Lua
Techstars '12New York City, US · 8 known investors
Lua is a free online PDF converter that enables users to convert PDF files to Word, Excel, JPG, PNG, PPT, and HTML formats without requiring downloads.
Investors · 8
TechstarsBoulder · $220K
20VCreportedLondon · $250K – $5M
Flourish VenturesreportedSan Francisco · $100K – $5M
Norrsken22reported · 2 sourcesJohannesburg
P1 VenturesreportedGrand Cayman · $100K – $1M
Twenty Two VenturesreportedPalo Alto · $50K – $250K
Y CombinatorreportedSan Francisco · $500K
Also in the syndicate · 1
Phosphor Capital
Funding
SEC filings, press & company announcements$5.8M disclosed across 1 of 2 rounds · 2026
- $5.8MSeed roundApr 2026 · 3 sources
Norrsken22 (lead), 20VC, Flourish Ventures, P1 Ventures, Phosphor Capital, Twenty Two Ventures, Y Combinator
Source ↗
Source: company announcements and press reports — follow each round's link for the claim.
Competitors · 3
by search overlapSmallpdf268 shared keywordsSmallpdf provides a suite of over 30 PDF and document management tools, including AI-powered features, for individual users and teams to compress, convert, and process documents. The platform serves small groups, departments, and enterprises seeking collaborative document management solutions.
Nitro259 shared keywordsNitro provides PDF editing, eSignature, analytics, and AI-based document automation software for businesses ranging from growing teams to large enterprises. Founded in Melbourne, the company serves customers across 190 countries and positions itself as an alternative to more complex PDF and eSign tools.
Canva220 shared keywordsDesign platform; Blackbird invested when it was just an idea and in every round since.
Companies competing with Lua for the same Google search keywords, organic and paid, via search-intersection analysis.
In the news
Frequently asked questions
- What does Lua do?
- Lua is a free online PDF converter that enables users to convert PDF files to Word, Excel, JPG, PNG, PPT, and HTML formats without requiring downloads.
- Who are Lua's investors?
- Lua's investors include Techstars, 20VC, Flourish Ventures, Norrsken22, P1 Ventures, Twenty Two Ventures, Y Combinator.
- How much funding has Lua raised?
- Lua has disclosed $5.8M raised across 1 of its 2 known rounds.
- Where is Lua headquartered?
- Lua is headquartered in New York City, US.





