Find your path to Rich
530 people in our graph share verified history with Rich — schools, employers, funds. One of them is your warm intro.
Nina AchadjianunlockedRich: together at Google (2012–2013)
×9Rich: together at Google
×2Rich: together at University of Birmingham
About
Rich Pleeth is the Co-Founder and CEO of Finmile, a company that builds an AI-based operating system for businesses with complex delivery operations, including parcel carriers, automotive parts distributors, towing operators, healthcare logistics providers, broadband installers, and ecommerce brands. The platform combines routing, dispatch, reoptimisation, proof of delivery, exception handling, returns, automated billing, and control tower operations into a single system that uses AI agents for planning, customer communication, and finance validation. Before founding Finmile, Pleeth held roles at Google, Bolt, Gett, and L'Oréal.
Co-Founder & CEO at Finmile
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Finmile's investors · 3
Co-founders at Finmile
CS
Chris SargeantCo-Founder & COO
Experience
- FinmileCo-Founder & CEOcurrent2022 — presentGreater London
- Pera CEO NetworkMembercurrent2025 — present
- 1ROOFInvestorcurrent2016 — present
- Connected KerbInvestorcurrent2021 — present
- Bowel Research UKFundraising Board Member2020 — 2025London, England, United Kingdom
- Edition7 - Strategy and Growth ConsultingFounder & Consultant2019 — 2022London, United Kingdom
- BoltManaging Director, Investor Relations & Operations2017 — 2019London, United Kingdom
- USECURIOUS LIMITEDFounder2016 — 2017London Area, United Kingdom
- Sup appFounder & CEO2015 — 2016London, United Kingdom
- GettChief Marketing Officer2013 — 2015Global
- GoogleGoogle Consumer Marketing Manager2012 — 2013London, United Kingdom
- GoogleProduct Marketing Manager2010 — 2012London, United Kingdom
- L'OrealBrand Marketing Manager2007 — 2010London, United Kingdom
- L'OrealMarketing Management Trainee2007 — 2008London, United Kingdom
Skills & more
Software as a Service (SaaS)1Google Analytics1Google Adwords1Venture Capital1Logistics Management1StartupsDigital Marketing34Social Media15Digital Media14Marketing13Advertising12Brand Management14
+12 more
Marketing StrategyOnline AdvertisingB2BMobile DevicesEntrepreneurshipBusiness DevelopmentSocial Media MarketingMarketing ManagementMobile MarketingCRMProduct ManagementMotivational SpeakingFrom Rich's professional profile.
Frequently asked questions
- Who is Rich Pleeth?
- Rich Pleeth is the Co-Founder and CEO of Finmile, a company that builds an AI-based operating system for businesses with complex delivery operations, including parcel carriers, automotive parts distributors, towing operators, healthcare logistics providers, broadband installers, and ecommerce brands. The platform combines routing, dispatch, reoptimisation, proof of delivery, exception handling, returns, automated billing, and control tower operations into a single system that uses AI agents for planning, customer communication, and finance validation. Before founding Finmile, Pleeth held roles at Google, Bolt, Gett, and L'Oréal.
- Where does Rich Pleeth work?
- Rich Pleeth is Co-Founder & CEO of Finmile.
- What companies did Rich Pleeth found?
- Rich Pleeth founded Finmile.
- Where did Rich Pleeth go to school?
- Rich Pleeth studied at INSEAD (Executive Marketing Academy); University of Birmingham (Bachelor's degree, International Relations); The British School in the Netherlands (A-Levels, AS-Levels & GCSEs).
Founder mafias
INSEAD mafia270
Also came through, then founded or led a company.
Alexandre ProtMBAFounded Smartven +1Steve AnaviMBAFounded QontoThomas FornerBertelsmann ProgramFounded Focused Energy +3Kevin RyanMBAFounded Transcend Therapeutics +2Naveen NishchalExecutive Healthcare Management ProgramFounded Uncover +2Julián MeloLeaders at scale - Executive programFounded Ubits +1
+ 263 more
University of Birmingham mafia41
Also came through, then founded or led a company.
David MyttonLLBFounded Server Density +1Natalie DoranEnglish Literature with Creative WritingFounded Lytehouse +1Matt FarmerFounded Mesh Ai +1Miguel FortePhDFounded Kiji-tx websiteKatie SunnucksBachelor of Science (BSc)Founded Vantage BiosciencesRune TheillBachelor of ScienceFounded Rockstart Artificial Intelligence
+ 34 more
The British School in the Netherlands mafia3
Also came through, then founded or led a company.
Same school
Also attended INSEAD1,221
Alexandre ProtCo-founder & CEO of QontoSteve AnaviCo-founder & President of QontoPatrick ClaessenPartner at Cottonwood Technology FundChris BischoffInvestment Team at General CatalystJan HammerInvestor at Index VenturesSandra SchwarzerInvestor at Index Ventures
+ 1,215 more
Also attended University of Birmingham165
Frankie GreenwellInvestor at EQT VenturesHal TilyVenture Partner at Rackhouse Venture Management LpStephen ChambersGeneral Partner at SOSVAlexa TanAssociate, ESG & Impact at Openspace VenturesAlice GibbEurope Communications Director at Warburg PincusSikander ChahalPrincipal at TRANSCEND
+ 159 more
Shared employers
Also worked at Connected Kerb1
Also worked at Bolt19
Marianne KikasOffice Manager at Karma VenturesGabby DizonCEO at Bitkraft Esports VenturesMarek KiisaGeneral Partner at NordicNinjaTomosaku SoharaGeneral Partner at NordicNinjaWale AyeniManaging Partner, Co-head of Helios Digital Ventures at Helios Digital VenturesTyroneReporting Analyst at Factor[e] Ventures
+ 13 more
Also worked at Gett7
Eyal ZurrAdvisor at Virta VenturesAndrew VerbitskyPartner at TA VenturesVlad BaskakovFounder at VOYGRDan LifshitsCo-founder, CPO at DwellyGal LeibovichCo-Founder & COO at Visit.orgMax KrasnykhFounder & CEO at Mokka AI
+ 1 more
Also worked at Google2,000
Kai-Fu LeeChairman of Sinovation Ventures and CEO of 01.AIBrian SingermanCo-founder of GPx; Partner Emeritus at Founders FundHunter WalkCo-founder & Partner at HomebrewAydin SenkutFounder & Managing Partner at FelicisLaela SturdyManaging Partner at CapitalGArash FerdowsiCo-founder of Dropbox
+ 1,994 more