House of LR&C
Seattle, US · Founded 2020 · 1 known investors
Good Man Brand sells menswear including tees, hoodies, pants, shorts, sneakers, loafers, and accessories, made from materials such as organic cotton jersey. The company operates a direct-to-consumer apparel and footwear ecommerce store and is B Corp certified.
ConsumerDirect to ConsumerE-commerce
Founders & leadership
House of LR&C was founded in 2020 by Ciara Wilson, Russell Wilson, and Christine Day.
CW
Ciara WilsonCo-founder
RW
Russell WilsonCo-founder
CD
Christine DayCo-founder
MS
Monica StevensonExecutive
NR
Nancy RichardsonExecutive
SP
Scott PickettExecutive
Board
MR
Mark RodgersBoard director
Investors · 1
Reported raises · per SEC filings
Form D private placements$16.7M disclosed across 3 rounds · 2020–2022
▶$15.3MraisedApr 2022 · 21 investors · RetailingRule 506(b)
▶$15.3MraisedApr 2022 · 21 investors · Retailing
Rule 506(b)Officers, directors & promoters on the filing
- Christine DayExecutive Officer, Director
- David AdelmanDirector
- Ciara WilsonDirector
- Mark RodgersDirector
- Russell WilsonDirector
- Greg WilliamsDirector
- Offering amount
- $22.3M
- Amount sold
- $15.3M
- First sale
- Apr 2022
- Incorporated
- Corporation, Delaware, 2020
- Federal exemptions
- 06b
▶$350KraisedMay 2021 · 2 investors · RetailingRule 506(b)
▶$350KraisedMay 2021 · 2 investors · Retailing
Rule 506(b)Officers, directors & promoters on the filing
- Monica StevensonExecutive Officer
- Ciara WilsonDirector
- Russell WilsonDirector
- Nancy RichardsonExecutive Officer
- Scott PickettExecutive Officer
- Christine DayExecutive Officer, Director
- Mark RodgersDirector
- Offering amount
- $1M
- Amount sold
- $350K
- First sale
- May 2021
- Incorporated
- Corporation, Delaware, 2020
- Federal exemptions
- 06b
▶$1.1MraisedNov 2020 · 5 investors · RetailingRule 506(b)
▶$1.1MraisedNov 2020 · 5 investors · Retailing
Rule 506(b)Officers, directors & promoters on the filing
- NANCY RICHARDSONExecutive Officer
- RUSSELL WILSONDirector
- CIARA WILSONDirector
- MARK RODGERSDirector
- SCOTT PICKETTExecutive Officer
- CHRISTINE DAYExecutive Officer, Director
- Offering amount
- $2.8M
- Amount sold
- $1.1M
- First sale
- Oct 2020
- Incorporated
- Corporation, Delaware, 2020
- Federal exemptions
- 06b
Source: SEC EDGAR Form D. Amounts as filed; amended filings shown once at their latest values.
Competitors · 4
by search overlapThredup4 shared keywordsThredUp operates an online marketplace where consumers buy and sell secondhand clothing, and provides resale-as-a-service solutions for fashion brands seeking to incorporate circular commerce into their business models.
Poshmark, Inc.4 shared keywordsPoshmark is a fashion resale marketplace that enables individuals to buy and sell secondhand clothing and accessories through a mobile-first platform. The company operates a community-driven commerce model focused on sustainable fashion across the U.S. and Canada.
Elle3 shared keywordsELLE is an online women's magazine publishing articles on fashion, beauty, celebrity news, culture, and lifestyle. It offers editorial content, shopping guides, and a newsletter for readers interested in style and culture.
Shopmy3 shared keywordsShopMy operates a creator commerce platform linking premium brands, curators and shoppers via storefronts and affiliate tools.
Companies competing with House of LR&C for the same Google search keywords, organic and paid, via search-intersection analysis.
Frequently asked questions
- What does House of LR&C do?
- Good Man Brand sells menswear including tees, hoodies, pants, shorts, sneakers, loafers, and accessories, made from materials such as organic cotton jersey. The company operates a direct-to-consumer apparel and footwear ecommerce store and is B Corp certified.
- Who founded House of LR&C?
- House of LR&C was founded by Ciara Wilson, Russell Wilson, Christine Day in 2020.
- Who are House of LR&C's investors?
- House of LR&C's investors include Darco Capital.
- How much funding has House of LR&C raised?
- House of LR&C has disclosed $16.7M raised across 3 rounds.
- Where is House of LR&C headquartered?
- House of LR&C is headquartered in Seattle, US.