Fundraising Fox

CommercialTribe

Denver, US · Founded 2014 · Delaware corporation · 8 employees on LinkedIn · 6 known investors

CommercialTribe is a Denver-based enterprise SaaS company offering video-based sales training and certification software.

Also known as CommercialTribe

Founders & leadership

CommercialTribe was founded in 2014 by Paul J. Ironside.

PJ
Paul J. IronsideFounder
NS
Nathan SmalleyNamed on SEC filing

Board

FM
Frank MedicinoBoard director
JR
Joseph R. ZellBoard director
JS
John StewardBoard director
KLKyle Lefkoff
Kyle LefkoffinBoard directorGeneral Partner at Boulder Ventures

Investors · 6

Reported raises · per SEC filings

Form D private placements

$14.6M disclosed across 5 rounds · 2014–2020

$1.6MraisedMar 2020 · 4 investors · Other Technology
Rule 506(b)
Officers, directors & promoters on the filing
  • John StewardDirector
  • Kyle LefkoffDirector
  • Paul J. IronsideExecutive Officer, Director, Promoter
  • Jonathan Matthew PalayExecutive Officer
Offering amount
$1.6M
Amount sold
$1.6M
First sale
Mar 2020
Incorporated
Corporation, Delaware
Federal exemptions
06b
Full filing on SEC EDGAR ↗
$1MraisedAug 2018 · 4 investors · Other Technology
Rule 506(b)
Officers, directors & promoters on the filing
  • Joseph R. ZellDirector
  • Paul J. IronsideExecutive Officer, Director, Promoter
  • Frank MendicinoDirector
  • John StewardDirector
  • Kyle LefkoffDirector
  • Jonathan Matthew PalayExecutive Officer
Offering amount
$1M
Amount sold
$1M
First sale
Aug 2018
Incorporated
Corporation, Delaware, 2014
Federal exemptions
06b
Full filing on SEC EDGAR ↗
$2MraisedOct 2017 · 8 investors · Other Technology
Rule 506(b)
Officers, directors & promoters on the filing
  • Kyle LefkoffDirector
  • Paul J. IronsideExecutive Officer, Director, Promoter
  • Joseph R. ZellDirector
  • Jonathan Matthew PalayExecutive Officer
  • Frank MendicinoDirector
  • John StewardDirector
  • Adam CecilExecutive Officer
Offering amount
$2M
Amount sold
$2M
First sale
Oct 2017
Incorporated
Corporation, Delaware, 2014
Federal exemptions
06b
Full filing on SEC EDGAR ↗
$6MraisedDec 2015 · 8 investors · Other Technology
Rule 506(b)
Officers, directors & promoters on the filing
  • John StewardDirector
  • Paul J. IronsideExecutive Officer, Director, Promoter
  • Jonathan Matthew PalayPromoter
  • Frank MendicinoDirector
  • Joseph R. ZellDirector
  • Kyle LefkoffDirector
  • Adam CecilExecutive Officer
  • Nathan SmalleyExecutive Officer, Director, Promoter
Offering amount
$6M
Amount sold
$6M
First sale
Nov 2015
Incorporated
Corporation, Delaware, 2014
Federal exemptions
06b
Full filing on SEC EDGAR ↗
$4MraisedFeb 2015 · 8 investors · Other Technology
Rule 506(b)
Officers, directors & promoters on the filing
  • Frank MedicinoDirector
  • Joseph R. ZellDirector
  • John StewardDirector
  • Kyle LefkoffDirector
  • Paul J. IronsideExecutive Officer, Director
  • Nathan SmalleyExecutive Officer, Director
Offering amount
$4M
Amount sold
$4M
First sale
Apr 2014
Incorporated
Corporation, Delaware, 2014
Federal exemptions
06b
Full filing on SEC EDGAR ↗

Source: SEC EDGAR Form D. Amounts as filed; amended filings shown once at their latest values.

Company profile

researched Aug 2026

CommercialTribe develops enterprise software-as-a-service for sales organizations, automating the training and certification of salespeople through a video-based platform. The company is categorized as a software and application business by investor Boulder Ventures.

Its product line includes a Guided Manager Experience, introduced in materials published in 2021, aimed at supporting sales managers within the platform.

Business model

CommercialTribe sells an enterprise SaaS product to organizations that need to train and certify their sales personnel.

Latest developments

In July 2021, CommercialTribe introduced its Guided Manager Experience, presented via an accompanying product video.

Full profile — technology, go-to-market

Technology

The platform is video-based and automates sales training and certification workflows for enterprise customers.

Go-to-market

Enterprise sales organizations responsible for training and certifying sales representatives and their managers.

Compiled by commissioned research from 1 cited public sources — announcements, filings, and press listed under research sources below.

Timeline · 1

launches, deals, and filings
Jul 2021
Introduction of CommercialTribe's Guided Manager Experience

CommercialTribe introduced its Guided Manager Experience product, presented with an accompanying video.

source ↗

Dated company events from announcements, filings, and press; legal rows summarize public dockets and regulator releases.

Legal entities · 1

corporate structure
CommercialTribeDelaware

Research sources · 1

primary sources listed

1 public sources were cited for this profile; the first-party ones are listed here.

Frequently asked questions

What does CommercialTribe do?
CommercialTribe is a Denver-based enterprise SaaS company offering video-based sales training and certification software.
Who founded CommercialTribe?
CommercialTribe was founded by Paul J. Ironside in 2014.
Who are CommercialTribe's investors?
CommercialTribe's investors include Access Venture Partners, Crawley Ventures, Access Ventures, Boulder Ventures, FirstMile Ventures, Grotech Ventures.
How much funding has CommercialTribe raised?
CommercialTribe has disclosed $14.6M raised across 5 rounds.
Where is CommercialTribe headquartered?
CommercialTribe is headquartered in Denver, US.