About
Kenneth Rona is Chief AI Officer at JWX, where he leads the organization's AI transformation efforts since July 2025. He has held advisory and leadership roles in AI, data science, and product since 2015, with experience across media, advertising, and e-commerce sectors. Rona is founder of Chalice and SWYM, and has received two Ad-Exchanger Startup of the Year awards.
Experience
- JWXChief AI Officercurrent2025 β presentUnited States
- Analytic Marketing, LLCAdvisorcurrent2023 β presentUnited States
- The 98Operating Advisorcurrent2022 β presentNew York
- QuantumPath (acquired by JWX)Advisor2025 β 2026United States
- The (Digital) Ad Lab/Odessey AnalyticsManaging Partner2020 β 2025United States
- SWYM.aiFounder/Advisor2023 β 2024New York City Metropolitan Area
- Montauk LabsAdvisor2023 β 2024
- Chalice Custom AlgorithmsChief Data Scientist/CTO, Founder, Board Member2020 β 2022
- Inside InjuriesAdvisor - Data Science2020 β 2021Atlanta Metropolitan Area
- Betty Labs - Aquired by SpotifyAdvisor2020 β 2021
- Syzygy Solutions LLCPartner2017 β 2020Atlanta, Georgia, United States
- IgnitionOneChief Data Scientist2016 β 2017Greater Atlanta Area
- YourCall.tvCEO2014 β 2016
- Turner (Turner Broadcasting System, Inc)Vice President, Audience Data and Analysis Platforms2010 β 2014
- Rocket Fuel Inc, formerly [x+1]Vice President, Media Analytics and Data Strategy2009 β 2010
- IXI Services, a division of EquifaxSenior Vice President, Digital Media2008 β 2009
- AOLDirector, Customer Insight and Database Marketing2006 β 2007
Education
- Duke University - The Fuqua School of BusinessPh.D., Behavioral Economics1995 β 2000
Skills & more
Strategy53E-Commerce9Artificial Intelligence (AI)7Business Intelligence (BI)2Analytics94Data Science11Data strategy8Digital Media31Web Analytics25Customer Insight21Business Development20Digital Strategy19
+12 more
Online AdvertisingDigital MarketingProduct ManagementBig DataData AnalysisCustomer AcquisitionProduct DevelopmentDatabase MarketingCompetitive IntelligenceRTableauAWS SageMakerFrom Kenneth's professional profile.
Same school
Also attended Duke University - The Fuqua School of Business175
Dave BlivinMANAGING PARTNER at Cottonwood Technology FundVinnie McSweeneyInvestor at OpenView Venture PartnersBrooke BalcomBoard Member at CincyTechChad L. SummeBoard Member at CincyTechMatias BarberoVenture Partner at FJ LabsTracie RotterPartner, Platform at Lux Capital
+ 169 more
Shared employers
Also worked at Turner (Turner Broadcasting System, Inc)15
Austin HayInvestor at Khosla VenturesSaydeah HowardCo-founder & Managing Partner at Cherryrock CapitalRicky JoshiAdvisor at Springdale VenturesCalvin WilsonProduct Designer at Struck CapitalManny AyalaChief People & Transformation Officer at Endeavor CatalystDoug ShapiroInvestor at TIRTA Ventures
+ 9 more
Also worked at Rocket Fuel Inc, formerly [x+1]2
Also worked at AOL96
Chamath PalihapitiyaFounder & CEO of Social CapitalSteve CaseChairman & CEO of Revolution; co-founder of AOLJeremy LiewPartner at Lightspeed Venture PartnersDan RuchPartner at Rho VenturesGreg RudinBoard Partner at Menlo VenturesTed LeonsisFounder & Partner, Revolution Growth at Revolution
+ 90 more
Colleagues at The 98
Alex Collmer
Founder & Executive Chair, VidMob at The 98
Ameneh Atai
General Manager, Audience Measurement, Nielsen Media at The 98
Annette Rodriguez
Senior Advisor, MKH Capital Partners at The 98
Ashley Davis
Partner, S-3 Group at The 98
Beth Gostanian
VP, Product, Canto at The 98
Craig Forman
General Partner, NextNews Ventures at The 98
Deborah Stambaugh
Founder & CEO, Brave New World at The 98
Diane deCordova
Investor & Co-Founder, Adelaide Metrics at The 98

















%20(1).avif)





