Find your path to Lirui
232 people in our graph share verified history with Lirui — schools, employers, funds. One of them is your warm intro.
About
Lirui Ding joined Transcend from the Strategy & Corporate Development team at Activision Blizzard, where he worked on slate and game development planning, marketing, franchise reviews, and investment/M&A strategy. Before that, he spent 10 years as a consultant at LEK Consulting, KPMG, and Value Partners, advising on operations, M&A, and investment strategy in the games industry. He holds an MSc in International Management from King's College London and a BSc in Business & Management from Renmin University of China, and is a former ranked esports player.
Contact· self-published, not guessed
Invests in
GamingMedia & Entertainment
Experience
- Transcend.Principalcurrent2022 — present
- Transcend.Ruckus Gamescurrent2022 — present
- Transcend.Cosmic Loungecurrent2022 — present
- Transcend.Methodical Gamescurrent2022 — present
- Activision BlizzardStrategy and Corporate Development, Manager / Acting Senior Director2021 — 2022London, England, United Kingdom
- VodafoneStrategy and Corporate Development (M&A), Senior Manager2020 — 2021London, England, United Kingdom
- L.E.K. ConsultingTechnology, Media and Telecom, Engagement Manager2018 — 2020London, United Kingdom
- KPMG UKTechnology, Media and Telecom, Strategy and Deal Advisory Manager2013 — 2018London, United Kingdom
- Value PartnersStrategy Consultant, Technology, Media and Telecom2010 — 2013London, United Kingdom
- Blizzard EntertainmentProfessional eSports Player1998 — 2013Worldwide
- University of OxfordResearch Assistant, Digital Entertainment2009 — 2010
Skills & more
+12 more
Pricing StrategyM&A due diligenceBusiness ModelingFinancial ModelingBusiness PlanningMarket PlanningMarket AnalysisMarket ResearchCompetitive AnalysisDue DiligenceFinancial AnalysisSegmentationLanguages Chinese · English · Portuguese · Thai
From Lirui's professional profile.
Colleagues at TRANSCEND
Frequently asked questions
- Who is Lirui Ding?
- Lirui Ding joined Transcend from the Strategy & Corporate Development team at Activision Blizzard, where he worked on slate and game development planning, marketing, franchise reviews, and investment/M&A strategy. Before that, he spent 10 years as a consultant at LEK Consulting, KPMG, and Value Partners, advising on operations, M&A, and investment strategy in the games industry. He holds an MSc in International Management from King's College London and a BSc in Business & Management from Renmin University of China, and is a former ranked esports player.
- Where does Lirui Ding work?
- Lirui Ding is Principal at TRANSCEND.
- What does Lirui Ding invest in?
- Lirui Ding invests in Gaming, Media & Entertainment.
Shared employers
Also worked at Activision Blizzard20
+ 14 more
Also worked at Vodafone172
+ 166 more
Also worked at L.E.K. Consulting194
+ 188 more
Also worked at KPMG UK169
+ 163 more


































