🦊/Companies

Giftbit

Techstars '15

Victoria, CA · Founded 2011 · 25 employees on LinkedIn · 2 known investors

Find your way into Giftbit

978 people in our graph share verified history with the Giftbit team — schools, employers, funds. One of them is your warm intro.

Paul Kwanunlockedknows Peter Locke · together at Stanford University (overlapped)
×8knows the team · via Stanford University
×2knows the team · via Techstars
knows the team · via University of Victoria

Giftbit is a digital payouts and gift card platform that enables businesses to send prepaid cards and digital gift cards to recipients globally through an API or web interface. The company serves organizations of all sizes conducting incentive programs, market research, customer engagement, and reward distribution across numerous countries and currencies.

Founders & leadership

Giftbit was founded in 2011 by Leif Baradoy and Peter Locke.

LBLeif Baradoy
Leif BaradoyinCEO and co-founderHe has over a decade of entrepreneurial experience, including founding work in digital rewards infrastructure, venture-backed product development, and international expansion across multiple markets and currencies.
PL
Peter LockeinHe has spent over 25 years in software engineering and architecture roles, ranging from early-career developer to founding roles, with expertise in bridging technical and business functions.

Investors · 2

Competitors · 6

by search overlap
Visa® Spend Clarity for Enterprise839 shared keywordsVisa operates a global payments network enabling digital and card-based transactions for consumers and businesses across multiple sectors and geographies.
Tremendous798 shared keywordsTremendous operates a platform that enables organizations to issue payouts in the form of money, prepaid cards, and gift cards to recipients globally. The service is used by businesses, nonprofits, researchers, and marketers to automate reward and incentive distribution across 200+ regions.
Giftly564 shared keywordsGiftly is a consumer gifting service that lets people send digital gifts redeemable at businesses across the US, from local restaurants and theaters to nationwide chains. It focuses on personal, recipient-oriented gifts usable at millions of merchants.
Tango Card562 shared keywordsTango provides a digital-first rewards and incentives platform that enables businesses to send gift cards, prepaid cards, and charitable donations to customers and employees. The platform integrates modern workflows and supports payment distribution across multiple countries and currencies.
Jetlore530 shared keywordsJetlore was a Palo Alto AI startup that turned unstructured retail product data into structured attributes so merchants could personalise what each shopper saw. Founded by Stanford researchers, it raised from Sierra Ventures, Alsop Louie Partners, Fenox Venture Capital, BRM Capital and Mercury Fund, and PayPal acquired it in 2018.
Recharge466 shared keywordsRecharge.com is an online platform that sells mobile phone credit, gaming vouchers, and prepaid payment cards with instant digital delivery. It serves global consumers seeking fast, secure access to digital top-ups and prepaid products.

Companies competing with Giftbit for the same Google search keywords, organic and paid, via search-intersection analysis.

In the news

Frequently asked questions

What does Giftbit do?
Giftbit is a digital payouts and gift card platform that enables businesses to send prepaid cards and digital gift cards to recipients globally through an API or web interface. The company serves organizations of all sizes conducting incentive programs, market research, customer engagement, and reward distribution across numerous countries and currencies.
Who founded Giftbit?
Giftbit was founded by Leif Baradoy, Peter Locke in 2011.
Who are Giftbit's investors?
Giftbit's investors include Techstars, Freestyle Capital.
Where is Giftbit headquartered?
Giftbit is headquartered in Victoria, CA.