Fundraising Fox

Impact Analytics

OTC: IPTNF

Linthicum Heights, US · Founded 2015 · Delaware corporation · 965 employees on LinkedIn · 4 known investors

Impact Analytics builds Agentic AI and analytics software for retail, grocery, manufacturing, wholesale, and quick-service restaurant businesses, covering merchandising functions such as demand forecasting, planning, assortment, inventory, and pricing. It also provides data engineering and retail analytics consulting services to support data-driven decision-making.

Also known as Impact Analytics, Inc.

Founders & leadership

Impact Analytics was founded in 2015 by PRASHANT AGRAWAL and Prashant Agrawal.

PAPRASHANT AGRAWAL
PRASHANT AGRAWALinCo-founder · Chief Executive Officer
PAPrashant Agrawal
Prashant AgrawalinFounder & CEO
PP
PRACHI PANDEYNamed on SEC filing
VK
VENKATESH KEMPALINGAIAHNamed on SEC filing

Board

WBWALTER BARANDIARAN
WALTER BARANDIARANBoard directorManaging Partner at The Argentum Group

Investors · 4

Reported raises · per SEC filings

Form D private placements

$61.1M disclosed across 5 rounds · 2016–2025

$15MraisedJun 2025 · 5 investors · Other Technology
Rule 506(b)
Officers, directors & promoters on the filing
  • Mir ArifDirector
  • Prachi PandeyDirector
  • Sulabh JainExecutive Officer
  • Melanie CasinelliExecutive Officer
  • Tamal ChowdhuryExecutive Officer
  • Michael HerzigDirector
  • Prashant AgrawalExecutive Officer, Director
  • Prashant PalakurthiDirector
  • Jeff KlemensDirector
  • Luke BatmanExecutive Officer
  • Jeff GadawskiExecutive Officer
  • Radhika KhuranaExecutive Officer
  • Prithvik KankappaExecutive Officer
Offering amount
$15M
Amount sold
$15M
First sale
May 2025
Incorporated
Corporation, Delaware
Federal exemptions
06b
Full filing on SEC EDGAR ↗
$31.8MraisedJan 2024 · 5 investors · Other Technology
Rule 506(b)
Officers, directors & promoters on the filing
  • Tamal ChowdhuryExecutive Officer
  • Prashanth PalakurthiDirector
  • Prashant AgrawalExecutive Officer, Director
  • Prachi PandeyDirector
  • Melanie CasinelliExecutive Officer
  • Sulabh JainExecutive Officer
  • Jeff KlemensDirector
  • Michael HerzigDirector
  • Luke BatmanExecutive Officer
  • Jeff GadawskiExecutive Officer
  • Radhika KhuranaExecutive Officer
  • Prithvik KankappaExecutive Officer
Offering amount
$31.8M
Amount sold
$31.8M
Sales commissions
$750K
Placement agents
NEEDHAM & COMPANY, LLC
First sale
Jan 2024
Incorporated
Corporation, Delaware
Federal exemptions
06b
Full filing on SEC EDGAR ↗
$5.5MraisedOct 2022 · 2 investors · Other Technology
Rule 506(b)
Officers, directors & promoters on the filing
  • Venkatesh KempalingaiahDirector
  • Prashant AgrawalExecutive Officer, Director
  • Walter BarandiaranDirector
  • Jeff GadawskiExecutive Officer
  • Prithvik KankappaExecutive Officer
  • Luke BatmanExecutive Officer
  • Prachi PandeyDirector
Offering amount
$5.5M
Amount sold
$5.5M
First sale
Sep 2022
Incorporated
Corporation, Delaware
Federal exemptions
06b
Full filing on SEC EDGAR ↗
$8MraisedFeb 2021 · 3 investors · Other Technology
Rule 506(b)
Officers, directors & promoters on the filing
  • WALTER BARANDIARANDirector
  • PRACHI PANDEYDirector
  • VENKATESH KEMPALINGAIAHDirector
  • PRASHANT AGRAWALExecutive Officer, Director
Offering amount
$8M
Amount sold
$8M
First sale
Feb 2021
Incorporated
Corporation, Delaware
Federal exemptions
06b
Full filing on SEC EDGAR ↗
$750KraisedOct 2016 · 4 investors · Computers
Rule 506(b)
Officers, directors & promoters on the filing
  • Satish K AgrawalDirector
  • Prashant AgrawalExecutive Officer, Director
  • Moorti RajeshDirector
Offering amount
$750K
Amount sold
$750K
First sale
Sep 2016
Incorporated
Corporation, Delaware, 2015
Federal exemptions
06b
Full filing on SEC EDGAR ↗

Source: SEC EDGAR Form D. Amounts as filed; amended filings shown once at their latest values.

Company profile

researched Aug 2026

Impact Analytics develops an end-to-end merchandising and supply chain software platform built around retail-trained AI and autonomous "AI Agents" that operate across inventory, merchandising, pricing and business intelligence functions. The platform is organized into four solution areas: inventory and replenishment (demand planning and forecasting with DemandSmart, allocation and replenishment with InventorySmart, space planning with SpaceSmart), merchandising (VisualSmart for line planning, PlanSmart for merchandise financial planning and open-to-buy, AssortSmart for assortment planning, ItemSmart for SKU-level planning, SizeSmart for size curve optimization, StoreSmart for store execution), pricing and promotions (PriceSmart for lifecycle pricing, BaseSmart for dynamic everyday pricing, PromoSmart for promotion planning, MarkSmart for markdown optimization, TradeSmart for trade promotion management), and data and intelligence (MondaySmart for business intelligence, AttributeSmart for product tagging and attribution, TestSmart for hypothesis-driven testing).

