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Lirui Ding

Investor

Principal at TRANSCEND

London, England

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About

Lirui Ding joined Transcend from the Strategy & Corporate Development team at Activision Blizzard, where he worked on slate and game development planning, marketing, franchise reviews, and investment/M&A strategy. Before that, he spent 10 years as a consultant at LEK Consulting, KPMG, and Value Partners, advising on operations, M&A, and investment strategy in the games industry. He holds an MSc in International Management from King's College London and a BSc in Business & Management from Renmin University of China, and is a former ranked esports player.

Contact· self-published, not guessed

Invests in

GamingMedia & Entertainment

Experience

  1. Transcend.Principalcurrent2022 — present
  2. Transcend.Ruckus Gamescurrent2022 — present
  3. Transcend.Cosmic Loungecurrent2022 — present
  4. Transcend.Methodical Gamescurrent2022 — present
  5. Activision BlizzardStrategy and Corporate Development, Manager / Acting Senior Director2021 — 2022London, England, United Kingdom
  6. VodafoneStrategy and Corporate Development (M&A), Senior Manager2020 — 2021London, England, United Kingdom
  7. L.E.K. ConsultingTechnology, Media and Telecom, Engagement Manager2018 — 2020London, United Kingdom
  8. KPMG UKTechnology, Media and Telecom, Strategy and Deal Advisory Manager2013 — 2018London, United Kingdom
  9. Value PartnersStrategy Consultant, Technology, Media and Telecom2010 — 2013London, United Kingdom
  10. Blizzard EntertainmentProfessional eSports Player1998 — 2013Worldwide
  11. University of OxfordResearch Assistant, Digital Entertainment2009 — 2010

Skills & more

Analysis5Strategy20Strategic Planning3Investments2Venture Capital3Gaming2Gaming IndustryCompetitive GamingManagement Consulting20Business Strategy17Market Entry5Go-to-market Strategy2
+12 morePricing StrategyM&A due diligenceBusiness ModelingFinancial ModelingBusiness PlanningMarket PlanningMarket AnalysisMarket ResearchCompetitive AnalysisDue DiligenceFinancial AnalysisSegmentation

Languages Chinese · English · Portuguese · Thai

From Lirui's professional profile.

Colleagues at TRANSCEND

Andrew Sheppard
Managing Director at TRANSCEND
Brett Krause
Managing Director at TRANSCEND
Shanti Bergel
Managing Director at TRANSCEND
Sikander Chahal
Principal at TRANSCEND

Frequently asked questions

Who is Lirui Ding?
Lirui Ding joined Transcend from the Strategy & Corporate Development team at Activision Blizzard, where he worked on slate and game development planning, marketing, franchise reviews, and investment/M&A strategy. Before that, he spent 10 years as a consultant at LEK Consulting, KPMG, and Value Partners, advising on operations, M&A, and investment strategy in the games industry. He holds an MSc in International Management from King's College London and a BSc in Business & Management from Renmin University of China, and is a former ranked esports player.
Where does Lirui Ding work?
Lirui Ding is Principal at TRANSCEND.
What does Lirui Ding invest in?
Lirui Ding invests in Gaming, Media & Entertainment.

Shared employers