Fundraising Fox

500Friends

AcquiredYC W10

San Francisco, US · Founded 2009 · 51 employees · 2 known investors

500Friends, now part of Merkle Loyalty Solutions, provides strategy, software, and analytics services to help customer-facing businesses design and manage loyalty programs that increase retention and revenue.

Enterprise SoftwareMarketingUnited States of AmericaAmerica / Canada

Founders & leadership· Y Combinator alumni (W10)

500Friends was founded in 2009 by Hong Hu and Justin Yoshimura.

HHHong Hu
Hong HuinFounderHong Hu directed engineering and led Flexport's China operations before founding 500Friends, which was later acquired by Merkle.
JY
Justin YoshimuraFounder30 Under 30 2012
MG
MATT GILBERTNamed on SEC filing
JY
JUSTIN YOSHIMURANamed on SEC filing30 Under 30 2012
EC
ERIC CHINNamed on SEC filing

Investors · 2

Reported raises · per SEC filings

Form D private placements

$6M disclosed across 1 round · 2012

$6MraisedMar 2012 · 36 investors · Other
Rule 506(b)
Officers, directors & promoters on the filing
  • MATT GILBERTExecutive Officer, Director
  • JUSTIN YOSHIMURAExecutive Officer, Director
  • ERIC CHINDirector
Offering amount
$6M
Amount sold
$6M
First sale
Mar 2012
Incorporated
Corporation, Delaware, 2009
Federal exemptions
06
Full filing on SEC EDGAR ↗

Source: SEC EDGAR Form D. Amounts as filed; amended filings shown once at their latest values.

In the news

Frequently asked questions

What does 500Friends do?
500Friends, now part of Merkle Loyalty Solutions, provides strategy, software, and analytics services to help customer-facing businesses design and manage loyalty programs that increase retention and revenue.
Who founded 500Friends?
500Friends was founded by Hong Hu, Justin Yoshimura in 2009.
Who are 500Friends's investors?
500Friends's investors include Quest Venture Partners, Y Combinator.
How much funding has 500Friends raised?
500Friends has disclosed $6M raised across 1 round.
Where is 500Friends headquartered?
500Friends is headquartered in San Francisco, US.