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Impact Analytics
OTC: IPTNFLinthicum Heights, US · Founded 2015 · 4 known investors
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Impact Analytics is an AI-native consulting and technology company that helps enterprise retail and CPG organizations replace legacy systems with automated decision-making powered by agentic AI. The company serves Fortune 500 and mid-market leaders seeking data-driven business outcomes across retail operations and strategy.
Also known as Impact Analytics, Inc.
Founders & leadership
Impact Analytics was founded in 2015 by Prashant Agrawal.
Board
Investors · 4
How we know: Sageview Capital's portfolio page · funding news · globenewswire.com · Not right? Tell us
How we know: The Argentum Group's portfolio page · board seat on SEC Form D · Not right? Tell us
How we know: globenewswire.com · the VCSheet dataset · Not right? Tell us
How we know: funding news · press coverage · Not right? Tell us
Funding
SEC filings, press & company announcements$61.1M disclosed across 5 of 8 rounds · 2016–2025
- Undisclosed amountSeries DMay 2025 · 2 sourcesSource ↗
▶$15MraisedJun 2025 · 5 investors · Other TechnologyRule 506(b)
- Mir ArifDirector
- Prachi PandeyDirector
- Sulabh JainExecutive Officer
- Melanie CasinelliExecutive Officer
- Tamal ChowdhuryExecutive Officer
- Michael HerzigDirector
- Prashant AgrawalExecutive Officer, Director
- Prashant PalakurthiDirector
- Jeff KlemensDirector
- Luke BatmanExecutive Officer
- Jeff GadawskiExecutive Officer
- Radhika KhuranaExecutive Officer
- Prithvik KankappaExecutive Officer
- Offering amount
- $15M
- Amount sold
- $15M
- First sale
- May 2025
- Incorporated
- Corporation, Delaware
- Federal exemptions
- 06b
▶$31.8MraisedJan 2024 · 5 investors · Other TechnologyRule 506(b)
- Tamal ChowdhuryExecutive Officer
- Prashanth PalakurthiDirector
- Prashant AgrawalExecutive Officer, Director
- Prachi PandeyDirector
- Melanie CasinelliExecutive Officer
- Sulabh JainExecutive Officer
- Jeff KlemensDirector
- Michael HerzigDirector
- Luke BatmanExecutive Officer
- Jeff GadawskiExecutive Officer
- Radhika KhuranaExecutive Officer
- Prithvik KankappaExecutive Officer
- Offering amount
- $31.8M
- Amount sold
- $31.8M
- Sales commissions
- $750K
- Placement agents
- NEEDHAM & COMPANY, LLC
- First sale
- Jan 2024
- Incorporated
- Corporation, Delaware
- Federal exemptions
- 06b
▶$5.5MraisedOct 2022 · 2 investors · Other TechnologyRule 506(b)
- Venkatesh KempalingaiahDirector
- Prashant AgrawalExecutive Officer, Director
- Walter BarandiaranDirector
- Jeff GadawskiExecutive Officer
- Prithvik KankappaExecutive Officer
- Luke BatmanExecutive Officer
- Prachi PandeyDirector
- Offering amount
- $5.5M
- Amount sold
- $5.5M
- First sale
- Sep 2022
- Incorporated
- Corporation, Delaware
- Federal exemptions
- 06b
▶$8MraisedFeb 2021 · 3 investors · Other TechnologyRule 506(b)
- WALTER BARANDIARANDirector
- PRACHI PANDEYDirector
- VENKATESH KEMPALINGAIAHDirector
- PRASHANT AGRAWALExecutive Officer, Director
- Offering amount
- $8M
- Amount sold
- $8M
- First sale
- Feb 2021
- Incorporated
- Corporation, Delaware
- Federal exemptions
- 06b
▶$750KraisedOct 2016 · 4 investors · ComputersRule 506(b)
- Satish K AgrawalDirector
- Prashant AgrawalExecutive Officer, Director
- Moorti RajeshDirector
- Offering amount
- $750K
- Amount sold
- $750K
- First sale
- Sep 2016
- Incorporated
- Corporation, Delaware, 2015
- Federal exemptions
- 06b
Source: SEC EDGAR Form D. Amounts as filed; amended filings shown once at their latest values.
