Fundraising FoxJOOPITER
Beverly Hills, US · Founded 2021 · Delaware corporation · 2 known investors
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JOOPITER is a digital-first auction house, marketplace, and private sales platform for collectors, curators, and creators focused on rare objects and cultural artifacts. It combines curated sales with original storytelling around the items it offers.
Founders & leadership
JOOPITER was founded in 2021 by Pharrell Williams.
PW
Pharrell WilliamsFounder
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Kellen RolandCEO2021–2023Kellen Roland has 18+ years of experience in consumer brands and retail, including roles leading US sales at Herschel Supply, building The NTWRK Agency (which was acquired), and serving as CEO of Joopiter. He currently leads GOOD GROUP, a venture studio focused on launching consumer brands at the intersection of culture and commerce.
Board
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Andrew LeitchBoard director
Investors · 2
Reported raises · per SEC filings
Form D private placements$4.5M disclosed across 1 round · 2022
▶$4.5MraisedNov 2022 · 4 investors · OtherRule 506(b)
▶$4.5MraisedNov 2022 · 4 investors · Other
Rule 506(b)Officers, directors & promoters on the filing
- Andrew LeitchDirector
- Sanam AbbasExecutive Officer
- Pharrell WilliamsDirector
- Kellen RolandExecutive Officer, Director
- Amount sold
- $4.5M
- Proceeds to insiders
- $1.2M
- First sale
- Oct 2022
- Incorporated
- Corporation, Delaware, 2021
- Federal exemptions
- 06b
Source: SEC EDGAR Form D. Amounts as filed; amended filings shown once at their latest values.
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Poshmark, Inc.Poshmark is a fashion resale marketplace that enables individuals to buy and sell secondhand clothing and accessories through a mobile-first platform. The company operates a community-driven commerce model focused on sustainable fashion across the U.S. and Canada.
NikeNike is a sportswear and athletic equipment company that provides product recommendations and styling advice to help customers find and use Nike gear for sports and fitness activities.
Grailed
FarfetchFarfetch is an online marketplace for luxury fashion, connecting customers with designer boutiques and independent retailers worldwide. The platform offers a curated selection of high-end clothing, shoes, bags, and accessories from established and emerging fashion brands.
ComplexComplex is a media brand publishing editorial content and rankings across music, sneakers, sports betting, and pop culture, and produces ComplexCon, a live culture and lifestyle event. It serves a general consumer audience interested in youth culture and streetwear.
HighsnobietyReproduction of Found is a Tokyo-based footwear label that sources and reproduces vintage military shoes and trainers using European factories that originally manufactured them in the mid-20th century. The brand distributes roughly 30 shoe models globally through approximately 150 stockists and collaborates with fashion labels on limited editions.
Stadium GoodsStadium Goods runs a premium resale marketplace for sneakers and streetwear that are sold out or no longer available at traditional retailers, connecting buyers with items consigned by trusted sellers. It holds and pre-authenticates its entire inventory to guarantee products are genuine and unworn before shipping.
The RealRealThe RealReal is an online marketplace for authenticated luxury consignment, allowing consumers to buy and sell pre-owned designer clothing, accessories, jewelry, watches, and home goods.
Companies working in the same space as JOOPITER.
Frequently asked questions
- What does JOOPITER do?
- JOOPITER is a digital-first auction house, marketplace, and private sales platform for collectors, curators, and creators focused on rare objects and cultural artifacts. It combines curated sales with original storytelling around the items it offers.
- Who founded JOOPITER?
- JOOPITER was founded by Pharrell Williams in 2021.
- Who are JOOPITER's investors?
- JOOPITER's investors include Lightspeed Venture Partners, Valor Equity Partners.
- How much funding has JOOPITER raised?
- JOOPITER has disclosed $4.5M raised across 1 round.
- Where is JOOPITER headquartered?
- JOOPITER is headquartered in Beverly Hills, US.