Medefy

Medefy provides a benefits and healthcare navigation service built around a mobile app and live human support. The app centralizes a member's benefits information and personal plan data in one place, so employees can view, search, and access the coverage available to them without contacting HR. Alongside the software, Medefy staffs Care Guides who are available around the clock to answer benefits questions and steer members toward lower-cost, higher-quality care at the moment a care decision is being made.

The company frames its offering as a behavior-change tool rather than a static portal: a member marketing team runs year-round communication and education campaigns intended to sustain engagement outside of open enrollment. Optional enhancements extend the core platform with on-demand virtual care and virtual behavioral health delivered inside the same app. Medefy publishes outcome claims including an average 71% reduction in per-employee spend, roughly $86M in cumulative redirected savings for customers, and about $4M in saved HR administrative hours.

Business model

Medefy sells its navigation platform to organizations that sponsor or administer health benefits, including employers, benefits advisors, TPAs, PEOs, health plans, and public sector institutions. Delivery combines a member-facing app with a staffed Care Guide service, and additional modules such as on-demand virtual care and virtual behavioral health can be layered on. Prospects are segmented on the company's site by company size, from under 100 employees to over 10,000.

Traction

The company reports nearly $86M in redirected savings for customers and nearly $4M in saved HR hours, a 99% customer retention score and 92% customer satisfaction score. Customer testimonials cite roughly 70% active app usage among one city's employees, a 3x return on investment at the City of Claremore, and a 9x ROI at Gateway First Bank after adding an incentives program.

Latest developments

Medefy is promoting a Cost Containment Guide oriented to controlling healthcare spend in 2026, and offers on-demand virtual care and virtual behavioral health as platform enhancements.