Fundraising Fox

KnownOrigin

Defunct

Manchester, GB · 10 known investors

KnownOrigin is a blockchain-based marketplace where artists mint and sell digital artworks as NFTs, giving buyers proof of ownership, provenance, and authenticity. It started in 2018 in Manchester and connects creators with collectors of digital art.

Also known as KnownOrigin.io · KO

Founders & leadership

JMJames Morgan
James MorganinFounder

Investors · 10

Also in the syndicate · 8

CaoArmandCo1bornDave GoodeFutureArtGBVleadMetaCartel VenturesPluto Digital MediaSats Moon

Company profile

researched Aug 2026

KnownOrigin was an Ethereum-based marketplace for digital artwork, where artists minted and sold work as non-fungible tokens providing proof of ownership, provenance and authenticity. The platform allowed artists to exhibit and sell digital assets, set and modify prices, gift NFTs, maintain artist profiles and self-mint directly through a web3 wallet, while collectors could buy, make offers and bid on works. Asset files and metadata were stored on IPFS, and the smart contracts were fully ERC-721 and ERC-165 compliant.

The product evolved across four generations of contracts (KODA V1 to V4). Early shared V1 and V2 contracts used lazy minting, meaning unsold V2 editions do not exist as tokens until purchased or traded and may not appear on third-party aggregators. Later features included early access sales, embedded NFTs and self-custodial Creator Contracts owned by the artist, which enforced creator royalty percentages at the contract level. The company also built a Merkle-tree-driven non-custodial royalty payment vault and a subgraph for indexing platform data.

By 2023 the team decided to pivot toward broader Web3 work and shut the marketplace down. KnownOrigin no longer receives primary or secondary royalties on any of its contracts; existing tokens are viewable and tradable on third-party marketplaces such as OpenSea, Rarible, Foundation and Magic Eden, and the company committed to covering IPFS pinning costs through 31 January 2027, after which holders must arrange their own preservation via services such as Pinata.

Founding story

KnownOrigin began in 2018 from the question of whether blockchain could be used to mint digital artwork carrying proof of ownership, provenance and authenticity. The first experiment was a pop-up in a Manchester basement featuring 10 artists and 25 physical artworks, where QR codes and a basic wallet app let attendees buy the digital work on the spot and claim the NFT and the physical piece at the same time. Co-founder Andy Gray has described the 2018 motivation as giving creatives a more transparent way to sell their work.

Business model

KnownOrigin operated a two-sided marketplace connecting digital artists with collectors, providing minting infrastructure, artist profiles, fixed-price sales, offers and auctions, and a royalty system for secondary sales. Following the marketplace shutdown, the company states it takes no royalties from primary or secondary sales on any of its contracts.

Marketplace-based: the platform intermediated primary sales of minted artworks and supported creator royalties on resales; the company reported more than $30 million in sales in the year to early 2022. Since the shutdown KnownOrigin receives no royalties from sales of its tokens on third-party marketplaces.

Traction

More than $30 million in sales in the year prior to February 2022, a tenfold increase in unique collectors and creators over the same period, and more than 5,000 creators selling on the platform as of February 2022. The public contracts repository has 35 stars and 15 forks on GitHub.

Latest developments

The KnownOrigin marketplace was shut down in 2023 following a decision to pivot the team toward broader Web3 work. Outstanding bids were settled by returning held ETH to bidders. The company's site now functions as an archive and FAQ, directing holders to third-party marketplaces and Etherscan for interacting with historic tokens and Creator Contracts, and commits to covering token pinning costs until 31 January 2027. Public GitHub activity continued into 2024 on the subgraph repository, with several other repositories archived in 2023.

Full profile — market position, technology, go-to-market, geography, history, risks & controversies

Market position

One of the earliest NFT art platforms, launched in 2018 before the wider crypto-art market developed, and positioned as an innovation-focused marketplace during the 2021-2022 NFT boom. Its tokens now circulate on larger third-party marketplaces such as OpenSea, Rarible, Foundation and Magic Eden.

Early market entry (2018), artist self-service minting, and platform features such as early access sales, embedded NFTs and self-custodial Creator Contracts that encode artist-set royalty percentages at the contract level. The company also built a royalty system intended to pay independent artists instantly on each resale, and open-sourced its contracts under an MIT licence.

Technology

Ethereum smart contracts spanning four contract generations (KODA V1-V4), fully ERC-721 and ERC-165 compliant with ERC-721 metadata support, using IPFS for asset and metadata storage. V2 contracts used lazy minting; V3 and V4 added self-custodial Creator Contracts with contract-level royalty enforcement. Supporting open-source components include a Merkle-tree-based non-custodial royalty distribution vault and a subgraph published on The Graph. Development used JavaScript, Solidity, Truffle, web3.js and ethers.js; the contracts are MIT-licensed and were created and maintained by Manchester-based BlockRocket.

