Fundraising Fox

Alpha

Founded 2016 · 160 employees on LinkedIn · 1 known investors

AlphaPet Ventures operates a multi-brand platform for premium pet food, managing a portfolio of twelve brands (including Wolfsblut, Arden Grange, and Wildes Land) with a D2C infrastructure, logistics, and B2B distribution network. The company targets consumers and B2B partners across Europe.

ConsumerDirect to ConsumerE-commerce

Founders & leadership

Alpha was founded in 2016 by Marco Hierling.

MHMarco Hierling
Marco HierlinginCEO / Founder

Investors · 1

Venture StarsMunich · $550K – $1.6M

In the news

Alphabet: The $250 Billion Capex Offload Plan (NASDAQ:GOOG) | Seeking Alphaseekingalpha.com · Aug 2026AI startup funding heats up: MStack AI in talks with Alpha Wave, Lightspeed, Prosperity7; Simplismart with Peak XV, othersmoneycontrol.com · Aug 2026

Frequently asked questions

What does Alpha do?
AlphaPet Ventures operates a multi-brand platform for premium pet food, managing a portfolio of twelve brands (including Wolfsblut, Arden Grange, and Wildes Land) with a D2C infrastructure, logistics, and B2B distribution network. The company targets consumers and B2B partners across Europe.
Who founded Alpha?
Alpha was founded by Marco Hierling in 2016.
Who are Alpha's investors?
Alpha's investors include Venture Stars.