Appier was founded by Chih-Han Yu, Chia-Yung Su, Wan-Ling Lee, Winnie, Joe in 2012.

Who are Appier's investors?

Appier's investors include FIRSTFLOOR CAPITAL, Qualgro, TransLink Capital, UMC Capital, UOB Venture Management, WI Harper Group, JAFCO Asia, Naver and 5 more.

How much funding has Appier raised?

Appier has disclosed $80M raised across 1 round.

Where is Appier headquartered?

Appier is headquartered in Taipei, TW.

Appier

Taipei, TW · Founded 2012 · 866 employees on LinkedIn · 13 known investors

Find your way into Appier

1,093 people in our graph share verified history with the Appier team — schools, employers, funds. One of them is your warm intro.

Laura Brassunlockedknows Chih-Han Yu · together at Wyss Institute for Biologically Inspired Engineering, Harvard Medical School (overlapped)

knows the team · via National Taiwan University

×3knows the team · via Stanford University

×7knows the team · via Wyss Institute for Biologically Inspired Engineering, Harvard Medical School

Appier is an Agentic AI-as-a-service (AaaS) company that applies artificial intelligence to marketing and business decision-making, helping companies understand customer preferences, anticipate actions, and improve business outcomes. Founded in 2012, it serves enterprise customers with AI-driven marketing solutions.

AdTech AI & Machine Learning Marketing Tech SaaS

Founders & leadership

Appier was founded in 2012 by Chih-Han Yu, Chia-Yung Su, Wan-Ling Lee, Winnie, and Joe.

Chih-Han Yu Chief Executive Officer & Co-founderChih-Han Yu is co-founder and CEO of Appier, an AI-as-a-service platform for enterprise marketing and business decision-making. He has background in artificial intelligence research, mobile application development, and data mining.

Chia-Yung SuCIO and co-founder

Wan-Ling LeeChief Operating Officer & Co-founder

Winnie

Joe

Ming-Yu ChenChief Technology Officer

Che-Hsu ChangChief Strategy Officer

Investors · 13

FIRSTFLOOR CAPITAL✓ confirmed by AppierPetaling Jaya · $500K – $7M

How we know: the company's own site · Not right? Tell us

Qualgro✓ confirmed by AppierSingapore

How we know: the company's own site · the VCSheet dataset · Not right? Tell us

TransLink Capital✓ confirmed by AppierSilicon Valley · $1M – $5M

How we know: TransLink Capital's portfolio page · the company's own site · Not right? Tell us

UMC Capital✓ confirmed by AppierTaipei

How we know: the company's own site · funding news · Not right? Tell us

UOB Venture Management✓ confirmed by AppierSingapore · $10M – $50M

How we know: the company's own site · UOB Venture Management's portfolio page · Not right? Tell us

WI Harper Group✓ confirmed by AppierSan Francisco · $5M – $15M

How we know: the company's own site · WI Harper Group's portfolio page · Not right? Tell us

JAFCO Asia✓ confirmed by AppierSingapore · $1M – $40M

How we know: the company's own site · Not right? Tell us

Naver✓ confirmed by AppierSeongnam-si

How we know: the company's own site · Not right? Tell us

Sequoia Capital✓ confirmed by AppierMenlo Park · $4.4M – $214M

How we know: the company's own site · funding news · Not right? Tell us

SoftBank Group✓ confirmed by AppierTokyo

How we know: the company's own site · funding news · Not right? Tell us

TGVest Capital✓ confirmed by AppierTaipei

How we know: the company's own site · funding news · Not right? Tell us

Insignia Ventures Partnerslisted by Insignia Ventures PartnersSingapore · $50K – $131M

How we know: funding news · Not right? Tell us

Peak XV Partnerslisted by Peak XV PartnersTrianon · $100K – $10M

How we know: Peak XV Partners's portfolio page · Not right? Tell us

Funding

SEC filings, press & company announcements

$80M disclosed across 1 round · 2019

$80MraisedNov 2019 · 3 sources
Source ↗

Source: company announcements and press reports — follow each round's link for the claim.

Founder mafia

2 people who came through Appier went on to found or lead other companies.

WEI CHENG LOCampaign ManagerFounded AlleyPin Henry ShihDirector of Sales and PartnershipsFounded AlleyPin

Frequently asked questions

What does Appier do?: Appier is an Agentic AI-as-a-service (AaaS) company that applies artificial intelligence to marketing and business decision-making, helping companies understand customer preferences, anticipate actions, and improve business outcomes. Founded in 2012, it serves enterprise customers with AI-driven marketing solutions.
Who founded Appier?: Appier was founded by Chih-Han Yu, Chia-Yung Su, Wan-Ling Lee, Winnie, Joe in 2012.
Who are Appier's investors?: Appier's investors include FIRSTFLOOR CAPITAL, Qualgro, TransLink Capital, UMC Capital, UOB Venture Management, WI Harper Group, JAFCO Asia, Naver and 5 more.
How much funding has Appier raised?: Appier has disclosed $80M raised across 1 round.
Where is Appier headquartered?: Appier is headquartered in Taipei, TW.