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Madhive
463 employees on LinkedIn · 2 known investors
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Madhive operates an advertising platform and demand-side platform (DSP) that provides campaign management and audience tools for local media sellers and agencies across screens. It focuses on connected TV and local advertising with capabilities for both targeting and reach.
Founders & leadership
JW
Jim WilsonChief Executive OfficerHe has over 20 years of media and technology experience, including prior roles leading divisions and companies in gaming, music, television, and advertising, and serves on multiple corporate and nonprofit boards.
NH
Nicki Harkrider-ProbeyChief Revenue OfficerNicki Harkrider-Probey served as Chief Revenue Officer at News-Press & Gazette and held a revenue leadership role at TEGNA focused on local media, with over thirty years of experience in media sales and revenue strategy across digital and broadcast channels. She is now Chief Revenue Officer at Madhive.
BH
Bob HammondChief Technology OfficerHe has held software engineering, engineering management, and business development roles across startups and large companies, with experience in technical operations, cloud platforms, and M&A efforts.
MK
Mike KimChief Product OfficerHe has held product leadership roles at B2B growth-stage companies in adtech, martech, and SaaS, with experience scaling products and teams across data, AI, and media verticals including connected TV, programmatic, and publisher platforms.
GM
Greg McCastleChief Strategy OfficerHe previously held ad sales leadership roles across multiple media platforms including broadcast, cable, digital, and streaming at companies including AT&T AdWorks, Dstillery, CMG, Gray TV, and Fox Sports Net.
MK
Michael KistlerChief Legal OfficerHe has expertise in corporate law, private equity, mergers and acquisitions, and securities law.
Investors · 2
Digital Currency Grouplisted by Digital Currency GroupNew York
How we know: Digital Currency Group's portfolio page · the VCSheet dataset · Not right? Tell us
Goldman SachsreportedNew York
How we know: axios.com · Not right? Tell us
Funding
SEC filings, press & company announcements$300M disclosed across 1 of 2 rounds · 2023–2026
- $300MraisedJun 2023 · 2 sourcesSource ↗
Source: company announcements and press reports — follow each round's link for the claim.
Founder mafia
2 people who came through Madhive went on to found or lead other companies.
Related companies · 7
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MNTNMNTN provides self-serve software for connected TV advertising that enables brands to run television ads and measure performance across conversions, revenue, and site visits. The platform targets companies seeking simplified TV ad management comparable to search and social advertising.
StackadaptStackAdapt is a programmatic advertising platform that uses machine learning and data science to help marketers and advertisers reach consumers. The company serves advertisers and brands globally with automated ad buying technology.
SimulmediaSimulmedia is an AI-powered TV advertising platform and managed services provider that helps advertisers and agencies plan, buy, and optimize campaigns across linear TV, streaming, and gaming. The company serves brands and advertising agencies seeking data-driven, efficient TV media buying with precision audience targeting.
CamphouseCamphouse is a media planning and campaign management software for advertisers and ad agencies, offering tools for collaboration, media buying, budgeting, and reporting.
AppsFlyerAppsFlyer's Measurement Suite provides marketing attribution, incrementality, revenue, and optimization measurement across mobile, web, CTV, and PC & console channels. It serves marketers who need unified cross-platform visibility into campaign performance and return on ad spend.
Companies working in the same space as Madhive.
In the news
Frequently asked questions
- What does Madhive do?
- Madhive operates an advertising platform and demand-side platform (DSP) that provides campaign management and audience tools for local media sellers and agencies across screens. It focuses on connected TV and local advertising with capabilities for both targeting and reach.
- Who are Madhive's investors?
- Madhive's investors include Digital Currency Group, Goldman Sachs.
- How much funding has Madhive raised?
- Madhive has disclosed $300M raised across 1 of its 2 known rounds.