Movista

Movista Inc. is a software-as-a-service company offering a retail execution platform intended to coordinate in-store and field work from a single system. The product is organized around four functional areas: planning and tasking to assign work to frontline and retail-partner teams; execution via a mobile application for frontline workers paired with desktop dashboards for real-time tracking; automation of routine tasks and integrations with other systems; and reporting that covers completed and incomplete work, inventory availability and workforce performance.

The company positions the platform as a replacement for spreadsheets and separate point systems used to manage work at the shelf, and describes itself as unifying and automating key retail execution functions in one collaborative solution. Stated outcome claims for customers include a 12% reduction in out-of-stocks, an 8% reduction in labor cost, a 3% increase in top-line sales and 99% promotional compliance. Movista also publishes an ROI calculator and a retail industry newsletter as customer-facing resources.

Founding story

The company describes itself as created by a team of retail veterans, merchants and innovators oriented around the view that retail work should be transparent and collaborative.

Business model

Software-as-a-service platform sold to organizations that manage in-store retail work, with sales driven through demo requests and direct contact.

Traction

The company reports more than 9 million retail locations covered, over 600,000 users worldwide and more than 26 million projects completed through its solution.