Kevel
Durham, US · Founded 2010 · 172 employees on LinkedIn · 5 known investors
Kevel provides API-based ad-serving and audience technology for retailers, marketplaces, and other commerce leaders to build and scale their own retail media networks. Its Retail Media Cloud combines ad decisioning, first-party data audience segmentation, and campaign management with ML and AI features.
Founders & leadership
Kevel was founded in 2010 by James Avery.
JA
James AveryFounder & CEO
Investors · 5
Competitors · 7
by search overlap
AdRoll202 shared keywordsAdRoll is a multichannel digital advertising platform that runs cross-channel ad campaigns, social advertising, and attribution for ecommerce and other marketers, using proprietary machine learning engines. It also offers AdRoll ABM (formerly RollWorks), an account-based marketing product for generating B2B pipeline through multi-channel advertising and go-to-market orchestration.
Criteo154 shared keywordsCriteo operates a commerce media platform that uses commerce data and AI to power performance advertising and retail media campaigns for brands, agencies, retailers, and media owners. Its offerings help advertisers reach shoppers across the funnel and let retailers monetize first-party data and site traffic across formats including display, video, and CTV.
Stackadapt145 shared keywordsStackAdapt is a programmatic advertising and marketing platform that lets agencies and brands plan, execute, and analyze campaigns across channels including native, display, connected TV, video, audio, in-game, digital out-of-home, and email. The platform uses machine learning for audience targeting, optimization, and creative selection.
AdPushup142 shared keywordsAdPushup provides ad revenue optimization technology for web publishers, offering tools to test and optimize ad layouts, run header bidding auctions across demand partners, and recover revenue lost to ad blockers. It serves growing and independent online publishers with managed ad operations support, and is a Google Certified Publishing Partner.
Avenga142 shared keywordsAvenga is an IT services and consulting firm that provides AI-driven software engineering, AI and data solutions, and managed IT operations for enterprises. It serves industries including automotive, banking and financial services, life sciences, manufacturing, media, iGaming, mobility, retail, telecommunications, energy, and logistics.
AppsFlyer128 shared keywordsAppsFlyer provides a marketing measurement and attribution platform that collects validated, fraud-filtered signals across app, web, CTV, PC, and console to feed AI-driven marketing decisions. It offers deep linking, real-time fraud protection, and cross-platform data infrastructure for brands running performance marketing.
Taboola (NYSE: 2021)104 shared keywordsTaboola provides performance advertising technology that places ads on publisher media properties beyond search and social, using AI trained on publisher data and first-party audience targeting to drive conversions. It serves advertisers seeking measurable outcomes such as leads, sales, and return on ad spend.
Companies competing with Kevel for the same Google search keywords, organic and paid, via search-intersection analysis.
Frequently asked questions
- What does Kevel do?
- Kevel provides API-based ad-serving and audience technology for retailers, marketplaces, and other commerce leaders to build and scale their own retail media networks. Its Retail Media Cloud combines ad decisioning, first-party data audience segmentation, and campaign management with ML and AI features.
- Who founded Kevel?
- Kevel was founded by James Avery in 2010.
- Who are Kevel's investors?
- Kevel's investors include Commerce Ventures, Fulcrum, Pilot Growth Equity, Carnrite Ventures, Fulcrum Equity Partners.
- Where is Kevel headquartered?
- Kevel is headquartered in Durham, US.