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Opnr
Techstars '22Grand Rapids, US · 4 employees on LinkedIn · 2 known investors
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Opnr is a platform that connects local musicians and bands with concert performance opportunities while providing concert organizers with musician data and direct promotional access to local fanbases. The platform serves both musicians seeking gigs and venue/event promoters looking to book talent.
Also known as Opnr Music
Investors · 2
How we know: open dataset · 5k.vc investor directory · Not right? Tell us
How we know: the Techstars portfolio · open dataset · Top 3000 Accelerator Startups (no YC) 2026-08 · open dataset · 5k.vc investor directory · Not right? Tell us
Company profile
researched Sep 2026Opnr operates an online marketplace for live-music talent discovery and booking. Musicians and band managers use the platform to build an electronic press kit (a musician resume), browse an opportunity board filtered by location and genre, submit applications with a written pitch explaining their fit, and use the company's FAN-CLAIM software to demonstrate support from their local fanbase. Concert organizers create, manage and share performance opportunities, search a musician database by genre and location, circulate shortlisted candidates to team members, managers, touring artists or agents for approval or a vote, and then use built-in promotional tools to market a booked act directly to that act's local fanbase, with the aim of higher click-through and additional ticket sales.
The company positions the product as an all-in-one, data-powered entertainment marketplace intended to remove friction and time from the talent discovery and booking process, while using data about a musician's fanbase to help organizers close gaps in ticket sales. Its CEO has described Opnr as a national entertainment marketplace for booking talent for live performances.
Founding story
Opnr was co-founded by Andrea 'Dre' Wallace, a professional musician who began playing at about age four, taught by her mother, a classical pianist, and who continued playing in college before moving into technology. She had previously founded Fourtifeye, an entertainment-technology startup that was later acquired.
Business model
Opnr operates a two-sided software marketplace serving musicians and band managers on one side and concert organizers, promoters and talent buyers on the other, combining talent discovery and booking workflow tools with fanbase-targeted promotion.
Traction
According to a speaker biography for its CEO, Opnr supports hundreds of organizers and thousands of artists nationwide. Testimonials on the company site come from Michigan-area talent buyers, promoters and artists, including accounts of artists securing opening slots through the platform.
Latest developments
Wallace was featured as the subject of a November 2023 episode of the PBS series Start Up, produced by Detroit PBS, and is listed as a speaker at the Muskegon Innovators Summit, where she is identified as co-founder and CEO of Opnr and as an Entrepreneur-in-Residence at Start Garden.
▸Full profile — market position, technology, go-to-market, geography, history
Market position
Opnr competes in the live-music talent booking sector, an industry historically dominated by a small number of large agencies acting as intermediaries between artists and event organizers, where technology has enabled new platforms offering alternative ways for artists to book gigs and connect with fans.
Technology
The platform includes an electronic press kit generator, a searchable opportunity board and musician database with genre and location filters, a candidate sharing and approval/voting workflow, analytics intended to inform booking decisions, and FAN-CLAIM software that lets musicians surface support from their local fanbase for promotion and booking decisions.
Go-to-market
Opnr acquires both musicians and organizers through self-service sign-up on its website and through relationships in regional live-music ecosystems; users cited on the site include talent buyers and venue managers at The Pyramid Scheme, Audiotree Presents and JSB Squad Productions, a partnership with the Michigan House event, and artists such as Often Home, Allye Gaietto, Nolan the Ninja and Noveliss. The CEO also participates in startup-ecosystem events, including speaking at the Muskegon Innovators Summit.
Independent musicians, bands and band managers seeking local and out-of-town performance opportunities, and concert organizers including venue talent buyers, promoters, production companies and festival or event organizers.
Geography
Rooted in West Michigan, with the CEO based in Grand Rapids and users and partners concentrated in Michigan, while the company describes itself as a national marketplace operating across the United States. A third-party profile lists the headquarters as Detroit, Michigan.
History
Andrea 'Dre' Wallace co-founded Opnr after founding and exiting the entertainment-technology startup Fourtifeye. Opnr was profiled on the PBS program Start Up in November 2023 as a national entertainment marketplace for booking live-performance talent, and has since been described as serving hundreds of organizers and thousands of artists.
Compiled by commissioned research from 7 cited public sources — announcements, filings, and press listed under research sources below.
Key figures
latest reportedCompany-reported or press-reported figures, each dated to when it was claimed — not independently audited.
Related companies · 5
Companies working in the same space as Opnr.
Timeline · 3
launches, deals, and filingsAndrea (Dre) Wallace is listed among the speakers at the Innovators Summit in Muskegon, Michigan, as co-founder and CEO of Opnr.
Michigan House co-founder Ted Velie states that partnering with Opnr gives independent musicians a way to express interest in performing at the event's fifth year.
Season 11, Episode 10 of the PBS program Start Up, presented by Detroit PBS, profiled Andrea 'Dre' Wallace, CEO of Opnr, describing the company as a national, data-powered entertainment marketplace for booking talent for live performances.
Dated company events from announcements, filings, and press; legal rows summarize public dockets and regulator releases.
▸Research sources · 7
primary sources listed
- Opnropnrmusic.com · web
7 public sources were cited for this profile; the first-party ones are listed here.
Frequently asked questions
- What does Opnr do?
- Opnr is a data-driven entertainment marketplace connecting musicians with local performance opportunities and helping organizers book and promote talent.
- Who are Opnr's investors?
- Opnr's investors include ID Ventures, Techstars.
- Where is Opnr headquartered?
- Opnr is headquartered in Grand Rapids, US.