Fundraising Fox

Sophie Jokelson

Founder

Founder at Cove

Singapore

FoundedCove

About

Sophie Jokelson works as a Fractional CMO and marketing and growth consultant at SCJC, a role she has held since 2023, advising start-ups, scale-ups, and established businesses on marketing strategy, branding, and growth. She began her career with eight years in FMCG marketing across Europe and Asia before co-founding the consumer prop-tech company Cove in 2018 through venture-builder Antler, where she led marketing, sales, operations, and human resources as the company grew to nearly 200 staff and eight-figure revenues across three Asian markets. She is also co-founder of The Working Girls Network, a London-based social enterprise focused on women's career development.

Founder at Cove

Intro paths

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In turn, Sophie can intro founders to Cove's investors below.

Cove's investors · 1

PICUS CAPITALMunich · $100K – $300M checks

Co-founders at Cove

LB
Luca BregoliFounder
GC
Guillaume CastagneFounder
SG
SG Guillaume CastagneFounder

Experience

  1. SCJCFractional Marketing & Growthcurrent2023 — present
  2. fractionalFounding Partnercurrent2024 — present
  3. CoveCo-founder & COO/CMO2018 — 2023Singapore
  4. AntlerFounder SG1 Cohort2018 — 2019Singapore
  5. MarsSenior Brand Manager and Commercial Lead2014 — 2015
  6. MarsGeneral Management Training Programme2011 — 2014Slough, England, United Kingdom
  7. Reckitt BenckiserMarketing Intern2009Kingston upon Hull, England Metropolitan Area

Skills & more

Content Development1General Management1P&L Management1Portfolio ManagementCustomer ServiceSales OperationsLaunching New BrandsProduct LaunchBrand ExtensionsInnovation DevelopmentBrand Management4Advertising
+11 moreEntrepreneurshipBusiness-to-Business (B2B)Turnaround InitiativesNonprofit OrganizationsDiversity, Equality, and Inclusion (DEI)Social EntrepreneurshipProduct DevelopmentBrand DevelopmentLeadershipStrategyNew Market Expansion

Languages French

From Sophie's professional profile.

Frequently asked questions

Who is Sophie Jokelson?
Sophie Jokelson works as a Fractional CMO and marketing and growth consultant at SCJC, a role she has held since 2023, advising start-ups, scale-ups, and established businesses on marketing strategy, branding, and growth. She began her career with eight years in FMCG marketing across Europe and Asia before co-founding the consumer prop-tech company Cove in 2018 through venture-builder Antler, where she led marketing, sales, operations, and human resources as the company grew to nearly 200 staff and eight-figure revenues across three Asian markets. She is also co-founder of The Working Girls Network, a London-based social enterprise focused on women's career development.
Where does Sophie Jokelson work?
Sophie Jokelson is Founder of Cove.
What companies did Sophie Jokelson found?
Sophie Jokelson founded Cove.
Where did Sophie Jokelson go to school?
Sophie Jokelson studied at The University of Edinburgh (First Class BSc, Biological Sciences with honours in Molecular Genetics); MiniMBA.

Same school

Also attended The University of Edinburgh208

Sofia DolfeInvestor at Index VenturesFreya Svedberg-KeatingInvestor at MedicxiKevin JohnsonInvestor at MedicxiPatrick NorrisGeneral Partner at Notion CapitalSarah MandersonLegal Director at Hoxton VenturesXan WoodInvestor at Canvas Ventures

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Also attended MiniMBA9

Hannah GreenInvestor at Mercuri.vcRosie BellDirector of Marketing at LRVHealthMichelle PlewsGroup Marketing Manager at Aura GroupJill KnaggsBoard Member; VP, Stakeholder Relations, Reclay StewardEdge at North Forge Angel NetworkKay Fox JoyceMarketing Manager at Key Capital PartnersHeath EvansAssociate Director, Climate Tech Hub at Swinburne Innovation Studio

+ 3 more

Shared employers

Also worked at Cove1

Guillaume CastagneFounder at Cove

Also worked at Antler169

Nicolas MetzkeInvestor at DaphniAndrea GazviniAssociate at NorthzoneOlivier GrindaVenture Partner at FJ LabsSandra MalmbergInvestor at EQT VenturesPaige SchultzInvestor at Long Ridge Equity PartnersHarikesh PushpapathanPartner at Stoic VC

+ 163 more

Also worked at Mars34

Austin HayInvestor at Khosla VenturesShayna HarrisAdvisor at Rocana VenturesInes HassanJunior Investment Analyst at DisrupTech VenturesLiam McCombeOffice Manager at SpeedinvestNeil WillcocksFood Science, Technology and Innovation Specialist at SUPPLY CHANGE CAPITALAlok SomaniCFO at Orbit Startups

+ 28 more

Also worked at Reckitt Benckiser22

Shane BatesFinance at Collide CapitalAnand BhaskarBusiness Transformation Consultant at SeafundArjun PurkayasthaGlobal e-Commerce and DTC Brands Expert and Venture Capitalist at Sauce.vcDor SelaGrowth Strategist at Joyance PartnersAlan KleinermanInvestor at Maccabee VenturesSinem KorkmazTalent Advisor at Bek Ventures

+ 16 more