Echo
DefunctYC W23Haifa, IL · Founded 2022 · Alberta, Canada corporation · 3 employees · 4 known investors
Echo provides B2B startup founders with real-time sales guidance during calls, using AI-generated playbooks tailored to their business to help close deals and handle objections.
Also known as Tailorr
Founders & leadership· Y Combinator alumni (W23)
Echo was founded in 2022 by Tal Feld, Ido Fishbain, and Noam Hertz.
TF
IF
Ido FishbaininFounderCo-founder of Echo, a B2B sales AI platform that provides real-time guidance to startup founders during customer calls.
NH
Noam HertzinCTO and Co-founder2021–2024Noam Hertz is co-founder and CTO at Echo, where he works on AI-driven sales tools for B2B startups.
MS
Mogens SmedExecutive
Board
CY
Christopher YipBoard director
BL
Barrie LobergBoard director
JF
Jackson FarrowBoard director
SE
Steve EssigBoard director
NS
Noel StraussBoard director
DL
David LongoBoard director
Investors · 4
Reported raises · per SEC filings
Form D private placements$488.8K disclosed across 17 of 20 rounds · 2019–2026
▶$7.6KraisedJun 2026 · 7 investors · OtherRule 506(b)
▶$7.6KraisedJun 2026 · 7 investors · Other
Rule 506(b)Officers, directors & promoters on the filing
- David LongoDirector
- Jackson FarrowDirector
- Steve EssigDirector
- Christopher YipDirector
- Barrie LobergDirector
- Noel StraussDirector
- Mogens SmedExecutive Officer, Director
- Offering amount
- $7.6K
- Amount sold
- $7.6K
- First sale
- Jun 2026
- Incorporated
- Corporation, Alberta, Canada
- Federal exemptions
- 06b
▶$57.5KraisedApr 2025 · 3 investors · OtherRule 506(b)
▶$57.5KraisedApr 2025 · 3 investors · Other
Rule 506(b)Officers, directors & promoters on the filing
- Barrie LobergDirector
- Jackson FarrowDirector
- Steve EssigDirector
- Noel StraussDirector
- Mogens SmedExecutive Officer, Director
- David LongoDirector
- Christopher YipDirector
- Offering amount
- $57.5K
- Amount sold
- $57.5K
- First sale
- Mar 2025
- Incorporated
- Corporation, Alberta, Canada
- Federal exemptions
- 06b
▶$255.3KofferedFeb 2024 · 7 investors · OtherRule 506(b)
▶$255.3KofferedFeb 2024 · 7 investors · Other
Rule 506(b)Officers, directors & promoters on the filing
- David LongoDirector
- Kim AugspurgerDirector
- Noel StraussDirector
- Christopher YipDirector
- Steve EssigDirector
- Jackson FarrowDirector
- Dan McQuadeDirector
- Ron WelchDirector
- Barrie LobergDirector
- Mogens SmedExecutive Officer, Director
- Bassem NassifDirector
- Offering amount
- $255.3K
- First sale
- Jan 2024
- Incorporated
- Corporation, Alberta, Canada, 2019
- Federal exemptions
- 06b
▶$54.9KraisedFeb 2024 · 3 investors · OtherRule 506(b)
▶$54.9KraisedFeb 2024 · 3 investors · Other
Rule 506(b)Officers, directors & promoters on the filing
- Bassem NassifDirector
- Kim AugspurgerDirector
- Jackson FarrowDirector
- Christopher YipDirector
- Mogens SmedExecutive Officer, Director
- Dan McQuadeDirector
- Noel StraussDirector
- Steve EssigDirector
- David LongoDirector
- Ron WelchDirector
- Barrie LobergDirector
- Offering amount
- $54.9K
- Amount sold
- $54.9K
- First sale
- Jan 2024
- Incorporated
- Corporation, Alberta, Canada, 2019
- Federal exemptions
- 06b
▶$47.3KofferedFeb 2024 · 3 investors · OtherRule 506(b)
▶$47.3KofferedFeb 2024 · 3 investors · Other
Rule 506(b)Officers, directors & promoters on the filing
- Dan McQuadeDirector
- Jackson FarrowDirector
- Mogens SmedExecutive Officer, Director
- Bassem NassifDirector
- Steve EssigDirector
- Kim AugspurgerDirector
- Christopher YipDirector
- David LongoDirector
- Noel StraussDirector
- Barrie LobergDirector
- Ron WelchDirector
- Offering amount
- $47.3K
- First sale
- Jan 2024
- Incorporated
- Corporation, Alberta, Canada, 2019
- Federal exemptions
- 06b
▶$4.5KraisedMar 2023 · 12 investors · OtherRule 506(b)
▶$4.5KraisedMar 2023 · 12 investors · Other
Rule 506(b)Officers, directors & promoters on the filing
- Christopher YipDirector
- Dan McQuadeDirector
- Bassem NassifDirector
- Tom HintonExecutive Officer
- Mogens SmedExecutive Officer, Director
- Noel StraussDirector
- Steve EssigDirector
- Jackson FarrowDirector
- Ron WelchDirector
- Barrie LobergDirector
- David LongoDirector
- Offering amount
- $4.5K
- Amount sold
- $4.5K
- First sale
- Mar 2023
- Incorporated
- Corporation, Alberta, Canada, 2019
- Federal exemptions
- 06b
▶$6.9KofferedJan 2023 · 3 investors · OtherRule 506(b)
▶$6.9KofferedJan 2023 · 3 investors · Other
Rule 506(b)Officers, directors & promoters on the filing
- Ron WelchDirector
- Christopher YipDirector
- Tom HintonExecutive Officer
- Dan McQuadeDirector
- Mogens SmedExecutive Officer, Director
- Bassem NassifDirector
- Barrie LobergDirector
- David LongoDirector
- Noel StraussDirector
- Steve EssigDirector
- Jackson FarrowDirector
- Offering amount
- $6.9K
- First sale
- Jan 2023
- Incorporated
- Corporation, Alberta, Canada, 2019
- Federal exemptions
- 06b
▶$27.5KraisedApr 2022 · 20 investors · OtherRule 506(b)
▶$27.5KraisedApr 2022 · 20 investors · Other
Rule 506(b)Officers, directors & promoters on the filing
- David LongoDirector
- Steve EssigDirector
- Dan McQuadeDirector
- Barrie LobergDirector
- Christopher YipDirector
- Thom HintonExecutive Officer
- Noel StraussDirector
- Bassem NassifDirector
- Mogens SmedExecutive Officer, Director
- Jackson FarrowDirector
- Ron WelchDirector
- Offering amount
- $27.5K
- Amount sold
- $27.5K
- First sale
- Apr 2022
- Incorporated
- Corporation, Alberta, Canada, 2019
- Federal exemptions
- 06b
Source: SEC EDGAR Form D. Amounts as filed; amended filings shown once at their latest values.
In the news
Frequently asked questions
- What does Echo do?
- Echo provides B2B startup founders with real-time sales guidance during calls, using AI-generated playbooks tailored to their business to help close deals and handle objections.
- Who founded Echo?
- Echo was founded by Tal Feld, Ido Fishbain, Noam Hertz in 2022.
- Who are Echo's investors?
- Echo's investors include Y Combinator, Global Founders Capital, LocalGlobe, White Star Capital.
- How much funding has Echo raised?
- Echo has disclosed $488.8K raised across 17 of its 20 known rounds.
- Where is Echo headquartered?
- Echo is headquartered in Haifa, IL.



