KOSTERINA

Kosterina is a consumer packaged goods brand built around early-harvest, cold-pressed extra virgin olive oil from southern Greece. Its catalog spans olive oil (including a 500ml "Original" high-polyphenol bottle at $32 and an "Extra Virgin Duo" cooking/drizzling pairing at $55), single-origin balsamic vinegar from Modena, Italy, crushed fruit vinegars sold as a trio at $45, pitted and dry-packed organic olives hand-picked in Greece, bundles and gift sets, and an olive-oil-based skincare line.

The company also markets a wellness-oriented format, a one-month supply of daily extra virgin olive oil "shots" priced at $95-$98. Product positioning emphasizes monovarietal (unblended) oils, glass or tin packaging, third-party testing for purity and polyphenol content, and skincare formulated without parabens, sulfates or phthalates. The brand publishes recipes, interviews and educational content alongside its store.

Business model

Consumer product sales through the company's own online store, including one-time purchases and a subscription program offering 10% savings per order with the ability to swap, cancel or change products at any time. A store locator indicates products are also available at physical retail locations.

Revenue from sales of packaged food products (olive oil, vinegars, olives), skincare items, bundles and gift sets, and recurring subscription orders.

Traction

The website cites more than 10,000 users having reviewed products and an aggregate rating of 4.9 out of 5, with 697 reviews on the 500ml Original extra virgin olive oil, 294 on the Crushed Fruit Vinegar Trio, 214 on the Extra Virgin Duo and 25 on the EVOO Shot.