Alongside software, the company offers consulting services spanning agentic AI deployment, data engineering, retail analytics and a "Pricing War Room" team for seasonal pricing strategy. Agent use cases described by the company extend beyond merchandising into compliance and anomaly detection, marketing and revenue growth, customer experience and employee enablement, and internal workflow automation. The company serves retail, grocery, manufacturing, wholesale and quick-service restaurant sectors, and also references CPG customers.

Business model

Enterprise software sold as a unified platform of modular AI-native products (branded "Smart" applications) for merchandising, pricing, inventory and analytics, complemented by consulting and data engineering services that support design, deployment and scaling of AI across customer operations.

Traction

The company reports more than $2B in documented value delivered to clients, over 250 AI agents live in production, a full sourcing-to-forecast cycle of roughly 2.5 hours, and up to 60% reduction in lost sales. Publicly referenced customers include AllSaints, Signet Jewelers, Michael Hill, Scarpe&Scarpe, Groupon and C&A. Company data on GLP-1 driven changes in clothing return rates (from 3% to 4%) was featured on NBC's TODAY Show.

Full profile — market position, technology, go-to-market, geography, history

Market position

Positions itself as a provider of autonomous agentic AI orchestration for retail with over a decade of AI-native solutions, differentiating from platforms that layer AI onto legacy software. StartupBlink ranks it first among startups in Linthicum Heights, Maryland, in the data analytics category, with an employee range of 501-1,000.

Emphasizes enterprise-wide orchestration across supply chain, inventory, merchandising, pricing and intelligence with agents sharing business context, rather than point optimization of individual functions, and an AI-native architecture with a retail-trained intelligence layer.

Technology

The company states its platform was built AI-native rather than adding AI to existing software, combining a retail-trained intelligence layer, specialized AI Agents and enterprise orchestration into one system intended to learn, coordinate and act continuously across retail functions. Agents read demand at store and SKU level for allocation and replenishment, build merchandise plans from internal and external data, set and adapt prices and promotions, and generate continuous performance insights. The company cites more than two million machine learning models and over 250 AI agents live in production.

Go-to-market

Direct enterprise sales supported by case studies, customer testimonials from CTO- and strategy-level executives, webinars and video content, and presence at industry events such as NRF 2026 Europe, RetailClub AI Festival 2026 and an executive dinner series in London.

Enterprise retail, grocery, manufacturing, wholesale, CPG and quick-service restaurant organizations; buyers include inventory, merchandising, pricing, supply chain and data leaders. Named customers referenced on the company site include AllSaints, Scarpe&Scarpe, Signet Jewelers, Michael Hill, Groupon and C&A.

Geography

Headquartered in Linthicum Heights, Maryland, United States, with customer and event activity in Europe including London and NRF 2026 Europe.

History

An earlier company description positions Impact Analytics as a builder of 360-degree data science solutions combining strategy consulting, machine learning and product development, with a team drawn from McKinsey and BCG consultants, data scientists and product developers. The company later repositioned around AI-native retail software and autonomous agentic AI orchestration, describing over a decade of AI-native solutions for global brands.

Compiled by commissioned research from 7 cited public sources — announcements, filings, and press listed under research sources below.

Key figures

latest reported
AI Agents live in productionJan 2026250 agents
Documented value delivered to clientsJan 2026$2B+
Employee rangeAug 2026501-1,000
HeadcountAug 2026965
Machine learning modelsJan 20262M+
Reduction in lost salesJan 202660%
Sourcing-to-forecast cycle timeJan 2026~2.5 hours
Total funding (StartupBlink listing)Aug 2026$76.7M

Company-reported or press-reported figures, each dated to when it was claimed — not independently audited.

Competitors · 5

by search overlap
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Harvard Business Review’s (HBR)4 shared keywordsHarvard Business Publishing is a not-for-profit affiliate of Harvard Business School that develops and distributes business education content, leadership development solutions, and management thought leadership through publications, digital platforms, and events. The organization serves academic institutions, corporations, and individual managers across three primary market segments.
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Launchnotes3 shared keywordsLaunchNotes is a platform that connects product feedback, roadmap, and release communication so stakeholders know what is shipping and why it matters. It is used by product teams to communicate product releases to customers and internal go-to-market teams.
Outlier3 shared keywordsOutlier offers dual enrollment college courses to high school students across the United States, enabling them to earn transferable college credit from the University of Pittsburgh while fulfilling high school requirements. The platform provides instructor-led, interactive online coursework designed to prepare students for college-level academics and build soft skills.

Companies competing with Impact Analytics for the same Google search keywords, organic and paid, via search-intersection analysis.

Legal entities · 1

corporate structure
Impact AnalyticsDelaware

In the news

Research sources · 7

primary sources listed

7 public sources were cited for this profile; the first-party ones are listed here.

Frequently asked questions

What does Impact Analytics do?
Impact Analytics builds AI-native, agentic software for retail merchandising, pricing, inventory and supply chain decisions.
Who founded Impact Analytics?
Impact Analytics was founded by PRASHANT AGRAWAL, Prashant Agrawal in 2015.
Who are Impact Analytics's investors?
Impact Analytics's investors include The Argentum Group, Blue Cloud Ventures, Sageview Capital, Vistara Growth.
How much funding has Impact Analytics raised?
Impact Analytics has disclosed $61.1M raised across 5 rounds.
Where is Impact Analytics headquartered?
Impact Analytics is headquartered in Linthicum Heights, US.