Fundraising FoxFeel Goods
Los Angeles, US · Founded 2022 · 7 known investors
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Hydration+ is a powdered electrolyte drink mix formulated with 1,100mg of electrolytes, vitamins, and plant-based ingredients designed to support hydration, energy, and mental clarity. The product targets consumers seeking an alternative to water and sports drinks, marketed toward athletes, fitness enthusiasts, and people managing chronic dehydration.
Founders & leadership
Feel Goods was founded in 2022 by Brian Wong and Dustin Bourbaba.
Board
Investors · 7
How we know: Adapt Ventures's portfolio page · modernretail.co · the VCSheet dataset · Not right? Tell us
Also in the syndicate · 2
Reported raises · per SEC filings
Form D private placements$4.9M disclosed across 1 round · 2025
▶$4.9MraisedAug 2025 · 18 investors · RetailingRule 506(b)
- Dustin BourbabaExecutive Officer, Director
- Chris ProtasewichDirector
- Offering amount
- $4.9M
- Amount sold
- $4.9M
- First sale
- Aug 2025
- Incorporated
- Corporation, Delaware, 2022
- Federal exemptions
- 06b
Source: SEC EDGAR Form D. Amounts as filed; amended filings shown once at their latest values.
Frequently asked questions
- What does Feel Goods do?
- Hydration+ is a powdered electrolyte drink mix formulated with 1,100mg of electrolytes, vitamins, and plant-based ingredients designed to support hydration, energy, and mental clarity. The product targets consumers seeking an alternative to water and sports drinks, marketed toward athletes, fitness enthusiasts, and people managing chronic dehydration.
- Who founded Feel Goods?
- Feel Goods was founded by Brian Wong, Dustin Bourbaba in 2022.
- Who are Feel Goods's investors?
- Feel Goods's investors include Adapt Ventures, OpenSky Ventures, CHVC, SuperAngel.Fund, TA Ventures.
- How much funding has Feel Goods raised?
- Feel Goods has disclosed $4.9M raised across 1 round.
- Where is Feel Goods headquartered?
- Feel Goods is headquartered in Los Angeles, US.