Crowded
New York, US · Founded 2015 · Delaware corporation · 7 known investors
Find your way into Crowded
2,364 people in our graph share verified history with the Crowded team — schools, employers, funds. One of them is your warm intro.
Mariaunlockedknows Daniel Grunstein · together at University of Oxford (overlapped)
×9knows the team · via University of Oxford
knows the team · via The Hebrew University of Jerusalem
knows the team · via Peking University
Crowded is a financial management platform for nonprofit organizations that combines banking, expense management, payment collection, fundraising, and compliance in one system. It offers FDIC-insured accounts, budgeted Visa debit cards, AI-generated IRS forms, donation pages, and multi-chapter oversight tools.
Founders & leadership
Crowded was founded in 2015 by Daniel Grunstein and Darryl Gecelter.
DG
Daniel GrunsteininCo-Founder & CEOHe has background in fintech infrastructure analysis and focuses on compliance and workflow solutions for the nonprofit sector.
DG
Darryl GecelterinCo-founder and Chief Revenue Officer (CRO)Darryl Gecelter has conducted extensive research with nonprofit organizations and discovered systemic financial management challenges across chapters and affiliate structures. He founded Crowded, a financial management platform designed to address these issues across nonprofits, associations, and membership organizations.
HS
Howie SchwartzChief Executive Officer
MR
Mark RothChief Operating Officer
Investors · 7
Western Technology InvestmentPortola Valley · $250K – $30M
Sarona VenturesreportedTel Aviv · $100K – $25M
Also in the syndicate · 5
FlashpointleadFlorida Opportunity FundThe GarageWilson's Bird CapitalWilson’s Bird Capital
Funding
SEC filings, press & company announcements$11.6M disclosed across 3 of 6 rounds · 2016–2025
- Undisclosed amountSeries AFeb 2025Source ↗
- $7.5MSeries AJan 2025 · 3 sources
Flashpoint (lead), Florida Opportunity Fund, Sarona Ventures, The Garage, Wilson's Bird Capital, Wilson’s Bird Capital
Source ↗ - Undisclosed amountSeed RoundOct 2022Source ↗
▶$3.3MraisedApr 2018 · 41 investors · Business ServicesRule 506(b)
▶$3.3MraisedApr 2018 · 41 investors · Business Services
Rule 506(b)Officers, directors & promoters on the filing
- Howie SchwartzExecutive Officer
- Mark RothExecutive Officer
- Offering amount
- $3.3M
- Amount sold
- $3.3M
- Minimum investment
- $5K
- Proceeds to insiders
- $500K
- First sale
- Mar 2016
- Incorporated
- Corporation, Delaware, 2015
- Federal exemptions
- 06b
▶$750KraisedApr 2018 · 1 investors · Business ServicesRule 506(b)
▶$750KraisedApr 2018 · 1 investors · Business Services
Rule 506(b)Officers, directors & promoters on the filing
- Howie SchwartzExecutive Officer
- Mark RothExecutive Officer
- Offering amount
- $2.8M
- Amount sold
- $750K
- Minimum investment
- $5K
- Proceeds to insiders
- $250K
- First sale
- Jan 2018
- Incorporated
- Corporation, Delaware, 2015
- Federal exemptions
- 06b
Source: SEC EDGAR Form D. Amounts as filed; amended filings shown once at their latest values.
Competitors · 7
by search overlap
Zeffy1137 shared keywordsZeffy operates a 100% free, all-in-one fundraising and donor management platform for nonprofits and charities, offering tools such as donation collection and volunteer management. It serves nonprofits across the United States and Canada and is a Certified B Corporation.
Intuit®901 shared keywordsIntuit develops financial software products—including TurboTax, Credit Karma, QuickBooks, and Mailchimp—for consumers and small businesses to manage taxes, credit, accounting, and marketing. It serves approximately 100 million customers worldwide.
GoFundMe866 shared keywordsGoFundMe is an online fundraising platform, launched in 2010, that lets individuals and organizations raise money and support each other. Through its 2022 acquisition of Classy, now GoFundMe Pro, it also provides fundraising software for nonprofit organizations.
Givebutter862 shared keywordsGivebutter offers all-in-one fundraising software for nonprofits, including donation forms, events, auctions, a built-in donor CRM, and marketing tools across email, text, and direct mail. It charges 0% platform fees and provides a Givebutter Wallet that earns 2.5% APY on funds raised.
Instrumentl677 shared keywordsInstrumentl is a platform that helps nonprofits and foundations discover and manage grant opportunities. The company provides software tools to streamline the grant research and application process for mission-driven organizations.
Chase616 shared keywordsA wealth management and investing service (J.P. Morgan Wealth Management via Chase) offering self-directed brokerage accounts with commission-free online trades as well as one-on-one advisor services, financial planning tools, and retirement accounts. It serves individual retail investors ranging from beginners to experienced investors in the United States.
Harness574 shared keywordsHarness is a fundraising platform designed for nonprofits to increase donation revenue without expanding staff or software tools. It integrates donor intelligence, engagement tools, and revenue infrastructure to improve fundraising outcomes.
Companies competing with Crowded for the same Google search keywords, organic and paid, via search-intersection analysis.
In the news
The Seed Funding Market Is Less Crowded Than You Thinkforbes.com · Nov 2018Frequently asked questions
- What does Crowded do?
- Crowded is a financial management platform for nonprofit organizations that combines banking, expense management, payment collection, fundraising, and compliance in one system. It offers FDIC-insured accounts, budgeted Visa debit cards, AI-generated IRS forms, donation pages, and multi-chapter oversight tools.
- Who founded Crowded?
- Crowded was founded by Daniel Grunstein, Darryl Gecelter in 2015.
- Who are Crowded's investors?
- Crowded's investors include Western Technology Investment, Sarona Ventures.
- How much funding has Crowded raised?
- Crowded has disclosed $11.6M raised across 3 of its 6 known rounds.
- Where is Crowded headquartered?
- Crowded is headquartered in New York, US.