Cratejoy

Cratejoy operates a two-sided business in the subscription-commerce category. On the consumer side it runs an online marketplace where shoppers browse and subscribe to recurring boxes and one-time gifts organized by interest categories including food and drink, books, crafts and DIY, bath and beauty, kids and educational/STEM kits, pets, plants, spiritual/new-age items, games and mystery boxes, and adult products. Listings are supplied by independent sellers, carry customer ratings and reviews, and are sold at typical monthly price points roughly in the $5-$80 per box range; the site also sells gift cards and applies a "Purchase Protection" guarantee at checkout [0][1][2][4].

On the merchant side, Cratejoy describes itself as an all-in-one subscription box solution that lets operators launch, grow and scale a subscription business without coding or plug-ins, historically covering transactions, inventory management, shipping and analytics [5][7]. The company was founded by Amir Elaguizy and Alex Morse, who began working on the venture in 2012 and started building the software in 2013 after interviewing subscription business owners to identify shared operational problems; the marketplace was part of the original vision [7]. Cratejoy completed Y Combinator in summer 2013 and is headquartered in Austin, Texas [5][6].

Third-party data profiles list the company at 11-20 employees, an estimated $8M annual revenue and 2014 as the founding year, though these figures are estimates rather than company disclosures [5]. Cratejoy underwent a significant restructuring in October 2018, cutting 18 of 43 employees [6].