About
Louise Keely is Managing Director, Consumer at Quantum Rise, an AI-native consulting firm, where she leads engagements across consumer products, retail, travel, hospitality, and media sectors. She advises organizations on embedding analytics and AI into business operations to support decision-making and growth, with prior experience as a Partner at Bain & Company and EY-Parthenon and as Executive Vice President of the Global Retail Practice at Nielsen. Her work has focused on deploying generative AI applications, redesigning analytics functions, developing data monetization strategies, and building retail media networks, with perspectives published in Harvard Business Review, The Economist, The Wall Street Journal, and Forbes.
Experience
- Quantum RiseManaging Director, Consumer Leadercurrent2026 — present
- The 98Operating Advisorcurrent2023 — present
- VariousAngel investor and advisorcurrent2010 — present
- Bain & CompanyPartner2023 — 2026Chicago, Illinois, United States
- Career BreakCareer transition2022 — 2023
- EY-ParthenonPrincipal, EY-Parthenon, Advanced Analytics & Customer strategy2017 — 2022
- ChiefFounding member2020 — 2021Chicago, Illinois, United States
- NielsenEVP, Global Retail Practice Leader2016 — 2017
- NielsenSenior Vice President2012 — 2016
- The Demand InstitutePresident and Co-Founder, Board Member2014 — 2017
- The Demand InstituteChief Research Officer2012 — 2014
- The Cambridge GroupIntellectual Capital Director2005 — 2011
- University of Wisconsin-MadisonAssistant Professor of Economics2000 — 2005
- The Brookings InstitutionResearch Fellow2003 — 2004
- University of OxfordResearch Fellow, New College1998 — 2000
- Bain & CompanyAssociate Consultant1995 — 1996
Education
- The London School of Economics and Political Science (LSE)MSc, PhD
- Georgetown UniversityBSc, International Economics
Skills & more
Leadership17Strategy19Management2Analysis1Strategic Planning1Public SpeakingPublished AuthorCoachingWellness CoachingNutritionAnalytics19Market Research16
+12 more
Project ManagementCompetitive AnalysisBusiness StrategyNonprofitsResearchManagement ConsultingCustomer InsightQualitative ResearchPolicyNon-profitsEconomicsQuantitative Research- Advanced Coaching Expert — Primal Health Coach Institute
- Certified Health Coach — Primal Health Coach Institute
From Louise's professional profile.
Same school
Also attended The London School of Economics and Political Science (LSE)941
Lee FixelFounder of AdditionPat GradyPartner at Sequoia CapitalNeil MehtaCo-founder & Managing Partner at GreenoaksCyriac ParisotInvestor at Index VenturesSofia DolfeInvestor at Index VenturesJonas VetterleInvestor at Moonfire Ventures
+ 935 more
Also attended Georgetown University379
Trae StephensPartner at Founders Fund and co-founder of AndurilLuciana LixandruPartner at Sequoia CapitalKatherine BoyleGeneral Partner at Andreessen Horowitz (American Dynamism)Tobi CokerDeal Partner at Felicis VenturesAna AndreescuInvestor at Index VenturesTed LeonsisFounder & Partner, Revolution Growth at Revolution
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+ 373 more
Shared employers
Also worked at Bain & Company716
Steve JurvetsonCo-founder of Future VenturesLaela SturdyManaging Partner at CapitalGTheresia GouwFounding Partner at Acrew CapitalJulie YangVice President at InvestcorpZach PoleyPartner and Chief Technology Officer at Clear VenturesIan MarshInvestor at DN Capital
+ 710 more
Also worked at Chief66
Hans TungManaging Partner at Notable CapitalKen ChenaultInvestment Team at General CatalystLiz FoxProduct Marketing and Communications at In-Q-TelJesse MiddletonGeneral Partner at Flybridge Capital PartnersRobin LiInvestor at GGV CapitalSaydeah HowardCo-founder & Managing Partner at Cherryrock Capital
+ 60 more
Also worked at Nielsen42
Andrew HongVenture Partner at Ff Venture CapitalAndrew FurmanSoftware Developer at Asymmetric Capital PartnersMark BlakeStrategy & Corporate Development Leader at Joyance PartnersCalvin PoonExecutive Director at The Spartan GroupLouis Jin DieselInvestment Partner at Mangusta CapitalRishi SriramInvestor at SUPPLY CHANGE CAPITAL
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+ 36 more
Also worked at The Brookings Institution21
Mounisha AnumoluInvestor at GV (Google Ventures)Pascual Cortes-MonroyPrincipal at NorthzoneSteve SargeantSenior Advisory Board at IronGate Capital AdvisorsAndrew RubensteinInvestor at Shorewind CapitalSaad AnsariInvestor at Dash VCShereef ElnahalObvious Champion at Obvious Ventures
+ 15 more
Colleagues at The 98
Alex Collmer
Founder & Executive Chair, VidMob at The 98
Ameneh Atai
General Manager, Audience Measurement, Nielsen Media at The 98
Annette Rodriguez
Senior Advisor, MKH Capital Partners at The 98
Ashley Davis
Partner, S-3 Group at The 98
Beth Gostanian
VP, Product, Canto at The 98
Craig Forman
General Partner, NextNews Ventures at The 98
Deborah Stambaugh
Founder & CEO, Brave New World at The 98
Diane deCordova
Investor & Co-Founder, Adelaide Metrics at The 98