Ortto
acquired by CanvaSydney, AU · 19 employees on LinkedIn · 3 known investors
Ortto is a platform that combines marketing automation, customer data (CDP), analytics, and customer support in one tool, offering features such as journeys, email/SMS/push messaging, dashboards, lead scoring, and an AI-powered support inbox. It serves businesses from startups to enterprises across B2B and B2C markets.
Founders & leadership
MS
Michael SharkeyCo-founder
CS
Chris SharkeyCo-founder
Investors · 3
Competitors · 10
by search overlap
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SEMrush240 shared keywordsSemrush provides competitive intelligence, SEO, keyword research, and content generation tools for growth marketers and small teams to improve visibility and optimize their acquisition funnel across Google and AI search.
ActiveCampaign215 shared keywordsActiveCampaign is a marketing automation platform whose Active Intelligence AI layer builds campaigns from prompts, suggests audience segments, predicts send times, and generates on-brand content across email, SMS, and WhatsApp. It serves marketers and businesses looking to automate and optimize multi-channel marketing journeys.
Omnisend209 shared keywordsOmnisend is a marketing automation platform that provides email, SMS, and push notification campaigns for ecommerce brands. It offers features including AI-powered copy generation, workflow automation, audience segmentation, and integrations with other marketing tools.
Campaign Monitor203 shared keywordsCampaign Monitor provides an email marketing platform with tools for building campaigns from templates, designing automated customer journeys, creating websites, and tracking results through analytics dashboards. It also offers AI features for audience segmentation and campaign optimization, serving businesses managing email marketing.
Zapier200 shared keywordsZapier provides a platform for connecting AI models and agents to workflows and business applications, enabling teams to automate tasks across over 9,000 apps without coding. The platform serves enterprises, operations teams, and businesses of all sizes looking to deploy AI-driven automation for lead capture, customer support, employee onboarding, and other business processes.
Improvado187 shared keywordsImprovado offers a marketing data platform with partnership programs for technology and solution providers, connecting marketing data sources to BI tools, data warehouses, and visualization platforms. It serves marketers and analytics teams building modern data architecture, working with technology partners and consulting/implementation firms.
Netezza179 shared keywordsIBM is a global technology company whose business spans enterprise software (including Red Hat, HashiCorp, and Confluent), IT infrastructure such as mainframes, servers, and storage, and IT consulting services. The company is also investing heavily in quantum computing and AI-based enterprise offerings, including its Lightwell open-source software security clearinghouse and the Anderon quantum wafer foundry.
Contentsquare177 shared keywordsContentsquare offers a digital experience analytics platform that uses AI to help teams understand customer behavior across websites and apps through heatmaps, zoning analysis, journey mapping, and session insights. It serves marketing, analytics, and e-commerce teams looking to improve engagement, conversion, and retention.
Klaviyo, Inc.164 shared keywordsKlaviyo is an AI-powered CRM platform for B2C brands that integrates customer data, marketing automation, customer service, and analytics in a unified solution. The platform helps brands of all sizes understand and engage with customers to drive revenue and build lasting relationships.
Companies competing with Ortto for the same Google search keywords, organic and paid, via search-intersection analysis.
In the news
Frequently asked questions
- What does Ortto do?
- Ortto is a platform that combines marketing automation, customer data (CDP), analytics, and customer support in one tool, offering features such as journeys, email/SMS/push messaging, dashboards, lead scoring, and an AI-powered support inbox. It serves businesses from startups to enterprises across B2B and B2C markets.
- Who founded Ortto?
- Ortto was founded by Michael Sharkey, Chris Sharkey.
- Who are Ortto's investors?
- Ortto's investors include Salesforce Ventures, Blackbird Ventures, Rembrandt Venture Partners.
- Who acquired Ortto?
- Ortto was acquired by Canva.
- Where is Ortto headquartered?
- Ortto is headquartered in Sydney, AU.