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Michael McCrary

Founder

Founder at PureSpectrum · Executive at Federated Sample

Thousand Oaks, California, United States

FoundedPureSpectrum

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16 people in our graph share verified history with Michael — schools, employers, funds. One of them is your warm intro.

Robert VerwaayenunlockedMichael: together at Cint, AB (2010–2011)
×7Michael: together at Cint, AB
Michael: together at California Lutheran University
Michael: together at UNC Charlotte Belk College of Business

About

Michael McCrary is the founder and CEO of PureSpectrum, a sample automation platform based in Los Angeles, California, which he founded in 2015. He previously served as SVP of North America Sales at Greenfield Online, which had a public offering (Nasdaq: SRVY) and was later sold to Microsoft for $486 million, and held leadership roles as Managing Director at Cint and President at Lucid between 2008 and 2014. McCrary also serves as an Entrepreneur in Residence at California Lutheran University.

Founder at PureSpectrum

Intro paths

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In turn, Michael can intro founders to PureSpectrum's investors below.

PureSpectrum's investors · 2

Arthur VenturesMinneapolis · $1M – $10M checks · since 2023TA AssociatesBoston · since 2026

Executive at Federated Sample

Intro paths

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In turn, Michael can intro founders to Federated Sample's investors below.

Federated Sample's investors · 1

Voodoo VenturesHealdsburg · since 2017

Co-founders at Federated Sample

PB
Patrick B. ComerExecutive Officer, Director

Experience

  1. California Lutheran UniversityEntrepreneur In Residencecurrent2019 — presentThousand Oaks, CA
  2. PureSpectrumCEOcurrent2016 — presentLos Angeles Metropolitan Area
  3. Fulcrum ExchangePresident2014 — 2015Greater Los Angeles Area
  4. Federated SamplePresident2011 — 2014Los Angeles Metropolitan Area
  5. Cint, ABManaging Director, North America2010 — 2011
  6. Greenfield OnlineSenior Vice President, North America2003 — 2009

Skills & more

Management11Market Research44Marketing Research26Customer Insight34Quantitative Research29Segmentation20Analytics16Online Research12Advertising Research10Competitive Analysis8

From Michael's professional profile.

Frequently asked questions

Who is Michael McCrary?
Michael McCrary is the founder and CEO of PureSpectrum, a sample automation platform based in Los Angeles, California, which he founded in 2015. He previously served as SVP of North America Sales at Greenfield Online, which had a public offering (Nasdaq: SRVY) and was later sold to Microsoft for $486 million, and held leadership roles as Managing Director at Cint and President at Lucid between 2008 and 2014. McCrary also serves as an Entrepreneur in Residence at California Lutheran University.
Where does Michael McCrary work?
Michael McCrary is Founder of PureSpectrum and Executive at Federated Sample.
What companies did Michael McCrary found?
Michael McCrary founded PureSpectrum.
Where did Michael McCrary go to school?
Michael McCrary studied at UNC Charlotte Belk College of Business (BA, Marketing).

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