Color Health
Unicorn Β· $4.6BSan Francisco, US Β· Founded 2014 Β· 16 known investors
Color Health operates a nationwide virtual cancer clinic delivering oncologist-led care, screening, and treatment management for employer, union, health plan, and public sector populations. The company combines genetic testing, clinical assessment, diagnostic acceleration, and survivorship support to improve cancer outcomes and reduce costs.
Also known as Color Β· Color Genomics Β· Color Health, Inc.
Founders & leadership
Color Health was founded in 2014 by Othman Laraki.
Investors Β· 16
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Also in the syndicate Β· 2
Valuation Β· disclosed
Disclosed eventsSource: SEC prospectus filings, and round valuations the company or its investors disclosed β follow each entry's link for the claim.
Key figures
latest reportedCompany-reported or press-reported figures, each dated to when it was claimed β not independently audited.
Competitors Β· 5
by search overlapCompanies competing with Color Health for the same Google search keywords, organic and paid, via search-intersection analysis.
Timeline Β· 22
launches, deals, and filingsColor Health was named a Fierce50 winner for Healthcare Innovation for its Virtual Cancer Clinic.
Color Health won Newsweek's AI Impact Awards 2025 in Cancer Care for 'Best Outcomes: Diagnostics'.
Color presented findings at the ASCO annual meeting from national telehealth-based screening programs for colorectal and lung cancers using at-home testing and virtual assessments.
Color collaborated with UCSF and OpenAI on an AI 'Cancer Copilot' to help clinicians deliver guideline-based care, reported at over 95% concordance on patient cases in early testing.
Members can access Color's Virtual Cancer Clinic through the My Collective portal, enabling integrated care, eligibility tracking and reporting.
Color Health and Google Cloud partnered to expand access to breast cancer screening, augmenting clinical care with AI.
Color connects employees nationwide to Memorial Sloan Kettering oncology expertise through MSK Direct and its Virtual Cancer Clinic.
Maven Clinic and Color Health announced an oncofertility partnership to support family building after a cancer diagnosis, aimed at young adults.
Color and Carrum Health partnered to improve outcomes and reduce cancer care costs for employers, integrating early detection, navigation and post-diagnosis care with Carrum's Centers of Excellence model.
Color and Evry Health partnered to add Color's Virtual Cancer Clinic to employer health plans.
Color Health partnered with Priority Health to expand access to its Virtual Cancer Clinic.
Color partnered with Waters Corporation to offer an FDA-cleared at-home HPV cervical cancer screening tool to patients in the U.S.
Color expanded its Expert Oncology Network and launched a Peer to Peer Expert Medical Opinion program, extending Expert Medical Opinion services through the Virtual Cancer Clinic.
Color Health became the first Virtual Cancer Clinic to earn ASCO Certified status for compliance with the American Society of Clinical Oncology's quality and safety standards.
Color's cancer care program was adopted by employers including Hasbro and Shoestring Holdings.
Color and the American Cancer Society introduced a joint cancer screening and prevention program for employers and labor organizations.
Color shifted from population genomics and COVID-19 testing to cancer care delivery, launching a wholly owned, vertically integrated Virtual Cancer Clinic covering risk assessment, early detection, treatment coordination and survivorship, offered as an employer health benefit.
Color raised a $100 million Series E to expand public health infrastructure and healthcare services beyond COVID-19 testing, bringing total raised to $378 million at a reported $4.6 billion valuation. Fierce Healthcare reported the round was led by Kindred Ventures with T. Rowe Price-advised funds; Wikipedia describes the round as led by General Catalyst.
$100M source β
Two weeks after Bay Area stay-at-home orders, Color had built a CLIA-certified COVID-19 testing lab and digital platform, and with the City and County of San Francisco launched one of the first high-capacity public COVID testing sites; the company later supported employers, schools and federal, state and local agencies.
Color was awarded responsibility for delivering genetic counseling across the NIH All of Us Research Program.
NIH awarded funding to Color, in partnership with the Broad Institute of MIT and Harvard, to operate one of three genome centers for the All of Us Research Program; Color served as a Clinical Validation Laboratory and sole provider of genetic counseling, initially reporting on 59 genes.
Color launched a clinical genetic testing model covering BRCA1, BRCA2 and 17 other cancer-risk genes, bundling genetic counseling, at-home sample collection and consumer-readable reports at a fraction of prevailing test prices.
Dated company events from announcements, filings, and press; legal rows summarize public dockets and regulator releases.
In the news
βΈResearch sources Β· 8
primary sources listed
- Color Healthcolor.com Β· web
8 public sources were cited for this profile; the first-party ones are listed here.
Frequently asked questions
- What does Color Health do?
- Color Health operates a nationwide virtual cancer clinic delivering oncologist-led care, screening, and treatment management for employer, union, health plan, and public sector populations. The company combines genetic testing, clinical assessment, diagnostic acceleration, and survivorship support to improve cancer outcomes and reduce costs.
- Who founded Color Health?
- Color Health was founded by Othman Laraki in 2014.
- Who are Color Health's investors?
- Color Health's investors include 8VC, Comcast Ventures, CRV (Charles River Ventures), Dria Ventures, Foresite Capital, Homebrew, Kindred Ventures, Resolute Ventures and 6 more.
- Where is Color Health headquartered?
- Color Health is headquartered in San Francisco, US.