Fundraising Fox

Ethelbert Williams

Investor

Scout at Archer Capital Group

About

Ethelbert Williams is a Scout at Archer Venture Capital with over 20 years of commercial leadership experience across DTC ecommerce, marketplaces, and omnichannel retail. He currently serves as Head of Marketing, Retail Media Search & DTC Performance at PepsiCo, and previously led ecommerce at Johnson & Johnson Consumer and built the ecommerce organization at The Boston Beer Company, with earlier roles at Kimberly-Clark, Procter & Gamble, and Unilever. He holds a Bachelor of Science from Northwestern University's Medill School of Journalism, where he is an Adjunct Lecturer.

Invests in

Direct to ConsumerE-commerceMarketing TechMarketplacesRetail Tech

Colleagues at Archer Capital Group