Aurate
New York, US · Founded 2013 · Delaware corporation · 3 known investors
AURate is a direct-to-consumer fine jewelry brand offering gold and diamond pieces made with durable materials, transparent pricing, and ethical, sustainable practices. Based in New York, it designs jewelry for women, incorporating customer feedback into its product designs.
ConsumerDirect to ConsumerE-commerce
Founders & leadership
Aurate was founded in 2013 by Sophie Kahn and Bouchra Ezzahraoui.
SK

Sophie KahnCo-founder & Designer
BE

Bouchra EzzahraouiCo-founder
JW
Joseph WalkushNamed on SEC filing
Investors · 3
Reported raises · per SEC filings
Form D private placements$22.2M disclosed across 4 rounds · 2015–2023
▶$7.4MraisedJan 2023 · 15 investors · OtherRule 506(b)
▶$7.4MraisedJan 2023 · 15 investors · Other
Rule 506(b)Officers, directors & promoters on the filing
- SOPHIE KAHNExecutive Officer, Director
- JOSEPH WALKUSHDirector
- ANDREW YAKUBOVICHDirector
- ALEXANDRA GOLDBERGExecutive Officer
- Offering amount
- $7.8M
- Amount sold
- $7.4M
- First sale
- Jan 2023
- Incorporated
- Corporation, Delaware
- Federal exemptions
- 06b
▶$1.1MraisedJul 2022 · 2 investors · OtherRule 506(b)
▶$1.1MraisedJul 2022 · 2 investors · Other
Rule 506(b)Officers, directors & promoters on the filing
- Sophie KahnExecutive Officer, Director
- Joseph WalkushDirector
- Bouchra EzzahraouiExecutive Officer, Director
- Offering amount
- $1.1M
- Amount sold
- $1.1M
- First sale
- May 2022
- Incorporated
- Corporation, Delaware, 2017
- Federal exemptions
- 06b
▶$13.1MraisedJul 2019 · 22 investors · OtherRule 506(b)
▶$13.1MraisedJul 2019 · 22 investors · Other
Rule 506(b)Officers, directors & promoters on the filing
- Joseph WalkushDirector
- Bouchra EzzahraouiExecutive Officer, Director
- Sophie KahnExecutive Officer, Director
- Offering amount
- $15.3M
- Amount sold
- $13.1M
- First sale
- Jun 2019
- Incorporated
- Corporation, Delaware, 2017
- Federal exemptions
- 06b
▶$575KraisedJan 2016 · 4 investors · RetailingRule 506(b)
▶$575KraisedJan 2016 · 4 investors · Retailing
Rule 506(b)Officers, directors & promoters on the filing
- Sophie KahnExecutive Officer
- Bouchra EzzahraouiExecutive Officer
- Offering amount
- $600K
- Amount sold
- $575K
- Minimum investment
- $10K
- First sale
- Dec 2015
- Incorporated
- Limited Liability Company, New York, 2013
- Federal exemptions
- 06b
Source: SEC EDGAR Form D. Amounts as filed; amended filings shown once at their latest values.
Competitors · 4
by search overlapBlue Nile5019 shared keywordsBlue Nile is an online retailer of diamonds, engagement rings, wedding bands, and fine jewelry featuring diamonds, pearls, and gemstones in precious metals. The company serves consumers shopping for engagement rings, wedding jewelry, and fine jewelry gifts through its website and physical showrooms.
mejuri story3633 shared keywordsMejuri is a jewelry brand that designs and sells fine jewelry directly to consumers, with a philanthropic program (the Empowerment Fund, purpose-driven products, and corporate giving) supporting women and underrepresented communities. It operates stores and partnerships across the US, Canada, and the UK.
Brilliant Earth3368 shared keywordsBrilliant Earth is an online jewelry retailer focused on sourcing and selling ethically-produced gemstones and precious metals. The company emphasizes supply chain transparency, sustainable materials, and community impact through its mission-driven business model.
Ana Luisa3061 shared keywordsAna Luisa is a direct-to-consumer jewelry brand offering earrings, necklaces, rings, bracelets, fine jewelry, and customizable pieces sold online.
Companies competing with Aurate for the same Google search keywords, organic and paid, via search-intersection analysis.
Frequently asked questions
- What does Aurate do?
- AURate is a direct-to-consumer fine jewelry brand offering gold and diamond pieces made with durable materials, transparent pricing, and ethical, sustainable practices. Based in New York, it designs jewelry for women, incorporating customer feedback into its product designs.
- Who founded Aurate?
- Aurate was founded by Sophie Kahn, Bouchra Ezzahraoui in 2013.
- Who are Aurate's investors?
- Aurate's investors include AAF Management Ltd., Point King Capital, Visible Ventures.
- How much funding has Aurate raised?
- Aurate has disclosed $22.2M raised across 4 rounds.
- Where is Aurate headquartered?
- Aurate is headquartered in New York, US.
