Fundraising Fox

Yonatan Sela

Investor

Principal at Square Peg Capital

Tel Aviv, Israel

Writes $1M – $10M checks Β· typically $5M

About

Yonatan Sela is a Partner at Square Peg, where he leads the firm's investments in Israel. He previously served as CBO of mobile live streaming company YouNow and was a founding team member and VP of Marketing at B2B video platform Tvinci, which was acquired by Kaltura. He also co-founded Props, a crypto protocol focused on user ownership in consumer apps, and began his investing career at Venrock while working as a consultant at BCG.

LinkedIn β†—X / Twitter β†—
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Yonatan Sela @yonatansela

Happy 4th America πŸ‡ΊπŸ‡ΈβœŒπŸΌ https://t.co/zzcpARPPin

Jul 5, 2026 Β· β™₯ 1

Yonatan Sela @yonatansela

AI turns energy into intelligence. Bitcoin turns energy into currency. Valuable, but very inefficient. @prlnet is a new & only way to do both at once -> currency as a by-product of AI workloads. This could become the purest form of sound money, backed by global compute. https://t.co/ze3cr2PR4N

May 12, 2026 Β· β™₯ 10 Β· ⇄ 1

Yonatan Sela @yonatansela

So true in the context of AI as well. https://t.co/7osXVWEDpB

Mar 13, 2026 Β· β™₯ 1

Invests in

AI & Machine LearningCrypto & Web3SaaS

Experience

  1. Square PegPartnercurrent2020 β€” presentTel Aviv, Israel
  2. QodoBoard Membercurrent2024 β€” present
  3. NimbleBoard Membercurrent2023 β€” present
  4. HudBoard Membercurrent2023 β€” present
  5. Limitless LabsBoard Membercurrent2026 β€” present
  6. VoyantisBoard Membercurrent2021 β€” present
  7. RelayBoard Membercurrent2021 β€” present
  8. Props ProjectCo-founder & Board member2017 β€” 2021New York, New York
  9. YouNow, Inc.Chief Business Officer2016 β€” 2018Greater New York City Area
  10. YouNow, Inc.SVP Product Strategy & Business Development2015 β€” 2016Greater New York City Area
  11. VenrockInvestor2014 β€” 2015Greater New York City Area
  12. The Boston Consulting GroupConsultant2013New York
  13. TvinciFounding Team Member, VP Marketing & Product Strategy2008 β€” 2013
  14. Kaplan Test PrepSAT Instructor2007 β€” 2008

Education

  1. The Wharton SchoolMaster of Business Administration (M.B.A.), Finance & Entrepreneurship
  2. Tel Aviv UniversityEconomics & Philosophy, Summa cum laude
  3. United World College of the American WestIB, Economics

Skills & more

Product Management34Mobile Devices23Marketing Strategy8Digital Media17New Business Development14Online Advertising5Start-ups39Mobile Marketing7Internet TV3Marketing19OTT2Strategy12
+11 moreProduct MarketingOnline MarketingGo-to-market StrategyVenture CapitalStrategic PartnershipsLeadershipEntrepreneurshipMobile ApplicationsBusiness StrategyBusiness DevelopmentAnalytics

Languages English Β· Hebrew Β· Spanish

From Yonatan's professional profile.

Same school

Also attended The Wharton School1,323

Fred WilsonCo-founder & Partner at Union Square VenturesJosh KopelmanFounder and Partner at First Round CapitalAydin SenkutFounder & Managing Partner at FelicisKatie RiesterPartner, Head of Investor Relations at Felicis VenturesTrevor OelschigInvestment Team at General CatalystRebecca JamesInvestor at Index Ventures

+ 1,317 more

Also attended Tel Aviv University323

Matan RoetAssociate at Redpoint VenturesArnon DinurPartner at 83NorthYoram SnirPartner at 83NorthDavid GoldschmidtManaging Director, Head of the Fund at Samsung Catalyst FundAmit ShofarSr. Investment Director at Samsung Catalyst FundRutie AdarInvestments & Innovation Sr. Director, Israel at Samsung Catalyst Fund

+ 317 more

Shared employers

Also worked at Limitless Labs3

Lior HandelsmanManaging Partner at Grove VenturesLiron AzrielantManaging Partner at Meron CapitalDaniel RoditiManaging Partner at Meron Capital

Also worked at The Boston Consulting Group681

David SzeAdvisory Partner at GreylockDave MunichielloInvestor at GV (Google Ventures)Massimo PrelzInvestor at DN CapitalRasmus AreskougInvestor at DN CapitalRiccardo MontiOperating Advisor at P101 VenturesAntonio TurroniOperating Advisor at P101 Ventures

+ 675 more

Also worked at Tvinci2

Ron TamirFounder and Managing Partner at Kaedan CapitalOfer LazovskiInvestor at Kaedan Capital

Colleagues at Square Peg Capital

Agape Lioulios
Legal Counsel at Square Peg Capital
Amanda Hjorring
Partner & COO at Square Peg Capital
Awais Khan
Associate at Square Peg Capital
Barry Brott
Co-founder at Square Peg Capital
Ben Hensman
Portfolio Manager at Square Peg Capital
Casey Flint
Associate at Square Peg Capital
Christina Cvetkoski
Office Manager at Square Peg Capital
Dan Krasnostein
Partner at Square Peg Capital

Network1

Dan Povitsky
Investor at Vine Ventures

Investors connected to Yonatan in public investor directories β€” a warm-intro map.