About
Rochelle Ritchie is Senior Marketing Manager at Folklore Ventures, where she manages brand delivery, external messaging, and portfolio company communications. With over 12 years of marketing experience, she has led campaigns for startups across multiple sectors, including roles at Play Travel (Afterpay), a content and PR agency serving clients such as Twitch and Microsoft, an EVP-backed portfolio company, and venture studio Seventh Street Ventures.
Experience
- Folklore VenturesSenior Marketing Managercurrent2025 — present
- Folklore VenturesMarketing and Communications Manager2023 — 2025
- University of SydneyStartup Mentor (Genesis)current2026 — present
- Seventh Street VenturesHead of Marketing2023
- Particular AudienceHead Of Marketing2022 — 2023
- StartmateCoach, Women's Fellowship2022
- StartmateMentor & Advisor, Media Fellowship2022
- StartmateCoach, Summer212021 — 2022
- StartmateFellow, Spring212021
- Folklore VenturesGrowth Chapter: First Cohort2022
- Play TravelSenior Marketing Manager2021 — 2022
- Play TravelContent Lead2021
- HotwireDigital and Marketing Lead2021
- HotwireContent Director2020 — 2021Greater Sydney Area
- Selph Health StudiosContent Director2018 — 2020Rosebery, Sydney
- Hello SocialSenior Social Media Manager2019 — 2020Sydney, New South Wales, Australia
- Guardian Early Learning GroupSocial Media and Content Specialist2017 — 2019
- One DiseaseMarketing and Development Executive2016 — 2017
- Multiple Sclerosis LtdMarketing and Communications Executive2015 — 2016
- Charles Sturt UniversityStudent Outreach Team Member2013 — 2014
- Palin CommunicationsAccount Executive2013 — 2014
- LMS Thinking - SydneySales & Marketing Coordinator2013
- Cancer Council NSWNorthern Sydney PINK Events Intern2013
- Bathurst Regional CouncilPublic Relations Intern2012
Education
- Charles Sturt UniversityBachelor of Communications, Public Relations
- Queenwood School
Skills & more
Startups1Personal Branding1Paid Social Media2B2B Marketing Strategy3Performance Marketing2Lead Generation1Demand Generation1Media Strategy2Digital Content1Media Planning1Event Marketing1Fundraising
+12 more
WritingBlog MarketingEmail MarketingSocial Media AdvertisingPaid Social Media AdvertisingVideoContent Management Systems (CMS)Content StrategyCopywritingContent ManagementGrowth MarketingMicrosoft Office- Bronze Certification — The Duke of Edinburgh's Award
- Advanced Growth Marketing — Reforge
- SEO Fundamentals — Semrush
- Backlink Management — Semrush
- Keyword Research — Semrush
From Rochelle's professional profile.
Colleagues at Folklore Ventures
Albert Bielinko
Venture Partner at Titanium Ventures
Aliah McDonnell
Investor Relations at Folklore Ventures
Alister Coleman
Partner at Folklore Ventures
Andrew Larsen
Partner at Folklore Ventures
Brett Cairns
Board at Folklore Ventures
Chris Comino
Head of Investor Relations at Folklore Ventures
Clare Power
CFO at Folklore Ventures
Dan Fleming
Investment Advisor at Folklore Ventures
Frequently asked questions
- Who is Rochelle Ritchie?
- Rochelle Ritchie is Senior Marketing Manager at Folklore Ventures, where she manages brand delivery, external messaging, and portfolio company communications. With over 12 years of marketing experience, she has led campaigns for startups across multiple sectors, including roles at Play Travel (Afterpay), a content and PR agency serving clients such as Twitch and Microsoft, an EVP-backed portfolio company, and venture studio Seventh Street Ventures.
- Where does Rochelle Ritchie work?
- Rochelle Ritchie is Marketing and Communications at Folklore Ventures.
- Where did Rochelle Ritchie go to school?
- Rochelle Ritchie studied at Charles Sturt University (Bachelor of Communications, Public Relations); Queenwood School.
Same school
Also attended Charles Sturt University11
Doug StuartGTM at Tidal VenturesTash KeunemanProduct at Tidal VenturesNuno TeodoroExpert Advisory Board — Global Cybersecurity Director at Hovione at 33NJoel ConnollyCreative Director & Head of Blackbird Foundation at Blackbird FoundryGavin Fox-SmithChair, Board Director at ANDHealth ACTIVATENina JuhlSenior Manager (Curiosity Programs & MCIC) at UNSW Founders 10x
+ 5 more
Also attended Queenwood School1
Shared employers
Also worked at University of Sydney53
Clare McCartney BeerCOO & Managing Director at Burda Principal InvestmentsToby HeapFounding Partner at H2 VenturesBill BarteeManaging Partner at Main Sequence VenturesPhil MorlePartner at Main Sequence VenturesSwetha MuraliVice President at OMX VenturesBen LindsayInvestment Principal at Investible Climate Tech Fund
+ 47 more
