Peachy

Peachy, operating as Peachy Studio, is a chain of retail studios in the United States dedicated to injectable wrinkle treatments and muscle relaxer procedures. Services are priced as flat fees rather than per unit: a wrinkle treatment covering the forehead, glabella and crow's feet at $425, a masseter treatment aimed at jawline slimming and TMJ relief at $525, and a Botox facial combined with Aquagold for the face and neck at $375. Treatments include as many units as the provider deems necessary and a touch-up if needed, and prospective clients can book a free consultation with a provider to receive a personalized treatment plan.

All treatments are delivered by board-certified nurse practitioners, and the company states it uses patented treatment mapping technology as part of planning injections. Peachy also runs a referral program offering $50 to both the referring client and the new client.

Business model

Peachy operates its own physical studios and sells individual aesthetic injectable treatments directly to consumers at published flat rates, with free consultations used to convert prospective clients and a refer-a-friend credit program to drive repeat and referral volume.

Revenue comes from per-treatment fees charged at fixed prices ($375-$525 depending on the procedure) rather than per-unit pricing, with touch-ups included in the stated fee.

Traction

Peachy's site lists sixteen operating locations and publishes client reviews, including testimonials from clients who identify themselves as customers since 2020, 2021 and 2022.