NOTO was founded by GLORIA NOTO.

Who are NOTO's investors?

NOTO's investors include Titan Capital, Verity Venture Partners, IPV, Rainmatter, Signal Ventures, Venture Catalysts, WEH Ventures.

NOTO

12 known investors

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NOTO Botanics produces plant-based skincare products, including moisturizers formulated with natural ingredients like hyaluronic acid, marula oil, and blue tansy. The company targets consumers seeking non-toxic, vegan, and environmentally conscious beauty and personal care solutions.

Consumer Direct to Consumer Wellness & Fitness

Founders & leadership

GLORIA NOTO FounderShe previously worked as a makeup artist and beauty contributor for publications including Refinery29 and Vogue, and served as Editor in Chief of The Work Magazine.

Investors · 12

Titan Capitallisted by Titan CapitalGurugram

How we know: Titan Capital's portfolio page · india.entrepreneur.com · Not right? Tell us

Verity Venture Partnerslisted by Verity Venture PartnersSan Francisco · $500K – $3M

How we know: Verity Venture Partners's portfolio page · the VCSheet dataset · Not right? Tell us

IPVreportedBeijing

How we know: money.rediff.com · Not right? Tell us

RainmatterreportedBengaluru · $60K – $12M

How we know: india.entrepreneur.com · Not right? Tell us

Signal VenturesreportedSingapore

How we know: money.rediff.com · Not right? Tell us

Venture CatalystsreportedMatosinhos

How we know: india.entrepreneur.com · Not right? Tell us

WEH VenturesreportedMumbai · $150K – $500K

How we know: india.entrepreneur.com · Not right? Tell us

Also in the syndicate · 5

Equentis Angel FundleadJITORockstud CapitalWhite Whale PartnersWhite Whale Ventureslead

Funding

SEC filings, press & company announcements

Undisclosed amountpre-series A funding roundApr 2025
Equentis Angel Fund (lead), Inflection Point Ventures (IPV), JITO, Rainmatter, Signal Ventures, WEH Ventures, White Whale Partners
Source ↗
Undisclosed amountpre-Series A fundingMar 2023
Rainmatter (lead), White Whale Ventures (lead), Rockstud Capital, Titan Capital, VCAT (Venture Catalysts), WEH Ventures
Source ↗

Source: company announcements and press reports — follow each round's link for the claim.

Related companies · 5

Ulta Salon Cosmetics FragranceUlta Beauty is an international specialty beauty retailer offering cosmetics, fragrance, skin care, wellness, hair care products, and salon services from over 600 brands across more than 1,500 locations primarily in the U.S., with additional operations in the U.K., Ireland, Mexico, and the Middle East.

AllureAllure is a beauty journalism publication that provides product reviews, trend reporting, and expert guidance on makeup, hair, skincare, and wellness. The publication serves beauty consumers and industry professionals through its website, social channels, and subscription service.

TodayTODAY is a morning news and lifestyle broadcast program and digital platform that delivers news, entertainment, wellness content, and lifestyle advice to American audiences. The company operates both a television show and TODAY.com, a digital destination offering news coverage, recipes, health tips, and product recommendations.

ElleHearst Magazines operates a portfolio of fashion, lifestyle, food, home, health, and wellness media brands. The company offers advertising solutions across digital, social, video, print, OTT, and experiential platforms.

DermstoreDermstore is an online retailer selling skincare, hair care, makeup, fragrance, sunscreen, and beauty tools from a wide range of brands directly to consumers. It offers subscription beauty boxes, HSA/FSA-eligible products, gift cards, and expert consultation services.

Companies working in the same space as NOTO.

Frequently asked questions

What does NOTO do?: NOTO Botanics produces plant-based skincare products, including moisturizers formulated with natural ingredients like hyaluronic acid, marula oil, and blue tansy. The company targets consumers seeking non-toxic, vegan, and environmentally conscious beauty and personal care solutions.
Who founded NOTO?: NOTO was founded by GLORIA NOTO.
Who are NOTO's investors?: NOTO's investors include Titan Capital, Verity Venture Partners, IPV, Rainmatter, Signal Ventures, Venture Catalysts, WEH Ventures.