About
Margo Hays advises TSG Consumer Partners' portfolio companies on digital strategy and leads digital transformation projects, focusing on customer-centric digital user experience design. She established the firm's annual Digital Summit and organizes educational events connecting entrepreneurs with digital thought leaders. She brings 20 years of corporate and ad agency experience, having designed digital experiences for brands such as Uniqlo, Sephora, Restoration Hardware, Gap, Walmart, Kohl's, Visa and Audi, and holds a B.A. in Studio Art and English Literature from St. Olaf College.
Invests in
Consumer
Experience
- RX3 Growth PartnersOperating Advisorcurrent2026 — presentNewport Beach, California, United States
- TSG Consumer PartnersSenior Advisorcurrent2026 — presentSan Francisco Bay Area
- TSG Consumer PartnersManaging Director, Digital Strategy2016 — 2026San Francisco Bay Area
- Legacy.comTSG Secondment - Interim Head of Consumer2025 — 2026Chicago, Illinois, United States
- Self-employedFounder, Hays Consulting LLC2005 — 2016San Francisco Bay Area
- SephoraDigital Consultant2011 — 2014San Francisco Bay Area
- AKQAIndependent Digital Strategy Consultant2009 — 2012
- Cystic Fibrosis FoundationGala Chairwoman2010
- Mode Media Corporation (formerly Glam Media)Head of Product Management2002 — 2004San Francisco Bay Area
- WalmartInformation Architect Manager2001 — 2002
- ScientCustomer Experience Architect1999 — 2001
- Bank of AmericaArt Director1998 — 1999
- The WELL - Whole Earth 'Lectronic LinkInformation Architect1997 — 1998Sausalito, California, United States
- MRNetMarketing Specialist1996 — 1997Minneapolis, Minnesota, United States
Education
- John Marshall High School
- St. Olaf CollegeB.A., English
Skills & more
Go-to-Market StrategyConsulting1Due Diligence1Private Equity1Product LaunchIT Enabled Business TransformationArtificial Intelligence (AI)New Business DevelopmentCross-functional Team LeadershipDigital TransformationMarketing StrategyDigital Marketing
+12 more
Product ManagementConsultancy ServicesInternal/External ConsultingProduct DevelopmentInformation ArchitectureUser Interface DesignInteraction DesignExperience DesignTeam LeadershipStrategyUsability TestingCustomer Experience- Digital Transformation — Stanford Online
- XDGT110 - The Industrialist’s Dilemma: How to Adapt to a Changing Landscape — Stanford Online
- XDGT111 - Systems Leadership: Managing Uncertainty in the Digital Age — Stanford Online
- XDGT111 - Systems Leadership: Managing Uncertainty in the Digital Age — Stanford Online
- XDGT212 - Turn Data into Insights with Predictive Modeling — Stanford Online
- XDGT100 - Foundations for Digital Transformation — Stanford Online
- XDGT224 - Building an AI-Enabled Organization — Stanford Online
- XDGT223 - Build a Product Platform Strategy to Accelerate Growth — Stanford Online
- XDGT130 - Change Management: Reskilling in the Age of Analytics and AI — Stanford Online
- XDGT115 - Human-Centered Design for Digital Transformation — Stanford Online
From Margo's professional profile.
Same school
Also attended St. Olaf College8
Galen MasonManaging Director at Service Provider CapitalTyler HayesPrincipal at Thuja CapitalStuart MasonAdvisor at Transpose Platform ManagementKomathi StemBoard of Directors at CoPeace CapitalAllison BoxerManaging Director & Academic Lecturer at Sorenson ImpactLaya Hess-SkinnerDevelopment Director at NESsT
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+ 2 more
Shared employers
Also worked at Legacy.com2
Also worked at AKQA11
Yvette PasquaAdvisor & Tech Expert at Chloe CapitalAlex DaishVenture Design Lead at Founders FactoryHenry InnisGrowth at Tidal VenturesJP ThurlowConsultant - Brand and Marketing at The CraftoryJ.D. SwartzInvestor at Modi VenturesKevin RaichCMO of VaultLink at Acme Innovation
+ 5 more
Also worked at Cystic Fibrosis Foundation2
Also worked at Mode Media Corporation (formerly Glam Media)3
Colleagues at TSG Consumer Partners
Adam Hemmer
Managing Director at TSG Consumer Partners
Ale Mendoza
Investment Team at TSG Consumer Partners
Alec Barnett
Principal at TSG Consumer Partners
Alec Fogarty
Managing Director at TSG Consumer Partners
Alex Montefalco
TSG Vantage Team at TSG Consumer Partners
Alex Otrezov
TSG Vantage Team at TSG Consumer Partners
Ally Gillman
Senior Associate at TSG Consumer Partners
Anna Harte
Investment Team at TSG Consumer Partners