Fundraising Fox

Bitposter

Acquired

4 known investors

Bitposter operates an automated platform for trading out-of-home media; acquired by billups in November 2024.

Also known as BitPoster · Bitposter Inc. · Bitposter Ltd · Mediabridge Global

Investors · 4

Company profile

researched Aug 2026

Bitposter (also referenced as Bitposter Ltd and Bitposter Inc.) is a London, England-based company in the advertising services sector that operates an automated platform for trading out-of-home (OOH) media. The platform is designed to streamline buyer access to OOH inventory and to automate campaign delivery. The company was founded in 2013 and remains a small organization, reported at 2-10 employees.

In 2017 Bitposter expanded its product and commercial footprint, launching a Direct Marketplace service and entering an arrangement with media owner JCDecaux under which Bitposter would supply buyers with an additional front-end interface enabling the media owner to deliver automation at scale. The company also appointed a Business Development Director that year. Bitposter Ltd trades as Mediabridge Global and was acquired by out-of-home agency billups effective November 1, 2024, and its platform is described as operating within the billups ecosystem.

Business model

Bitposter provides an automated trading platform that connects media buyers with out-of-home inventory, including a Direct Marketplace service and front-end interfaces built in conjunction with media owners such as JCDecaux.

Traction

Reported at approximately 4 employees and estimated annual revenue of under $1M, with partnerships with established out-of-home media owners.

Latest developments

billups announced the acquisition of Bitposter Ltd dba Mediabridge Global, effective November 1, 2024.

▸Full profile — market position, technology, go-to-market, geography, history

Market position

A small participant in the advertising services market focused on automation for out-of-home media buying, positioned alongside firms such as Vistar Media, Broadsign, AdQuick, OUTFRONT Media and Clear Channel Outdoor.

Technology

The company's web and cloud stack includes Squarespace, Webpack, Amazon Route 53, Google Workspace, Google Fonts API, Modernizr, LiveChat and Adobe Fonts.

Go-to-market

Media buyers and advertisers seeking automated, scalable access to out-of-home advertising inventory, including enterprise-level buyers.

Geography

Headquartered in London, England, United Kingdom, with employees reported in Europe.

History

Founded in 2013 and based in London, the company launched its Direct Marketplace service and announced a JCDecaux partnership in 2017, alongside a business development hire. Operating as Bitposter Ltd dba Mediabridge Global, it was acquired by billups effective November 1, 2024.

Compiled by commissioned research from 3 cited public sources — announcements, filings, and press listed under research sources below.

Key figures

latest reported
EmployeesJul 20264 people
Estimated annual revenueJul 2026<$1M

Company-reported or press-reported figures, each dated to when it was claimed — not independently audited.

Timeline · 4

launches, deals, and filings
Nov 2024
Acquired by billups

billups announced the acquisition of Bitposter Ltd, doing business as Mediabridge Global, effective November 1, 2024.

source ↗

Aug 2017
Cedric Rouse appointed Business Development Director

Bitposter appointed Cedric Rouse as Business Development Director.

source ↗

Aug 2017
Launch of Direct Marketplace service

Bitposter announced the launch of its Direct Marketplace service for automated trading of out-of-home media.

source ↗

Feb 2017
Partnership with JCDecaux SA

Bitposter agreed to work with out-of-home media owner JCDecaux, providing buyers with an additional front-end interface through which JCDecaux could deliver automation at scale.

source ↗

Dated company events from announcements, filings, and press; legal rows summarize public dockets and regulator releases.

▸Research sources · 3

primary sources listed

3 public sources were cited for this profile; the first-party ones are listed here.

Frequently asked questions

What does Bitposter do?
Bitposter operates an automated platform for trading out-of-home media; acquired by billups in November 2024.
Who are Bitposter's investors?
Bitposter's investors include Miroma Ventures, Perscitus LLP, QVentures, Venture Founders.