Porter Metrics
Techstars '21Manizales, CO · Founded 2018 · 16 employees on LinkedIn · 1 known investors
Porter Metrics is a marketing data warehouse that helps e-commerce companies consolidate, analyze, and report on marketing performance across multiple channels and accounts without requiring developer resources. The platform automates the configuration and segmentation of marketing data, and provides ROI and profitability metrics for marketing teams and executives.
Investors · 1
Competitors · 9
by search overlapDatabox958 shared keywordsDatabox provides a business intelligence platform that centralizes company data and enables users to build customized views and dashboards. The product serves business teams of various technical skill levels who need visibility into key metrics across their organization.
Whatagraph863 shared keywordsWhatagraph is a marketing intelligence platform that uses AI to connect, clean, organize, and visualize marketing data and generate insights and reports. It serves marketing agencies and marketing professionals looking to consolidate reporting across multiple tools.
Smartsheet619 shared keywordsSmartsheet provides a cloud-based work management platform that enables teams and organizations to plan, capture, manage, automate, and report on work at scale across enterprises, nonprofits, and small businesses globally. The platform helps improve process efficiency and business outcomes through unified digital workplace capabilities.
ClickUp543 shared keywordsClickUp provides a customizable work management platform that adapts to different company teams and projects across various functions including marketing, sales, and project management.
Supermetrics474 shared keywordsSupermetrics provides a self-service analytics platform that connects disparate data sources to enable marketing teams to generate insights and automated reports without IT or analyst dependencies. The platform serves growing businesses and enterprises looking to centralize marketing data and automate reporting workflows.
Klipfolio456 shared keywordsKlipfolio provides business intelligence and analytics tools that help organizations make data-driven decisions. The company offers real-time BI reporting solutions and a metric-centric analytics platform serving SMBs and enterprises across multiple industries.
Canva447 shared keywordsDesign platform; Blackbird invested when it was just an idea and in every round since.
Improvado438 shared keywordsImprovado offers a marketing data platform with partnership programs for technology and solution providers, connecting marketing data sources to BI tools, data warehouses, and visualization platforms. It serves marketers and analytics teams building modern data architecture, working with technology partners and consulting/implementation firms.
SEMrush401 shared keywordsSemrush provides competitive intelligence, SEO, keyword research, and content generation tools for growth marketers and small teams to improve visibility and optimize their acquisition funnel across Google and AI search.
Companies competing with Porter Metrics for the same Google search keywords, organic and paid, via search-intersection analysis.
Frequently asked questions
- What does Porter Metrics do?
- Porter Metrics is a marketing data warehouse that helps e-commerce companies consolidate, analyze, and report on marketing performance across multiple channels and accounts without requiring developer resources. The platform automates the configuration and segmentation of marketing data, and provides ROI and profitability metrics for marketing teams and executives.
- Who are Porter Metrics's investors?
- Porter Metrics's investors include Techstars.
- Where is Porter Metrics headquartered?
- Porter Metrics is headquartered in Manizales, CO.







