About
Willian Shiang is Chief Operating Officer at Felix Capital. He previously spent six years as COO/CFO of Felix Capital portfolio company YOOBIC, where he helped grow the business from $5m to $35m ARR and raise a $50m Series C from Highland Europe. Earlier, he worked for a decade at The Carlyle Group in Sao Paulo and London on consumer growth and buyout deals, and began his career as a consultant at A.T. Kearney. He is a Kauffman Fellow (Class 17) with an MBA from the Wharton School, an MA in international relations from UPenn, and a BS from ITA in Brazil.
Experience
- Felix CapitalPartnercurrent2026 — presentLondon Area, United Kingdom
- Felix CapitalCOO | CFO2025
- Felix CapitalChief Operating Officer (COO)2024London Area, United Kingdom
- AlokaiBoard Membercurrent2025 — present
- Conta AzulBoard Member2024 — 2025
- YOOBICChief Financial and Operating Officer (CFOO)2020 — 2024London, England, United Kingdom
- YOOBICChief Financial Officer (CFO)2017 — 2020London, United Kingdom
- The Kraft Heinz CompanyHead of Revenue Management2017London, United Kingdom
- The Carlyle GroupAssociate Director2015 — 2016London, United Kingdom
- The Carlyle GroupVice President2011 — 2014São Paulo Area, Brazil
- The Carlyle GroupSenior Associate2007 — 2010São Paulo, Brazil
- KearneySenior Associate2004 — 2006São Paulo, Brazil
- KearneyAssociate2003 — 2004São Paulo Area, Brazil
Skills & more
Strategy16Negotiation5Fundraising8Board Level7Private Equity61Valuation48Venture Capital30Emerging Markets14Corporate Development7Financial Modeling27Investment Banking6Mergers & Acquisitions15
+11 more
Corporate FinanceLBODue DiligenceM&A experienceCapital MarketsInvestmentsBusiness StrategyStart-upsManagement ConsultingEntrepreneurshipMergersLanguages English · Mandarin (conversational) · Portuguese · Spanish
From Willian's professional profile.
Colleagues at FELIX CAPITAL
Alex Coles
Investor at FELIX CAPITAL
Alexandra Papazian
Investor at FELIX CAPITAL
Alexandra Thornton
Investor at FELIX CAPITAL
Andrea Molteni
Investor at FELIX CAPITAL
Andrew Robb
Investor at FELIX CAPITAL
Angela Chou
Investor at FELIX CAPITAL
Antoine Nussenbaum
Investor at FELIX CAPITAL
Branko Milutinović
Investor at FELIX CAPITAL
Frequently asked questions
- Who is Willian Shiang?
- Willian Shiang is Chief Operating Officer at Felix Capital. He previously spent six years as COO/CFO of Felix Capital portfolio company YOOBIC, where he helped grow the business from $5m to $35m ARR and raise a $50m Series C from Highland Europe. Earlier, he worked for a decade at The Carlyle Group in Sao Paulo and London on consumer growth and buyout deals, and began his career as a consultant at A.T. Kearney. He is a Kauffman Fellow (Class 17) with an MBA from the Wharton School, an MA in international relations from UPenn, and a BS from ITA in Brazil.
- Where does Willian Shiang work?
- Willian Shiang is Chief Operating Officer at FELIX CAPITAL.
- Where did Willian Shiang go to school?
- Willian Shiang studied at Kauffman Fellowship Program (Fellow Venture Capital); The Wharton School (Master of Business Administration (M.B.A.), Private Equity | Venture Capital); YPO (Member).
Same school
Also attended The Wharton School1,557
Fred WilsonCo-founder & Partner at Union Square VenturesSarah GuoFounder & General Partner of ConvictionJosh KopelmanFounder and Partner at First Round CapitalAydin SenkutFounder & Managing Partner at FelicisKunal BahlCo-founder of Snapdeal; co-founder of Titan CapitalJack AbrahamFounder, CEO & Managing Partner of Atomic
+ 1,551 more
Also attended The Lauder Institute - University of Pennsylvania36
Wesley TilluPartner at S32 focused on frontier technology investmentsMaría de Lera AuerspergInvestor at KfundCristobal De AtuchaPrincipal at FinTech CollectiveDan SiazonFounder & Managing Partner at Kickstart VenturesStephen SnyderManaging Director, Head of Operations & Partnerships at JetBlue VenturesDalton WrightGeneral Partner at Kickstart Fund
+ 30 more
Also attended Instituto Tecnológico de Aeronáutica - ITA11
Leonardo EsmeraldoPrincipal at Bewater VenturesIlmo CaldasAssociate at HiPartners Capital&WorkDaniel StudartInvestor at DNA CapitalMarcelo LimaGeneral Partner at MONASHEESPedro Henrique SilvaVenture Partner at Iporanga VenturesCarlos PedranziniPartner at AcNext Capital
+ 5 more
Shared employers
Also worked at Alokai8
Dan LupuInvestor at Earlybird Venture CapitalWojtek WalniczekPartner at OTB VenturesMehmet AticiManaging Partner at Bek VenturesJoseph PizzolatoPartner at FELIX CAPITALPatrick FridayFounder at AlokaiFilip RakowskiFounder at Alokai
+ 2 more
Also worked at Conta Azul2
Also worked at YOOBIC5
Also worked at The Kraft Heinz Company46
Bill PescatelloInvestor at LightbankAndrew FurmanSoftware Developer at Asymmetric Capital PartnersDavid Van HimbergenKey Advisor at Lever VCMiriam UeberallTuring Labs AI; Ex-R&D at Flora Food Group, Kraft Heinz, Unilever at PeakBridge VCBeverly CheungLegal Counsel at HeadlineCheyenne PageDirector of Operations at Siddhi Capital
+ 40 more