Go-to-market

Artist-led community growth combined with self-service minting for creators with a web3 wallet, brand collaborations, and in-person events in Manchester showcasing local and international NFT artists, including bringing the first NFT presence to Manchester Art Fair. Community channels included Telegram and Twitter.

Digital artists, illustrators and creative practitioners seeking to mint and sell work as NFTs, and collectors of crypto-art. Brand partners including Adidas, Netflix and Adobe also worked with the platform.

Geography

Headquartered in Manchester, United Kingdom, serving creators and collectors internationally.

History

After the 2018 pop-up launch, the team spent 2019-2020 rebuilding KnownOrigin as a digital-first art marketplace to test whether the model worked at scale; demand was thin in this period, with one early XCOPY edition taking months to sell out at $5. Activity surged in 2021 as NFTs entered the mainstream, and in February 2022 the company announced a GBP 3.5 million Series A. Through 2022 it shipped features such as early access sales, embedded NFTs and Creator Contracts and attracted a new wave of emerging artists. In 2023 the team pivoted toward wider Web3 work, found the marketplace increasingly difficult to sustain, and closed it, ending roughly six years of operation.

Risks & controversies

The marketplace ceased operating in 2023, and the company states it no longer collects royalties on its contracts. Some tokens minted through the earlier shared V1 and V2 contracts may not display on third-party marketplaces, and unsold lazy-minted V2 editions exist only as contract entries until purchased or traded. Long-term availability of token media depends on IPFS pinning, which KnownOrigin funds only until 31 January 2027, after which holders must self-fund preservation. Moving artworks to another platform requires burning every KnownOrigin edition, which for sold editions depends on each individual collector acting.

Compiled by commissioned research from 8 cited public sources — announcements, filings, and press listed under research sources below.

Key figures

latest reported
Artists at 2018 launch pop-upJan 201810 artists
Artworks at 2018 launch pop-upJan 201825 artworks
Creators on platformFeb 20225,000 creators
GitHub forks (known-origin-contracts)Jan 202615 forks
GitHub stars (known-origin-contracts)Jan 202635 stars
Growth in unique collectors and creatorsFeb 2022tenfold increase over the prior year
IPFS pinning coverage end dateJan 20232027-01-31
Platform sales (trailing 12 months)Feb 2022$30M

Company-reported or press-reported figures, each dated to when it was claimed — not independently audited.

Competitors · 3

by search overlap

Companies competing with KnownOrigin for the same Google search keywords, organic and paid, via search-intersection analysis.

Timeline · 5

launches, deals, and filings
Jan 2023
KnownOrigin shuts down its NFT marketplace

After deciding to pivot the team toward bringing Web3 to a wider audience, the company said sustaining the marketplace became increasingly difficult and closed KnownOrigin, refunding outstanding bids in ETH and directing users to third-party marketplaces.

source ↗

Feb 2022
KnownOrigin closes GBP 3.5 million Series A co-led by GBV and Sanctor Capital

The Manchester-based NFT art marketplace announced a GBP 3.5 million (reported as $4.85 million) Series A round co-led by crypto VC firms GBV and Sanctor Capital, with participation from D1 Ventures, MetaCartel Ventures, LD Capital, Pluto Digital Media and several individual investors. Co-founder David Moore said the funds would be reinvested in the business to support artists.

$4.8M source ↗

Feb 2022
Brand collaborations with Adidas, Netflix and Adobe

KnownOrigin was reported to have partnered with brands including Adidas, Netflix and Adobe.

source ↗

Jan 2022
Early access sales, embedded NFTs and Creator Contracts released

During 2022 the platform added features including early access sales, embedded NFTs and self-custodial Creator Contracts with artist-set contract-level royalties.

source ↗

Jan 2018
KnownOrigin launches via Manchester basement pop-up

A pop-up event in a Manchester basement featured 10 artists and 25 physical artworks; QR codes and a basic wallet app let attendees claim the NFT and the physical piece simultaneously.

source ↗

Dated company events from announcements, filings, and press; legal rows summarize public dockets and regulator releases.

In the news

Research sources · 8

primary sources listed

8 public sources were cited for this profile; the first-party ones are listed here.

Frequently asked questions

What does KnownOrigin do?
KnownOrigin was a Manchester-based Ethereum NFT marketplace for digital art that shut down its marketplace in 2023.
Who founded KnownOrigin?
KnownOrigin was founded by James Morgan.
Who are KnownOrigin's investors?
KnownOrigin's investors include Cultur3 Capital, Sanctor Capital.
Where is KnownOrigin headquartered?
KnownOrigin is headquartered in Manchester, GB.