Fundraising Fox

Leon Kraig

Investor

Venture Partner at IGNIA

North Miami Beach, Florida, United States

About

Leon Kraig joined IGNIA in 2011 as Partner, bringing over 35 years of business-building experience across developed and emerging markets in marketing, sales, R&D, and general management. He previously spent 25 years at Mars Inc., serving as Regional President for Latin America, and holds an MBA from the University of Minnesota, an MFS from Cornell, and a chemical engineering degree from Universidad Iberoamericana.

Experience

  1. Grupo BimboIndependent Board Member at Grupo BIMBOcurrent2026 — presentMexico
  2. Cafiver S.A. de C.V.Independent Member of the Boardcurrent2025 — presentOrizaba, Veracruz, Mexico
  3. AlpuraIndependent Member of the Boardcurrent2025 — presentMexico City, Mexico
  4. EnersíIndependent Member of the Boardcurrent2022 — presentGuadalajara, Jalisco, Mexico
  5. Niagara BottlingIndependent Member of the Advisory Board - Mexicocurrent2015 — presentMexico City Area, Mexico
  6. IGNIA PartnersVenture Partnercurrent2022 — presentMexico
  7. IGNIA PartnersGeneral Partner2011 — 2022Mexico City Area, Mexico
  8. AlseaIndependent Member of the Board2012 — 2024Mexico
  9. Industrias AlEn SA de CVIndependent Member of the Board2011 — 2023Mexico
  10. Proeza VenturesChairman of Investment Committee2019 — 2023Monterrey Area, Mexico
  11. Grupo ProezaIndependent Member of the Board2013 — 2023Monterrey, México
  12. MarsPresident Petcare Latin America2008 — 2011Latin America
  13. MarsPresident - Mars México (Petcare, Chocolate and Sugar Divisions)2004 — 2008Mexico City Area, Mexico
  14. MarsGeneral Manager - Mars México1994 — 2004Mexico City Area, Mexico
  15. MarsSales Development Director - Mexico1992 — 1994Mexico City Area, Mexico
  16. MarsBrand Manager - Premium Brands (M&M Mars)1989 — 1992New Jersey, USA
  17. MarsSenior Research Manager, Ice Cream (M&M Mars)1986 — 1989Chicago, USA
  18. General MillsResearch Food Scientist1980 — 1986Minneapolis, MN, USA

Skills & more

Strategy99Strategic Planning39Leadership54Management41Team Leadership9Strategic Thinking11Negotiation12Strategic Leadership19Building Routes to Market3Developing Talent2Emerging Markets32Brand Management20
+12 moreLean ManufacturingFMCGBase of the PyramidVenture CapitalImpact InvestingMarketingStart-upsMarketing StrategySupply ChainCross-functional Team LeadershipBusiness DevelopmentProduct Development

Languages English · French · Portuguese · Spanish

From Leon's professional profile.

Investments

Board seats

AlseaGrupo ProezaIndustrias AlEn

Per the firm's website.

Colleagues at IGNIA

Network1

Investors connected to Leon in public investor directories — a warm-intro map.

Frequently asked questions

Who is Leon Kraig?
Leon Kraig joined IGNIA in 2011 as Partner, bringing over 35 years of business-building experience across developed and emerging markets in marketing, sales, R&D, and general management. He previously spent 25 years at Mars Inc., serving as Regional President for Latin America, and holds an MBA from the University of Minnesota, an MFS from Cornell, and a chemical engineering degree from Universidad Iberoamericana.
Where does Leon Kraig work?
Leon Kraig is Venture Partner at IGNIA.
What boards does Leon Kraig sit on?
Leon Kraig holds tracked board seats at Alsea, Grupo Proeza, Industrias AlEn.
Where did Leon Kraig go to school?
Leon Kraig studied at Cornell University (Master in Food Science, Food Science); University of Minnesota (MBA, Business Administration); Universidad Iberoamericana, Ciudad de México (BS, Chemical Engineering).

Same school

Also attended Universidad Iberoamericana, Ciudad de México49

+ 43 more

Also attended Harvard Business School Executive Education137

+ 131 more

Also attended IPADE Business School18

+ 12 more

Also attended Aspen Institute7

+ 1 more

Shared employers