Company profile
researched Aug 2026Impact Analytics develops an end-to-end merchandising and supply chain software platform built around retail-trained AI and autonomous "AI Agents" that operate across inventory, merchandising, pricing and business intelligence functions. The platform is organized into four solution areas: inventory and replenishment (demand planning and forecasting with DemandSmart, allocation and replenishment with InventorySmart, space planning with SpaceSmart), merchandising (VisualSmart for line planning, PlanSmart for merchandise financial planning and open-to-buy, AssortSmart for assortment planning, ItemSmart for SKU-level planning, SizeSmart for size curve optimization, StoreSmart for store execution), pricing and promotions (PriceSmart for lifecycle pricing, BaseSmart for dynamic everyday pricing, PromoSmart for promotion planning, MarkSmart for markdown optimization, TradeSmart for trade promotion management), and data and intelligence (MondaySmart for business intelligence, AttributeSmart for product tagging and attribution, TestSmart for hypothesis-driven testing).
Alongside software, the company offers consulting services spanning agentic AI deployment, data engineering, retail analytics and a "Pricing War Room" team for seasonal pricing strategy. Agent use cases described by the company extend beyond merchandising into compliance and anomaly detection, marketing and revenue growth, customer experience and employee enablement, and internal workflow automation. The company serves retail, grocery, manufacturing, wholesale and quick-service restaurant sectors, and also references CPG customers.
Business model
Enterprise software sold as a unified platform of modular AI-native products (branded "Smart" applications) for merchandising, pricing, inventory and analytics, complemented by consulting and data engineering services that support design, deployment and scaling of AI across customer operations.
Traction
The company reports more than $2B in documented value delivered to clients, over 250 AI agents live in production, a full sourcing-to-forecast cycle of roughly 2.5 hours, and up to 60% reduction in lost sales. Publicly referenced customers include AllSaints, Signet Jewelers, Michael Hill, Scarpe&Scarpe, Groupon and C&A. Company data on GLP-1 driven changes in clothing return rates (from 3% to 4%) was featured on NBC's TODAY Show.
▸Full profile — market position, technology, go-to-market, geography, history
Market position
Positions itself as a provider of autonomous agentic AI orchestration for retail with over a decade of AI-native solutions, differentiating from platforms that layer AI onto legacy software. StartupBlink ranks it first among startups in Linthicum Heights, Maryland, in the data analytics category, with an employee range of 501-1,000.
Emphasizes enterprise-wide orchestration across supply chain, inventory, merchandising, pricing and intelligence with agents sharing business context, rather than point optimization of individual functions, and an AI-native architecture with a retail-trained intelligence layer.
Technology
The company states its platform was built AI-native rather than adding AI to existing software, combining a retail-trained intelligence layer, specialized AI Agents and enterprise orchestration into one system intended to learn, coordinate and act continuously across retail functions. Agents read demand at store and SKU level for allocation and replenishment, build merchandise plans from internal and external data, set and adapt prices and promotions, and generate continuous performance insights. The company cites more than two million machine learning models and over 250 AI agents live in production.
Go-to-market
Direct enterprise sales supported by case studies, customer testimonials from CTO- and strategy-level executives, webinars and video content, and presence at industry events such as NRF 2026 Europe, RetailClub AI Festival 2026 and an executive dinner series in London.
Enterprise retail, grocery, manufacturing, wholesale, CPG and quick-service restaurant organizations; buyers include inventory, merchandising, pricing, supply chain and data leaders. Named customers referenced on the company site include AllSaints, Scarpe&Scarpe, Signet Jewelers, Michael Hill, Groupon and C&A.
Geography
Headquartered in Linthicum Heights, Maryland, United States, with customer and event activity in Europe including London and NRF 2026 Europe.
History
An earlier company description positions Impact Analytics as a builder of 360-degree data science solutions combining strategy consulting, machine learning and product development, with a team drawn from McKinsey and BCG consultants, data scientists and product developers. The company later repositioned around AI-native retail software and autonomous agentic AI orchestration, describing over a decade of AI-native solutions for global brands.
Compiled by commissioned research from 7 cited public sources — announcements, filings, and press listed under research sources below.
Key figures
latest reportedCompany-reported or press-reported figures, each dated to when it was claimed — not independently audited.
Related companies · 5
Companies working in the same space as Impact Analytics.
Legal entities · 1
corporate structure▸Research sources · 7
primary sources listed
- Impact Analyticsimpactanalytics.co · web
7 public sources were cited for this profile; the first-party ones are listed here.
Frequently asked questions
- What does Impact Analytics do?
- Impact Analytics builds AI-native, agentic software for retail merchandising, pricing, inventory and supply chain decisions.
- Who founded Impact Analytics?
- Impact Analytics was founded by Prashant Agrawal in 2015.
- Who are Impact Analytics's investors?
- Impact Analytics's investors include Sageview Capital, The Argentum Group, Blue Cloud Ventures, Vistara Growth.
- How much funding has Impact Analytics raised?
- Impact Analytics has disclosed $61.1M raised across 5 of its 8 known rounds.
- Where is Impact Analytics headquartered?
- Impact Analytics is headquartered in Linthicum Heights, US.