and engagement.
Who founded Predictiveindex?
Predictiveindex was founded by Arnold Daniels in 2014.
Who are Predictiveindex's investors?
Predictiveindex's investors include Escalate Capital Partners, Javelin Venture Partners.
How much funding has Predictiveindex raised?
Predictiveindex has disclosed $71M raised across 3 rounds.
Where is Predictiveindex headquartered?
Predictiveindex is headquartered in Westwood, US.